Theseus - Selaus tekijän mukaan "Bakhtina, Yulia"
-
The key success factors in the dynamics of global e-commerce : blueprints for competitive intelligence
Bakhtina, Yulia (2020)This study focuses on the key success factors (KSF) in the dynamics of global electronic commerce (EC). By addressing the issue from customer perspective, the research emphasizes the importance of the customers’ perception ...
