Market Survey for Business Expansion
Kocsis, Mate (2016)
Kocsis, Mate
Centria-ammattikorkeakoulu (Keski-Pohjanmaan ammattikorkeakoulu)
2016
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201602182411
https://urn.fi/URN:NBN:fi:amk-201602182411
Tiivistelmä
In order to find new customers abroad the company should analyze the market situation precisely in the desired market. This is necessary with a well-made market research, based on several survey methods. The answers collected by the survey should be analyzed and taken into consideration about the product and about the way of entry.