Effective Business Planning: : A key To Successful Enterprises
Dongol, Rina; Neupane, Basudha (2009)
Dongol, Rina
Neupane, Basudha
Laurea-ammattikorkeakoulu
2009
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2014090413743
https://urn.fi/URN:NBN:fi:amk-2014090413743
Tiivistelmä
The main objective of this thesis is to have knowledge of proper business plan. Business plan is a backbone of any business. It is crucial to lay down the aims of the business plan; mission, goals, tasks and action plan of the business plan clearly into the proposal. The fundamentals of business planning are outlined in the theoretical framework. The study’s theoretical objective is to outline the models of business planning, and to create a general understanding of the important theories of a business plan. This study uses a qualitative approach, which reflects on data gathered via internet sources, literature reviews and a questionnaire. The qualitative research done in this thesis will help readers to know the important of business proposal. The way to prepare a decent business plan is the major objective and component that should be included in the business proposal will be briefly discussed and their uses will be discussed in order to be well known about the business proposal.
The study was conducted as a qualitative case study by first analyzing existing literature and finding best practice guides for making a businesses. The interviews provided an inside view to the existing process and revealed that though most knew the process, parts of it were unclear. To conduct the market research, a survey of 10 questions was prepared. They were already quite mature and well established. The main aim of the survey was to find out the scope of establishing a business for immigrants. The purpose was also to find out the customer and can it be sustain for a long term?
In conclusion, the primary information collected specifies that the business plan is valuable enough to attract potential customers and justify appropriate marketing strategies. Lastly, we come to conclude that without proper business plan it is impossible to establish a business and should have a business plan before they conduct the first deal.
The study was conducted as a qualitative case study by first analyzing existing literature and finding best practice guides for making a businesses. The interviews provided an inside view to the existing process and revealed that though most knew the process, parts of it were unclear. To conduct the market research, a survey of 10 questions was prepared. They were already quite mature and well established. The main aim of the survey was to find out the scope of establishing a business for immigrants. The purpose was also to find out the customer and can it be sustain for a long term?
In conclusion, the primary information collected specifies that the business plan is valuable enough to attract potential customers and justify appropriate marketing strategies. Lastly, we come to conclude that without proper business plan it is impossible to establish a business and should have a business plan before they conduct the first deal.