Theseus - Selaus tekijän mukaan "Cuillierier, Audrey"
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Customer Engagement through Social Media
Cuillierier, Audrey (Metropolia Ammattikorkeakoulu, 2016)Globalization has resulted in the expansion of markets and therefore the proliferation of competitors. With the advent of Web 2.0, consumers have easy access to information on competing brands, including prices and services. ...
