Theseus - Selaus tekijän mukaan "Kaasinen, Krista"
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DESIGNING A STAND FOR LAUNCHING A PRODUCT TO AN INTERNATIONAL MARKET
Kaasinen, Krista (Pohjois-Karjalan ammattikorkeakoulu, 2012)Companies have a need to differentiate from competitors. The more competitors, the harder it is to be original. Having an attractive product alone is not enough for customers. Today, product qualities require functionality ... -
Finnish Solid Fuel Grills to Florida, USA – Case Study: Carelia Grill
Kaasinen, Krista (2021)The aim of this thesis is to study the potential for a successful market entry into a new market for Carelia Grill, a Finnish company manufacturing solid fuel grills. The study focuses on the grill market of Florida and ...

