Theseus - Selaus asiasanan mukaan "advertising agencies"
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A Lubricant Company’s Advertising Agency Selection
(2024)Advertising is necessary for lubricant companies, as the industry turnover is around USD 164 billion worldwide. However, previous studies have not examined the choice of advertising agencies. Therefore, the study aims to ... -
Creating emotions using visual design
(2021)The goal of the thesis is to discover how to create designs that inspire a positive emotional response in web users. In the theory part, the study examines the emotional design and its effectiveness in gaining positive ... -
Customer project management process development in an advertising agency
(2023)This thesis examines project management process development at an advertising agency. The agency is specialized in health care and medical marketing with over 30 years of experience pharmaceutical and medical industry. ... -
Development on B2B customer relationship of advertising company: A case study of Heshi interactive advertising media company
(2022)The purpose of this thesis was to develop the B2B customer relationship of Heshi interactive advertising media company by improving its customer satisfaction and loyalty. The thesis was designed in two-part. The first ... -
Outbound Client Acquisition Methods for Advertising Agency
(2023)The purpose of this thesis was to identify methods to find potential customers for the case company which is an advertising agency. Besides just identifying the methods, the author also selected the most suitable way of ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Sustainable Digital Advertising: The State of Sustainability within the Digital Advertising Industry in Finland
(2023)Inspired by the global advertising industry-wide movement towards sustainability, the author and the commissioning company IAB Finland wanted to research the state of sustainability within Finland's digital advertising ...




