Theseus - Selaus tekijän mukaan "Balk, Jussi"
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Social media, football and rock 'n' roll : social media strategies in event- and sports marketing
Balk, Jussi (Turun ammattikorkeakoulu, 2015)Social media has reached a remarkable role in people's everyday lives in these days and it has become also a significant communications and a marketing tool for companies and other organizations in recent years as well. ...
