Uusimmat viitteet

  • Digital marketing plan for a non-profit organization 

    Medell, Kristi (Haaga-Helia ammattikorkeakoulu, 2018)
    This is a project oriented thesis with the objective of creating a digital marketing plan for the commissioning organization Small Steps. The theoretical framework explains the digital marketing terms and methods and ...
  • Social Media Marketing Handbook for Art and Cultural Events 

    Napoles Rubant, Dayron (Haaga-Helia ammattikorkeakoulu, 2018)
    Events offer the opportunity to cities to create infrastructure, improve the image and revitalize the economy. Especially art and cultural events which reflect the mind, soul, and identity of the destination and their ...
  • How to increase efficiency of Front Desk using holistic approach : Case: Hotel X 

    Faisal, Md. (Haaga-Helia ammattikorkeakoulu, 2018)
    With the shear increment of twenty-first century travelers, hoteliers fight to fulfill guests raising expectorations, and with the involvement of newest technologies, Hotel front office is becoming more challenging and ...
  • Organic food: motivation of Finnish restaurants to use 

    Hirs, Ivika (Haaga-Helia ammattikorkeakoulu, 2017)
    The thesis has been written and survey conducted for practical reasons. The author of the thesis works in an organic farm currently growing organic strawberries and keeping a café but planning to expand its business into ...
  • Business plan for a craft brewery 

    Pankeeva, Natalia (Haaga-Helia ammattikorkeakoulu, 2017)
    The main objective of the thesis was to plan a start-up business for brewing beer. In order to create a business plan in the theoretical part we considered the following aspects: eco-nomical environment, marketing, financial ...
  • Comparing the Effects of a 2D Video to a Multisensory Video on a Destination Image – Case Study of Dubai 

    Laukkanen, Essi; Johansson, Katja (Haaga-Helia ammattikorkeakoulu, 2017)
    Tourism industry is moving away from offering just services and focusing more on creating experiences. With this in mind, the ways of marketing are changing as well, and the industry needs to find more innovative ways in ...
  • Creating experiences for the elderly 

    Lehto, Mia; Mäkelä, Annika (Haaga-Helia ammattikorkeakoulu, 2017)
    There is a new growing market coming up, the “grey” market. These former baby-boomers are now 65+ and getting into their retirement. Their material needs have mostly been fulfilled and with money and time on their hands ...
  • Developing a successful business plan: Berry beverage bicycle vending cart 

    Laakkonen, Heikki (Haaga-Helia ammattikorkeakoulu, 2017)
    This is a product-based thesis for the Haaga-Helia Bachelor’s Degree Programme in Experience and Wellness Management. The main objective is to create a successful business plan for a berry beverage bicycle vending cart ...
  • Social media marketing of a sport event : Project EBTC 2015 at Pickala Golf 

    Marttinen, Tom (Haaga-Helia ammattikorkeakoulu, 2017)
    This is a project type thesis about the social media marketing of European Boys’ Team Championship 2015, which was held at Pickala Golf Club on July 2015. The tournament is held annually in one of the participating countries. ...
  • Employee satisfaction survey: Reippailuhalli Huimala 

    Kasvi, Annina (Haaga-Helia ammattikorkeakoulu, 2017)
    This thesis is commissioned by Reippailuhalli Huimala, an indoor activity park located in Konala, Helsinki. The main objective of this thesis is to assess the current level of employee satisfaction and psychological capital ...
  • Producing experiences for postmodern tribes: facilitating co-creation and linking 

    Huttunen, Inna (Haaga-Helia ammattikorkeakoulu, 2017)
    The author has been working in pioneering experiential companies in Helsinki. She has noticed a tendency of people to gather in tribes and search for platforms for social interaction in the arts, culture and experience ...
  • The Motivational Factors Affecting Football Fan Attendance in Finland: A Study and Segmentation 

    Dick, Murray; Kernick, Paul (Haaga-Helia ammattikorkeakoulu, 2016)
    The main purpose of this Bachelor’s thesis is to identify the core motivational factors which affect the attendance of football matches in Finland’s top football tier; the Veikkausliiga. In addition, the thesis aims to ...
  • Start-up business plan: organic food restaurant in Bilbao 

    Sharafutdinova, Alisa (Haaga-Helia ammattikorkeakoulu, 2016)
    My thesis is a start-up business plan for a restaurant in Bilbao, Spain. This product-oriented thesis is a part of the Hospitality Management program of Haaga-Helia UAS. The purpose of this work is to build a theoretical ...
  • The Italian Publishing Market & The eBooks 

    Pilli, Laura (Haaga-Helia ammattikorkeakoulu, 2016)
    This thesis will,at first, present an overview of the publishing market on a global level and then move to the specifics of the Italian publishing market and to the role the e-books play in it. Some of the most common ...
  • Organising Baltic Jazz festival 

    Väärä, Emmi (Haaga-Helia ammattikorkeakoulu, 2016)
    The purpose of this paper was to clarify how Baltic Jazz festival is organised in a matter of project based thesis, where the main product was the festival held in 2016. The festival is located on Kemiönsaari in Turku ...

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