Theseus - Selaus asiasanan mukaan "brands"
Viitteet 121-140 / 377
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Development Research for Jokelan Närkästysjuhlat Festival and Jekku Ry Registered Association
(2022)The commissioner of the thesis is a registered association Jekku ry, which organizes a variety of cultural events in Jokela and the nearby area. The main event is a music festival Jokelan Närkästysjuhlat. The aim of this ... -
Diageo's commitment to corporate social responsibility (CSR) and sustainability initiatives in the African region
(2024)This case study delves into East African Breweries Limited’s (EABL) sustainability initiatives, offering a thorough analysis of the company’s dedication to responsible corporate behaviour and protecting the environment, ... -
Differences in management between major Sport Brands
(2022)Sport has always been a part of people's social lives regardless of their social background. This is why sport brands work so well and have always been present in people's daily lives throughout history. Management has ... -
Digital Brand Management: Impact of Social Media Marketing on Brand Image.
(2020)Nowadays, there are several channels or media for communication. Among them social media platform is quite popular throughout the world. It’s a great privilege for companies and business to think about the utilization and ... -
Digital Branding for Vietnamese IT Companies to the US Market
(2024)Outsourcing remains a dominant trend globally, offering cost-effective benefits for companies. More than half of businesses in the US also take part in this trend, offshoring part of their business to overseas vendors in ... -
Digital consumers' engagement with transparency-related content of sustainable fashion on Instagram : case Pure Waste Textiles
(2021)The thesis is exploratory research that aims to identify the driven factors influencing digital consumers' engagement with transparency-related content in sustainable fashion. Pure Waste Textiles Oy, a Helsinki-based ... -
Digital marketing and brand image in online business : A study of Alma Artes company in Nepal
(2021)The thesis studies the role of digital marketing tools helping business in creating brand image. Digital marketing has brought a lot of changes in the past two decades. With the unpredictable growth in the digital revolution, ... -
Digital Marketing and Brand Performance Analysis of Selected Diabetes Apps
(2022)Background: With the increase and rapid proliferation of mobile health (mHealth) apps, clinical validation efforts are well ongoing to provide guidance and information to health care providers and the public about which ... -
Digital Marketing Plan for Petiscaria Restaurant
(2021)This document is a product-oriented thesis introducing a digital marketing plan for a Portuguese restaurant called Petiscaria. The commissioning party is located in Hielatahden Kauppahalli, in the centre of Helsinki, which ... -
Digital Marketing Plan: Gina Tricot Oy
(2021)The aim of this thesis is to develop a digital marketing plan for the case company in B2C context. The objective of the thesis is to find out what digital platforms/ tools work best for the case company to generate more ... -
Digital marketing strategy for a medium-sized sustainable fashion brand : Case: Népra Oy
(2020)The primary goal of the thesis was to propose a customer-driven digital marketing strategy for a sustainable Finnish fashion brand – Népra. Through the combined knowledge from the literature review and empirical research, ... -
Digital marketing strategy: a case study of a Finnish clothing company
(2024)Tämän opinnäytetyön tavoitteena on kehittää digitaalisen markkinoinnin strategia ja brändiohjeet tapausyritykselle, Pieces to Pieces Oy:lle. Vastaperustettu suomalainen streetwear-vaateyritys perustettiin syyskuussa 2023, ... -
Does branding influence on consumers' buying decisions
(2010)This study aims to answer the question whether brands influence on consumers in their grocery shopping. To reach this goal, a research questionnaire was created concerning the decision making process of the consumers and ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Effective Brand Communication for Sustainable Funds using Programmatic Marketing
(2022)This thesis was completed as a project, where the main objective was to increase brand awareness concerning sustainable ecolabeled funds. The topic was mutually agreed on with the author and the client company, and was ... -
Effectiveness and universality of artificial intelligence implementation in modern marketing : media and cosmetics industry
(2021)The thesis work was aimed at proving the effectiveness and universality of artificial intelligence implementation in modern marketing. Many entrepreneurs questioned artificial intelligence marketing effectiveness and many ... -
Effectiveness of Social Media Advertising on Brand Awareness
(2023)This thesis investigates the effectiveness of social media advertising on brand awareness in the fashion sector, focusing in particular on Instagram users in the age group 18 to 34. The study was carried out using the ... -
Emotional attachment to brands in the K-pop industry : The case of male K-pop bands in Russia
(2020)K-pop (abbreviation for “Korean pop”), the 7th most popular music genre in the world as of 2019, is nowadays actively promoting in other countries outside of South Korea. However, despite the enormous market potential, ... -
Employer Brand and Employer Value Proposition from the Employees’ Perspective: a case study of Ahola Digital Oy Ab
(2022)Employer branding is how the company brands and markets their employer value proposition (EVP), and the efforts they take to attract and retain the best possible human talent within an employment environment that is becoming ... -
Employer branding as a competitive advantage in attracting and hiring women talent in Luxembourg
(2023)Tämä opinnäytetyö tutkii, miten työnantajabrändäystä voidaan hyödyntää naisten rekrytoinnissa Luxemburgissa. Opinnäytetyö eteni kahden keskeisen tavoitteen kautta: selvittää ne tekijät, jotka vaikuttavat naisten mielikuviin ... -
Employer Branding in the IT Industry in Finland
(2021)This bachelor’s thesis examines employer branding in the IT industry. The objective of the study was to investigate how employer branding is organized in IT organizations in Finland, and what the needs and challenges with ...


















