Event Management : Case: The Annual International NIBS Conference in Lahti Finland May 21-23, 2014
Vi-Do, Phat (2014)
Vi-Do, Phat
Lahden ammattikorkeakoulu
2014
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2014112717196
https://urn.fi/URN:NBN:fi:amk-2014112717196
Tiivistelmä
Nowadays, the event industry has played a vital role in our society. People have come up with a lot of occasions for organizing events such as educational events, birthdays, international conferences, company parties etc. Generally speaking, events are also a part of human beings’ social life because they get to know and talk with different people with different backgrounds. However, in order to organize a good and successful event, it requires a thorough and detailed planning process. Event managers and event coordinators need to collaborate in order to formulate the most viable plan for events. In order to make events successful and well-organized, all of the stages in the entire planning process also need to be in harmony and be correlated with one another. Risk management has been of great importance during the entire planning process. Under no circumstances should risk management be underestimated. Additionally, evaluation process helps event organizers and event managers to realize which aspects should be improved and need further development.
There are two main parts in this thesis: the theoretical and the empirical part. The empirical part focused on elaborating on the Annual International NIBS Conference in Lahti on May 21-23, 2014. Regarding the research methods, deductive approach was utilized in this thesis. Both quantitative and qualitative were also used in this thesis to analyze the collected data. Furthermore, the process of data collection for the empirical part came directly from interviews, emails, observations, materials provided by event organizers and surveys.
Eventually, organizing a good and successful event always requires thorough planning processes and effort.The Annual International NIBS Conference in Lahti was a success because most of the guests and visitors were satisfied with the Conference itself. The satisfaction level was calculated by evaluating the feedback and grade point averages. However, the organizers of the NIBS Conference in Lahti, Finland should pay attention to the time-management and marketing aspects (website design). Besides, risk management is of great significance, which needs to be studied more. Visitors’ impressions are an interesting aspect which facilitates the evaluation process.
There are two main parts in this thesis: the theoretical and the empirical part. The empirical part focused on elaborating on the Annual International NIBS Conference in Lahti on May 21-23, 2014. Regarding the research methods, deductive approach was utilized in this thesis. Both quantitative and qualitative were also used in this thesis to analyze the collected data. Furthermore, the process of data collection for the empirical part came directly from interviews, emails, observations, materials provided by event organizers and surveys.
Eventually, organizing a good and successful event always requires thorough planning processes and effort.The Annual International NIBS Conference in Lahti was a success because most of the guests and visitors were satisfied with the Conference itself. The satisfaction level was calculated by evaluating the feedback and grade point averages. However, the organizers of the NIBS Conference in Lahti, Finland should pay attention to the time-management and marketing aspects (website design). Besides, risk management is of great significance, which needs to be studied more. Visitors’ impressions are an interesting aspect which facilitates the evaluation process.