Theseus - Selaus tekijän mukaan "Syvälä, Eero"

    • Brand benefits: Case XO boats 

      Colliander, Oliver; Syvälä, Eero (Haaga-Helia ammattikorkeakoulu, 2018)
      The focus of our thesis focused on branding and benefits of a brand case the XO Boats.Mainly how XO Boats view their own brand emotional and functional benefits.We talk generally about what it is needed build a believable ...