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Customer Relationship Management for Long Wei Plastics & Metal Manufacturing CO. LTD
(Savonia-ammattikorkeakoulu, 2013)Long Wei Plastics and Metal Manufacturing Co., LTD is a company located in Hefei, Anhui province. The company was established in the year 2002, so it has been running more than ten years. Though the registered capital has ... -
Customer Relationship Management for the Anhui WHYWIN International Co., Ltd
(Savonia-ammattikorkeakoulu, 2014)The customer relationship management (CRM) is valued by every company nowadays due to its importance for companies’ future development. How to build and maintain the customer relationships proves to be a big and serious ... -
Customer Relationship Management in a Tourism Company
(Tampereen ammattikorkeakoulu, 2012)The purpose of this thesis was to study customer relationship management in a tourism company. The aim was to provide external insights of the operations to Lomalinja Oy Tampere, which was chosen as the case company. The ... -
Customer Relationship Management in Finnish Ice-hockey League organizations
(Jyväskylän ammattikorkeakoulu, 2017)The main objective of the thesis was to examine the current state of customer relationship management (CRM) and the possible future development needs in Finnish Ice-Hockey League organizations. The topic has been studied ... -
Customer Relationship Management in Ping An Life Insurance Company of China, Ltd
(Savonia-ammattikorkeakoulu, 2010)This thesis utilized the systematic research about the latest Customer Relationship Management (CRM) theories to get more theoretical information, and then took a Chinese-funded insurance company-- Ping An Life Insurance ... -
Customer relationship management in ride-hailing companies: case mytaxi (Intelligent Apps GmbH)
(Saimaan ammattikorkeakoulu, 2019)The purpose of the study was to understand how customer relationship management is organized in the ride-hailing industry. The author strived to provide a glance at the very fabric of CRM related activities such as customer ... -
Customer Relationship Management in Sport Business : Case: The Spectator Profile of the Finnish National Football Team
(Jyväskylän ammattikorkeakoulu, 2015)The purpose of the research was to study how a Finnish football spectator profile could be used as the basis of customer relationship management. The collected customer data of the research included the specific information ... -
CUSTOMER RELATIONSHIP MANAGEMENT IN THE SAIMAA GARDENS PROJECT
(Saimaan ammattikorkeakoulu, 2011)The objective of the study was getting, collecting and analysing the information, which connects the construction to the customer. In the thesis the term "customer" is accepted as a person who makes a contract to build the ... -
Customer relationship management in the United Kingdom e-commerce
(Oulun seudun ammattikorkeakoulu, 2011)Companies seeking internationalisation are nowadays engaging themselves increasingly on e-commerce. E-commerce requires marketing, technical competencies and understanding the target area's practices, and a major effort ... -
Customer relationship management practices implementation for successful business development in a transport industry
(2021)Efficient Customer Relationship Management nowadays is regarded as one of the core drivers for the success of a business and many efforts are put into finding the suitable approaches assisting in handling relationships ... -
Customer relationship management system
(2023)The thesis aims to offer an insight into the customer relationship management methods and how it can be utilized. It aims to bring out the effectiveness of the utilization of CRM, which can further help to achieve customer ... -
Customer Relationship Management Via Social Selling
(Jyväskylän ammattikorkeakoulu, 2018)Social selling is a growing phenomenon in the world. The increasing use of social media in personal and professional life is driving the decision-making process to online environments. Nowadays, decisions are made based ... -
Customer Relationship Management within K-POP industry: MONSTA X case study
(2022)K-Pop as a music genre has received a lot of attention in the United States and throughout the globe in 2019. K-Pop has become a huge business globally after two decades of global expansion from South Korea to the world's ... -
Customer Relationship Management- research : Case: Learnpoint Oy
(Tampereen ammattikorkeakoulu, 2015)The objective for this thesis is to report the responses Learnpoint´s customers have filled on the customer survey. The survey was sent to clients in few parts during the year 2015. As the company does approximately 50 - ... -
Customer relationship management: the case of online services in banking sector : students perspective from France and Finland
(Turun ammattikorkeakoulu, 2016)Financial services is one of the first sector that started to use CRM and there are lots of research studies and theories regarding this concept. CRM field being wide, this research stays focused on the customer point of ... -
Customer relationship marketing in hair and beauty salon
(Laurea-ammattikorkeakoulu, 2017)This thesis is a research about the customer relationship management process between the company and the customer. The aim of the thesis was to observe the process of business customer relationships and how it applies in ... -
Customer Relationship Marketing In Nonbank Financial Institutions: Case Study of KCC Kumasi- Ghana
(HAAGA-HELIA ammattikorkeakoulu, 2013)The aim of the thesis is to determine how Customer Relationship Management (CRM) has helped the case company to be more competitive, increase customer retention and satisfaction. Review of theories and concepts on CRM ... -
Customer relationship value and profitability assessment in B2B relationships : Creation of partnership performance assessment process
(Metropolia Ammattikorkeakoulu, 2016)In partnership-based business the value of the relationships between the supplier and its customers is the essence of the high performance. The functions of both parties needs to be developed constantly to achieve profitable ... -
Customer relationships and marketing for a pet clothing producer
(Kaakkois-Suomen ammattikorkeakoulu, 2018)The objective of this thesis was to understand different aspects of customer-driven marketing and apply the theory to the research findings that were related to relationships between the commissioning party’s German retailers ... -
Customer Representatives As Part-Time Marketers Of Online Services : Case: Tapiola General Mutual Insurance Company
(Laurea-ammattikorkeakoulu, 2011)The empirical study that this thesis is based on was ordered to be conducted by Tapiola General Mutual Insurance Company, a Finnish customer-owned insurance company that offers its customers general insurance. The ...



















