Theseus - Selaus asiasanan mukaan "attitudes"
Viitteet 61-80 / 82
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Smoking Prohibited: Culture of Tobacco Consumption and the Impending Market Resilience: Case study : Marketing Strategy of Tobacco Employed in China
(2023)This research's primary objective is to conduct a case study on the tobacco industry and determine how its marketing strategy is implemented in China. The ongoing prosperity of the tobacco industry is an additional issue ... -
Stigma of borderline personality disorder in nursing
(2022)Background: Borderline personality disorder is a disorder where one´s sense of self is conflicted, affecting one´s behavior and way of feeling and thinking. Causes for borderline personality disorder are often trau matic ... -
Storytelling marketing strategy : marketing strategy for a sexual education platform
(2024)This paper aims to create a storytelling marketing strategy as part of a business idea regarding a Sexual education platform based in Finland. The Sexual education platform is a business idea that is being developed by the ... -
The Associations Between Mental Health Problems and Attitudes Toward Web-Based Health and Social Care Services: Evidence From a Finnish Population-Based Study
(Symposion-Publishing-GmbH, 2021)Background: The significance of web-based health and social care services has been highlighted in recent years. There is a risk that the digitalization of public services will reinforce the digital and social exclusion of ... -
The Attitude of Nurses Towards Pain Management in Older People
(2024)Background: This literature review is about the factors influencing nurses' attitudes towards pain management in elderly people. The literature review goal was to investigate how these attitudes affect the way in which ... -
The attitudes and use of information literacy competencies by students in a selected programme at a University of Technology in South Africa
(2024)The current information age is characterised by an overabundance of information. Information is generated and disseminated at an accelerated pace. Several developments in information and communication technologies have ... -
The consumption and attitudes of protein supplements among young adults in Finland
(2021)The objective of this thesis was to examine the consumption patterns and attitudes of young Finnish adults towards protein supplements. The aim of this research was to give insight on how 18 to 29 years old Finnish are as ... -
The future of social policy in Europe: an analysis of attitudes toward social welfare
(Varazdin Development and Entrepreneurship Agency, 2015)One of the tasks of social policy is to support economic development. Governments invest in social policy to protect citizens from social risks (for instance, in the labor market). In this sense, economic policy and social ... -
The impact and effectiveness of influencer marketing in India
(2024)In today's digital world, influencer marketing has become a powerful tool for brands to connect with consumers on social media platforms. This thesis explores the dynamic landscape of influencer marketing, consumer behaviour, ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
The impact of advertising on consumer buying behaviour : case of Coca-Cola and Indomie
(2023)Advertisement is a method of communication that provides viewers with information and influences their decision to purchase an item or service. Two prominent companies that have had a significant investment in advertisement ... -
The Impact of Microtransactions on Consumer Behaviour in Free-to-play Video Games
(2024)This study examines the impact of microtransactions on consumer behaviour in free-to-play video games. The primary objective was to understand how microtransactions influence player’s attitudes, spending behaviour, and ... -
The Influence of Emotional Marketing on Consumer's Brand Attitudes and Purchase Intentions : case study “Belong Anywhere” campaign by Airbnb
(2023)This thesis delves into the influence of emotional marketing on the consumer brand attitudes and purchase intentions, focusing on the Airbnb’s campaign “Belong anywhere” as a case study. Using a mixed-methods research ... -
The main differences between responses to personalized advertising among generations
(2020)The objective of the thesis is to define the main qualitative differences between responses to personalization among generations. This research is relevant since according to the previous research conducted in this field, ... -
The Potential of Sustainability within Luxury Fashion. Investigating the Sustainability Impact on Consumers’ Purchasing Intention and Behavior within Luxury Fashion.
(2023)With sustainability gaining increasing importance in consumers' daily lives, understanding its impact on purchasing intentions and behaviors became crucial. The objectives were to analyze the correla-tion between attitudes ... -
The Power of Kraft Paper Packaging as a Competitive Advantage for FMCG: Exploration of Consumer Attitudes and Choices
(2020)One of the major trends of today, environmental friendliness has been changing business around the world. With the rising demand for ecologically safe goods and production processes, companies are taking actions to reduce ... -
The Significance of Social Welfare Attitudes in Young People's Entrepreneurial Intentions
(Cracow University of Economics, 2015)Objective: The present study analyses young people’s entrepreneurial intentions in Finland and Poland. Previous surveys have shown that the desire to become an entrepreneur is stronger in between Polish people than in ... -
Unisex clothing market research
(2023)This thesis researches the history and marketing of unisex clothes and the best ways to approach the style in which it should be handled. The idea originated from the authors own life experience and changing attitudes ... -
Urban versus rural population - Differences in the acceptance of sustainability in vehicles
(2023)The topic of sustainability is gaining increasing importance and that includes the automo-tive industry. Accordingly, vehicle manufacturers need to adjust their marketing strategies. Therefore, the objective of this thesis ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
User-driven Service Design for Environmentally Responsible Consumption
The Publication Series of LAB University of Applied Sciences, part 4 (LAB University of Applied Sciences, 2022)The publication user-driven environmentally responsible service design has been originally published in Finnish as part of the Askel – Sustainable Housing Services project. The aim of the Askel project was to create service ... -
Wildlife tourism and co-existence between humans and animals: a study of travelers' attitudes and worldviews
(2023)The Earth is facing issues in co-existence between humans and animals. Anthropocentric practices, actions, attitudes and worldviews are causing increasing worry, especially in the case of wildlife tourism. The worry stems ...
















