Theseus - Selaus tekijän mukaan "Essoufi, Mouad"
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Optimising customer acquisition for SaaS subscription-based companies : case: Smart Match App
Essoufi, Mouad (2023)This thesis was commissioned by Smart Match App, a B2B matchmaking software CRM. The company needed to improve their current acquisition channels and strategies to generate more leads and drive more sales. The author ...
