Theseus - Selaus tekijän mukaan "Widdowson, Jeremy"
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Tracking and Analytics Applied to Email Marketing
Widdowson, Jeremy (Laurea-ammattikorkeakoulu, 2016)The purpose of this thesis is to introduce both marketing theory, as well as email marketing theory, after which a case study will be conducted in order to demonstrate the effects of uti-lizing email tracking software in ...
