Theseus - Selaus asiasanan mukaan "sales"

    • Sales Process Development for Promowear Wholesaler - Exploiting Big Data & Gamification 

      Airaksinen, Kalle (2022)
      The aim of this thesis is to develop guidelines for the sales process to increase sales in the future. The intention of this growth focused development is to improve interaction with customers. In addition to that, the aim ...
    • Sales skills in digitally transforming companies : developing a skill map for sales representatives 

      Westman, Reeta (2022)
      Opinnäytetyön tavoitteena oli ymmärtää, millaisia digitaalisia taitoja myyjiltä vaaditaan, kun liiketoimintaympäristöt ja yritykset kehittyvät digitaalisemmiksi. Tarkoituksena oli kehittää osaamiskartta myyjien ja ...
    • Sales success in OP Helsinki Private 

      Montonen, Ilari (2024)
      Myynnissä menestyminen on jokaisen yrityksen olemassaolon ehto. Myynnissä onnistumiseen vaikuttavat lukuiset tekijät, joita voidaan tarkastella liiketoimintaympäristö-, organisaatio- ja henkilötasolla. Tutkimus toteutettiin ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Salesperson adoption and usage of mobile sales configuration tools 

      Sanakulov, Nodir; Kalliomaa, Sami; Karjaluoto, Heikki (Emerald Publishing, 2018)
      Purpose The purpose of this paper is to examine salespersons’ adoption and usage of mobile sales configuration tools (MSCT) and to identify areas for further development in this realm. Another objective is to offer a ...
    • The digital buying process and customer engagement 

      Piilola, Laura (2021)
      The thesis is commissioned by a company in automotive sales. The case company is one of the largest Finnish car dealerships, with a large variety of services including new car sales and used car sales. The commissioner of ...
    • The Impact of Artificial Intelligence on the B2B Sales Funnel 

      Boukhari, Morad (2021)
      The fourth industrial revolution, fueled by the emergence of technologies such as virtual reality, the Internet of Things, blockchain, and artificial intelligence, is profoundly impacting the way we live and work. Catalyzed ...
    • The possibilities of smarketing in accommodation business 

      Tran, Thu Ha (2019)
      The purpose of the research was to explore the current state of the Sales and Marketing department in hotels in the era of digitalization while at the same time evaluating the possibilities of Smarketing in the accommodation ...
    • The purchase behavior of different B2B customers – Evidence from IT and telecommuncations company’s customers 

      Aunttila, Jasmin (2024)
      B2B-asiakkaiden ostokäyttäytyminen on muuttunut paljon kuluneiden vuosien aikana ja ostopäätökset ovat siirtyneet tehtäviksi monikanavaisesti. Odotukset asiakaskokemusta kohtaan ovat kasvaneet ja palveluntarjoajien on ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Using machine learning to predict purchase potential from customer data 

      Merikanto, Kari (2022)
      This thesis was commissioned by an accounting firm company which sells consultancy services for their customers. The company wanted to gain an understanding of which customer attributes affected the purchase decisions, how ...
    • Utilizing AI in industrial automation sales work 

      Eho, Jussi (2024)
      This thesis studies the integration and impact of chat generative artificial intelligence (hereafter AI) in practical sales work in complex sales of the industrial automation sector. Due to rapid technological advancements, ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Verifying Home-Grooming Business Idea 

      Zaza, Alaa (2020)
      The report explains how service design process help in verifying a business idea by testing a prototype and visualise the business idea with a business model canvas. Barbering services has not changed for a long time, a ...
    • Where Finnish and Chinese business cultures collide 

      Li, Jing (2010)
      Due to globalization that brings people from different cultures together, there are increasing requirements on leaders to be able to manage in multicultural business circumstances. Therefore, there are more and more ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Whisky purchase and consumption behaviour in Finland 

      Remes, Salla (2019)
      Whisky is a popular alcoholic drink that has been gaining popularity over the years in Fin-land. Whisky is enjoyed by Finnish people in different ways and in different situations. The objective of this thesis is to ...
    • Wine sales and marketing management in hospitality outlets 

      de Sousa Diniz, Oliver Fabrício (2022)
      This academic work explores the wine business in hospitality outlets in Helsinki Capital Area from the entrepreneur point of view exploring the management of sales and marketing of wine as a core product. The main objective ...