DESIGNING A WEBSITE FOR A METAL PROCESSING COMPANY FOCUSED ON USER INTERFACE AND USABILITY
Vinogradova, Polina (2015)
Vinogradova, Polina
Kymenlaakson ammattikorkeakoulu
2015
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201505056178
https://urn.fi/URN:NBN:fi:amk-201505056178
Tiivistelmä
The subject of this thesis was the gathering of information relating to the needs and requirements of the commissioning company for a future website. The design of the site had to comply with the Company’s Visual Identity Guidelines and their deadline of publishing in the first half of 2015. To enable the customer’s ease of future use when editing the site, it had to be created on a cloud-based web development platform.
The main goal of this paper was to create a website that would represent metal pro- cessing company Megakon. The website had to be a helpful tool, beneficial in build- ing communication with existing clients and in attracting new visitors. Moreover, it had to assist in the growth of the number of customers in the target group and act as a memorable and recognizable feature of the company and of its brand in the future. The last aim was to gain more experience and new knowledge in regard to the fields of web design and in collaborating with clients.
Information represented in this thesis was grounded in different research work con- ducted by the author for the company during these studies and previously in Seminar Work at Kymenlaakson ammattikorkeakoulu, University of Applied Sciences during 2014. The majority of the studies were based on primary data, which included inter- views and questionnaires gathered during communication with company executives.Secondary data was used from the 2014 Seminar Project, consisting of analysis of the Company’s Brand Image and Competitor Analysis. All collected data was analyzed and the documents that played the most important role in these studies are presented in the work or in the appendices.
The main result of the study consisted of publishing the company website, which would establish a new level of communication with clients. The commissioning com- pany is going to continue working with the website by updating it themselves internal- ly and through adding new information as the need arises. Moreover, the author still will be partly involved in the development of the website until the end of 2015.
The main goal of this paper was to create a website that would represent metal pro- cessing company Megakon. The website had to be a helpful tool, beneficial in build- ing communication with existing clients and in attracting new visitors. Moreover, it had to assist in the growth of the number of customers in the target group and act as a memorable and recognizable feature of the company and of its brand in the future. The last aim was to gain more experience and new knowledge in regard to the fields of web design and in collaborating with clients.
Information represented in this thesis was grounded in different research work con- ducted by the author for the company during these studies and previously in Seminar Work at Kymenlaakson ammattikorkeakoulu, University of Applied Sciences during 2014. The majority of the studies were based on primary data, which included inter- views and questionnaires gathered during communication with company executives.Secondary data was used from the 2014 Seminar Project, consisting of analysis of the Company’s Brand Image and Competitor Analysis. All collected data was analyzed and the documents that played the most important role in these studies are presented in the work or in the appendices.
The main result of the study consisted of publishing the company website, which would establish a new level of communication with clients. The commissioning com- pany is going to continue working with the website by updating it themselves internal- ly and through adding new information as the need arises. Moreover, the author still will be partly involved in the development of the website until the end of 2015.