Developing an existing restaurant business idea
Nguyen, Kim Anh (2018)
Nguyen, Kim Anh
Laurea-ammattikorkeakoulu
2018
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2018112618181
https://urn.fi/URN:NBN:fi:amk-2018112618181
Tiivistelmä
With the demand of the economy on the rise, there are more and more entrepreneurs choosing to open their own businesses as a way to change their careers. Many of them create their own business using their own completely new ideas while other than that choosing to enter the restaurant business by purchasing an already existing business and make it as their own. Establishing a business by taking over, acquiring or buying the existing business is the alternative way of starting a business. This alternative way offers entrepreneurs an easier and simpler way to start in the business with the already existing customers and reputations.
The purpose of this thesis to learn how to develop a business plan for an acquired restaurant based on already existing idea. The objectives of the thesis are to test the feasibility of a restaurant business plan in Helsinki, Finland that was based on already existing business idea and to develop a business plan that helps the author in the future business by implementing new things on the existing business idea and operations. The outcome of the thesis is a practical restaurant business plan based on existed business idea that got implemented with new ways by the author.
The theoretical framework provides basic information of a business plan. The author will utilize the information on making a business plan to develop an existing restaurant business idea. Other main theory topics were discussed are legal issues concerning establishing own business in Finland, taxation and permits and licences. The advantages and disadvantages of buying an existing business are also discussed. The theoretical framework is based on various internet/web-based sources and literature from books.
Both qualitative and quantitative research methods are used in conducting this thesis. One-on-one interview method with the restaurant manager is used to gather information about the case restaurant. An online survey was made by using online platform and sent to different customers including former and future customers. The survey was made to evaluate the feasibility of the restaurant regarding the restaurant concept and the providing service products. Desk research and observations are applied in this thesis as combination with other research methods to gather necessary information to conduct this thesis.
The results of this thesis helped the author gain more necessary knowledge and confidence to establish her own future restaurant by using existing business idea. The limitations of this thesis are that this thesis is based on author’s own research/experiments and own observation.
The purpose of this thesis to learn how to develop a business plan for an acquired restaurant based on already existing idea. The objectives of the thesis are to test the feasibility of a restaurant business plan in Helsinki, Finland that was based on already existing business idea and to develop a business plan that helps the author in the future business by implementing new things on the existing business idea and operations. The outcome of the thesis is a practical restaurant business plan based on existed business idea that got implemented with new ways by the author.
The theoretical framework provides basic information of a business plan. The author will utilize the information on making a business plan to develop an existing restaurant business idea. Other main theory topics were discussed are legal issues concerning establishing own business in Finland, taxation and permits and licences. The advantages and disadvantages of buying an existing business are also discussed. The theoretical framework is based on various internet/web-based sources and literature from books.
Both qualitative and quantitative research methods are used in conducting this thesis. One-on-one interview method with the restaurant manager is used to gather information about the case restaurant. An online survey was made by using online platform and sent to different customers including former and future customers. The survey was made to evaluate the feasibility of the restaurant regarding the restaurant concept and the providing service products. Desk research and observations are applied in this thesis as combination with other research methods to gather necessary information to conduct this thesis.
The results of this thesis helped the author gain more necessary knowledge and confidence to establish her own future restaurant by using existing business idea. The limitations of this thesis are that this thesis is based on author’s own research/experiments and own observation.