Theseus - Selaus tekijän mukaan "Haaga-Helia ammattikorkeakoulu"

    • Cross-training for front-line employees in hotel industry. Case study: Holiday Inn Helsinki City Centre 

      Nguyen, Mandy (Haaga-Helia ammattikorkeakoulu, 2018)
      Training is widely recognized as one of the core management concerns in hotel industry. Researchers have proved the importance of training in service quality, work productivity, and employee’s career development. New ...
    • Crunch my Heart! It Falls for you: Carnal-singularity and Chocolate Gift-giving across Language Contexts 

      Mäkelä, Marjaana; Bettany, Shona; Stevens, Lorna
      Routledge Interpretive Marketing Research (Routledge, 2019)
      This chapter augments consumer culture theorizing around subject-object relations with a feminist intervention into how materiality is conceptualized. It introduces the material-semiotic concept of carnal-singularity, ...
    • Cultural influence on leadership and employee motivation in Kenya 

      Oleinik, Dariana (Haaga-Helia ammattikorkeakoulu, 2017)
      This thesis is commissioned by Pertec Consulting Oy – a leadership training and consulting company based in Espoo. This research aims to find out how culture influences leadership and motivation in Kenya, with the purpose ...
    • Cumulus Resort Airport Congress Center hotel online review analysis 

      Kalliomäki, Saku (Haaga-Helia ammattikorkeakoulu, 2017)
      The aim of the thesis is to find easily implemented solutions to better the online reviews of Cumulus Resort Airport Congress Center. Guest reviews are a valuable marketing tool for online reputation for hotels. Online ...
    • The Current situation and future development of leisure sports in Guangzhou 

      Huang, Xintong (Haaga-Helia ammattikorkeakoulu, 2018)
      With the growth of material wealth and spiritual pursuit, more and more people participate in leisure sports, which is an inevitable trend of social development. As a civilized, healthy and scientific leisure life style, ...
    • Curriculum for EPS Hockey E2-C2-juniors 

      Heinonen, Aleksi (Haaga-Helia ammattikorkeakoulu, 2017)
      Coaching in hockey has changed in direction from coach-centered coaching to player-centered coaching. Nowadays it is more holistic; it is not just coaching tactics and trying to win games at all costs. The way of thinking ...
    • Customer and social media data in sports marketing – Guidebook 

      Koivisto, Arttu (Haaga-Helia ammattikorkeakoulu, 2018)
      The objective of this thesis was to find out how the semi-professional Finnish American football organizations are currently utilizing online digital tools, such as websites, social media and collected data, in their ...
    • Customer Case Studies in Marketing Communication – Agilefant Ltd. 

      Behm, Tia (Haaga-Helia ammattikorkeakoulu, 2017)
      Agilefant is a platform independent tool for Lean and Agile management based on scientific research in Aalto University. Case company, a Finnish startup, Agilefant Ltd. (Agilefant Oy) was founded in 2013 to ensure development ...
    • Customer data lifecycle management model for an IT company 

      Bedretdin, Rahil (Haaga-Helia ammattikorkeakoulu, 2017)
      The case company of this study has grown in its nine year existence, its business has changed and employee turnover has been high. The case company operating model is currently ad-hoc. The case company has started serving ...
    • Customer expectations and current offers from food trucks in Helsinki 

      Nguyen, An (Haaga-Helia ammattikorkeakoulu, 2017)
      The aim of this thesis is to determine whether there is a gap between what customers expect and what the food trucks in Helsinki offers in term of diversity of products, price, time and location of service. Do the current ...
    • Customer experience analysis at a small Café 

      Nguyen, Giang (Haaga-Helia ammattikorkeakoulu, 2018)
      In the twentieth century, the experience economy has challenged the companies of creating the unique experience to the customers. It is a key factor to distinguish the company in the competitive industry and to create ...
    • Customer experience analysis for Sqore.com 

      Vasiura, Alina (Haaga-Helia ammattikorkeakoulu, 2018)
      This study has been conducted for a Swedish commissioning company, Student Competitions AB. Sqore.com is a product owned by the company that was launched in 2015. It serves as a platform for companies and universities to ...
    • Customer experience in responsible tourism from the perspective of volunteer tourism 

      Koskinen, Kaisa (Haaga-Helia ammattikorkeakoulu, 2018)
      Volunteer tourism is rapidly growing trend in which individuals combine travel and voluntary work. The existing literature has been providing an optimistic view of volunteer tourism. Thus, the negative impacts of volunteer ...
    • Customer Experience in Tourist Information Office – Case: Porvoo Summer Info 

      Roininen, Jenni (Haaga-Helia ammattikorkeakoulu, 2016)
      This thesis studies the customer experience in Porvoo Summer Info in the city of Porvoo, Finland. The main purpose is to find how regular tourists finds Porvoo Summer Info’s services, how their general habits related to ...
    • Customer Information Management System : Case Company: Punjab Building Products Ltd. 

      Ranizai, Abdul Rehman Khan (Haaga-Helia ammattikorkeakoulu, 2015)
      Thesis is based on developing a Customer information management system for (PBP) Punjab building products ltd. The PBP ltd. is a public limited company and it started its activities in 1980 and involved in the manufacturing ...
    • Customer insights for the new product development: Posti palvelut Oy 

      Gorbachev, Andrey; Vinogradov, Vadim (Haaga-Helia ammattikorkeakoulu, 2018)
      The thesis addresses the topic of the new product development based on the customer-oriented approach and covers the following issues such as product development stages, customer centricity, external communication between ...
    • Customer Journey and Experience in The FIS Nordic World Ski Championships 2017 

      Pelttari, Johanna (Haaga-Helia ammattikorkeakoulu, 2017)
      This report covers a research of a Customer Journey and Customer Experience in the FIS Nordic World Ski Championships 2017. The key aim of this research is to do a research for the event and analyse their customer journey ...
    • A customer profile of the Helsinki metropolitan area craft beer drinker 

      Lahti, Jonne (Haaga-Helia ammattikorkeakoulu, 2016)
      This thesis aims to answer the question of who is the average craft beer consumer in the Helsinki metropolitan area. This is done with a quantitative research in the form of a questionnaire which was executed from December ...
    • Customer profitability tool for Helaform Oy 

      Kilpeläinen, Jan-Eerik (Haaga-Helia ammattikorkeakoulu, 2017)
      The main purpose of this thesis project is to provide the commissioning company, Helaform Oy, with a custom-built customer profitability tool that is both reliable and scalable. Helaform Oy is a Finnish SME that is known ...
    • Customer profitability tool for PR-Cosmetic Oy 

      Pöllänen, Aku (Haaga-Helia ammattikorkeakoulu, 2016)
      This thesis is a study into managerial accounting theories on customer profitability. The goal of the thesis is to produce a customized customer profitability tool for the commissioning company, PR-Cosmetic Oy. The main ...