Uusimmat viitteet

  • GREEN KEY AS A CUSTOMER MOTIVATIONAL FACTOR FOR CHOOSING A HOTEL 

    Yurova, Tatiana (Kaakkois-Suomen ammattikorkeakoulu, 2018)
    This thesis is connected to customers` motivation in choosing a hotel: influence of Green Key. The main goal of the thesis was to determine the influence of the Green Key of hotel customers` motivation. The objective of ...
  • Customer satisfaction in a small restaurant 

    Naidenova, Nina; (Kaakkois-Suomen ammattikorkeakoulu, 2018)
    Nowadays, the competition among restaurants is strong. Customer satisfaction and the quality of service are the main factors which help to work, improve the business and increase the profits, and especially keep the ...
  • Providing a new service in a small restaurant 

    Pushkina, Mariia (Kaakkois-Suomen ammattikorkeakoulu, 2018)
    Customer attraction is a very important part of the hospitality industry and in the restaurant business as well. Managers and owners of restaurants or hotels need to make their company competitive in the services market ...
  • Establishment of Ballast Water and Sediment Reception Facilities in accordance with BWM Convention in Port of HaminaKotka. 

    Meijere, Linda (Kaakkois-Suomen ammattikorkeakoulu, 2018)
    The thesis on the Establishment of Ballast Water and Sediment Reception Facilities in accordance with BWM Convention in Port of HaminaKotka was focused on the analysis of the ballast water and sediment reception method and ...
  • ENGAGING GENERATION Z THROUGH SOCIAL MEDIA MARKETING Case: Hurja Media Oy 

    Artemova, Alexandra (Kaakkois-Suomen ammattikorkeakoulu, 2018)
    Generation Z with their ever-emerging power as a consumer segment is rapidly becoming the focus of many organisations nowadays. For this reason, the core objective of this thesis was to provide effective solutions for ...
  • Effect of influencer marketing on information processing in consumers' decision-making 

    Oputin, Ivan (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    Influеncеr mаrkеting is а rеlаtivеly nеw аnd еxpаnding mеthоd оf digitаl mаrkеting. It rеprеsеnts аn еvоlvеd vаriаtiоn оf cеlеbrity еndоrsеmеnt in sоciаl mеdiа. Duе tо cоncеntrаtiоn оf аudiеncеs аrоund cеlеbritiеs’ аccоunts ...
  • Managing seasonality in a warehouse 

    Vital, Arnaud (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    Efficient supply chain management is a crucial factor in any company. Warehouse management is in the heart of the supply chain management. Seasonality brings challenges to warehouses and for the logistics/supply chain in ...
  • The Necessity of Supply Chain Planning Software in Modern Business : Quintiq Company Case Study 

    Lakerbaya, Liya (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    The main goal of the thesis is to point out the significance and necessity of Advanced Planning Systems (APS) in Supply Chain Planning process. In attempt to prove that, the research focuses on a Dutch Software Company, ...
  • Content proposals through storytelling in social media channels : Case: BIG BERRY Kolpa in Slovenia 

    Dõljova, Jelizaveta; Vavilina, Natali (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    The phrase “Content is king” became well-known and relevant for a reason. Nowadays, companies more and more pay attention to content and the way they narrate the story. They consider that it is the driving factor to succeed ...
  • Establishing an online store : Market analysis and marketing strategies 

    Potrymay, Adelina (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    The objective of the thesis was to conduct a market analysis of the online retail industry of healthy foods in Ukraine to make conclusions regarding the feasibility of the business idea of establishing an online store ...
  • Strategic Marketing Analysis : Case: DNA Plc 

    Lehtinen, Nina (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    Technology constantly developing, it is essential for especially technology-driven companies to keep their marketing strategies up to date. The focus of this thesis was on the marketing strategy of one of the leading ...
  • Employee Motivation : Case: Tosiraju Sub Oy 

    Saijanen, Ella (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    The purpose of the thesis was to examine what kind of job practices drive employees towards better performance, and to give suggestions how to improve their motivation. Tosiraju Sub Oy is a franchising unit of a company ...
  • Supply Chain Risk management: : Understanding and Facing the Main Risks on the Supply Chain 

    Coelho Albertin, Yan (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    In the past years, globalization has become more intense, and the supply chain has become more complex and wider. It passes through many different countries and cultures, dispersed around the world and working in widely ...
  • MARKET INVESTIGATION FOR A PRINTING HOUSE. Case: St Michel Print Oy 

    Seliverstova, Ekaterina (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    Market intelligence is the must-have skill for all organizations in the 21st century. This is the key to success in every sphere of business. The purpose of this study was to investigate the topic of market intelligence ...
  • Organization of the Delivery of Oversized Cargo : From Finland to Kazakhstan 

    Fabrichkin, Danil (Kaakkois-Suomen ammattikorkeakoulu, 2017)
    This thesis was focused on the organization of the delivery of oversized cargo by different modes of transport. The main objective of this thesis was the determination of the most optimal delivery route in accordance with ...

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