Theseus - Selaus nimekkeen mukaan
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What are the key success factors behind the competitiveness of Silicon Valley IT cluster?
(2020)Nowadays many countries face a challenge of achieving competitive advantage over other nations. One factor affecting the rate of competitiveness of a nation is an ability to organize effective collaboration between such ... -
What are the main causes for perceived failure in CRM system implementation projects?
(2023)As the importance of having good CRM has increased, so has the importance of having good CRM technology. However, despite the benefits these solutions bring, many CRM projects result in failure. The aim of this study was ... -
What are the Opportunities and Challenges of using Technology in Early Years Education?
(2022)Technology is increasing more integrated into our lives. Children are growing up in a world where the demand for technological skills is only going to increase in the future. The integration of technology in a child’s ... -
What Are the Potential Drivers to Improve Alumni Engagement?: case Häme University of Applied Sciences Ltd. International Business Programme
(2022)The purpose of this thesis is to investigate potential drivers of alumni engagement for the International Business Degree Programme at Häme University of Applied Sciences. The author focuses on student involvement, branding, ... -
What are the reasons for consumers’ non-adoption of shampoo bars?
(2024)This study investigated barriers inhibiting consumers from adopting shampoo bars. The research model was modified based on prior research by Sadiq et al. (2020), which utilized the innovation resistance theory model developed ... -
What are the reasons for not adopting mobile payments?
(2019)The objective of this study was to investigate the reasons or hesitations behind resistance to mobile payments` adoption. As the internet and digitalization have continually moulded consumers` behaviors and attitudes, it ... -
What are the reasons for the low number of Russian travellers to Gran Canaria?
(Kajaanin ammattikorkeakoulu, 2014)The main objective of the thesis was to analyse the Russian tourism market in Gran Canaria. The observations showed that at the moment there are a low number of Russian travellers on the island. Therefore, this thesis ... -
What are the underlying elements used in ads shown during Super Bowl?
(2021)People are exposed to thousands of advertisements per day which means that advertisements need to be technically of high standard to deviate from others. Psychology has always been a vital factor in marketing and can work ... -
What Can Agile Principles Applied to Human Resource Management Offer Growing Companies that is not Otherwise Available?
(2023)This thesis is observing the current trends in priorities in the field of Human Resources and aims to investigate whether adopting an Agile mindset and methodologies, can offer anything valuable to Human Resources and even ... -
"What can I get you?" : A study on POS marketing effectiveness in a restaurant environment
(Metropolia Ammattikorkeakoulu, 2013)The objective of the thesis, commissioned by Bacardi-Martini Finland Ltd, is to produce comprehensive consumer insight data about their primary target group. More specifically, the aim is to study the level of impact of ... -
What can we learn from business models in the European forest sector: Exploring the key elements of new business model designs
(Elsevier B.V., 2019)This study represents the first attempt to operationalize a novel methodological approach that couples the expanded business model canvas (BMC) with an analytical evaluation of business model items and incorporates ... -
What changed in Finland's competitiveness from 2018 to 2019
(2022)During the past two decades, Finland has been a competitive nation well developed at a national level, and an international role model in matters of stability and well-being. The tasks and objectives were to study the ... -
What comes after burnout? : vaikeiden asioiden käsittely sarjakuvan keinoin ja sarjakuva-albumin konseptin suunnittelu
(2022)Opinnäytetyön aiheena oli suunnitella ja tehdä konsepti omaelämäkerralliselle sarjakuvaalbumille, jossa käsitellään loppuun palamista. Teoriaosuudessa tutkittiin vaikeiden aiheiden käsittelyä sarjakuvan keinoin. Tutkimuksessa ... -
What constitutes conversational AI chatbot success? : an investigation into finding the KPIs to measure overall performance
(2023)As investment into Conversational AI chatbots (CAI) surges in the aftermath of Large Language Models LLM becoming a worldwide phenomenon, research and practice are still looking for a unified way to evaluate the business ... -
What criteria define a luxury hotel? Creating a checklist of criteria for 5-star hotels
(2024)This master’s thesis researches factors that make a hotel a 5-star hotel. What criteria define a luxury hotel? The purpose of this thesis is to identify hotel qualities that distinguish factors that differentiate luxury ... -
What cultural differences do Syrian refugees experience when studying in Europe?
(Haaga-Helia ammattikorkeakoulu, 2018)Today in 2018, we are facing the biggest refugee crisis since the Second World War. Millions of refugees have fled their homes due to the war in Syria and came to seek asylum in Europe. They have risked their lives to cross ... -
What do a banker and an investor look for in a business plan? : Case study: Designer PC Cases
(Centria ammattikorkeakoulu (Keski-Pohjanmaan ammattikorkeakoulu), 2014)A common reason for an entrepreneur to write a business plan is to use it as a financial proposal. Two of the most common sources of funding is the bank and an equity investor. The two financier groups however have different ... -
What do bloggers think about Iittala and how does the company want to be visible in social media
(Hämeen ammattikorkeakoulu, 2012)This thesis was commissioned by Iittala Group Oy Ab and the author did their work placement for the company as well. Iittala belongs to Fiskars (the oldest company in Finland) and they are mainly producing kitchenware and ... -
What do brands mean to us? : A short introduction to brand research within Consumer Culture Theory
HAAGA-HELIA Publication Series. Discussion 8/2008 (HAAGA-HELIA ammattikorkeakoulu, 2008)This paper is about you and me and our brands. More specifically, it is about how we view brands, construct brand images and meanings and use them in social interactions with other people. But do brands mean anything to ... -
What do I see when I look at me: Kehonkuvan merkitys tanssitaidon ja tanssijan identiteetin kehittymisessä
(2023)“What do I see when I look at me” on Marika Metsovuoren taiteellinen opinnäytetyö, joka esitettiin Kuopiossa Itak-näyttämöllä toukokuussa 2023. Työ syntyi halusta luoda merkityksellinen ja vaikuttava teos, joka ottaa kantaa ...



















