Theseus - Selaus asiasanan mukaan "competitor analysis"
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A Business Plan for Tony Salon
(2023)The thesis outlines all the elements of the business plan, which are analyzed step by step through a combination of target customer questionnaires, field observations, and empirical study. The findings highlight the factors ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
A Vietnam market research : Salli Systems expansion to Asia
(2020)This thesis is a Vietnam market research for a Finnish company- Salli Systems about its main product, which is Salli saddle chair. In specific, the main objective is to study the demand of Vietnamese customers toward the ... -
Addressing Private Label Knowledge Gaps for Optimised Competitive Intelligence
(2020)The purpose of this thesis is to address knowledge gaps in the quest for rationalised competitive intelligence (CI) between competing private label (PL) brands in the Finnish fast moving consumer goods (FMCG) sector. Two ... -
Business Plan for a Sushi Restaurant in Rauma
(2023)This thesis is about a business plan for a sushi restaurant in Rauma, which is a project-based thesis. The author wants to set up a sushi restaurant in Rauma. This thesis mainly consists of three main parts: Business ... -
Business Plan: Woodentop Health Café
(2020)This is a product-based thesis for Haaga-Helia Bachelor’s degree in International Sales and Marketing. The objective is to create a business plan for the author’s business idea, Woodentop Health Café. The process of writing ... -
Competition analysis for the permanent magnet market : case company: Company X
(2024)The thesis examines the competitive landscape of Company X focusing on identifying competitors, assessing their strengths and weaknesses, and analyzing key products and differentiation factors. Employing methods like ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Competitor analysis in the 3D bioprinting industry
(2022)The 3D bioprinting industry is a relatively new, yet competitive field. It has many interesting applications for example in healthcare and pharmaceutical industry, and 3D bioprinting may help to solve problems such as ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Competitor Analysis of the Wearable Fitness Technology Within the Personal Trainer Profession in The United States. Case Company X
(2022)This research-based bachelor’s thesis aims to gain a competitive intelligence of the United States market that may be used further to support the commissioning company’s strategic planning and alignment. The research ... -
Competitor analysis: Konecranes global employer brand image
(2022)This thesis was commissioned by Konecranes, which is the world-leading lifting equipment manufacturer originating from Finland. The objective of this thesis was to analyze Konecranes’ global employer brand image for ... -
Competitors’ product research for a case company
(2020)The objective of this thesis was to conduct competitors’ product research in order to obtain information that will help the case company to determine the type of plastic delineator panel to be launched to the European Union ... -
Developing a competitor analysis concept for case company customers
(2021)The objective of the thesis was to establish a competitor analysis concept to guide the case company’s customers in conducting competitor analysis and in linking analysis findings with their service strategy. The case ... -
Developing Competitive Intelligence in International Business
(2021)The thesis provides theoretical and practical insights into how competitive intelligence is applied in businesses and how such a process can be developed. A practical approach is implemented for a case company that has ... -
Entry strategy for a Finnish IT start-up entering the German hospital market
(2020)The world economy has become one global marketplace and more and more companies decide to expand their operations internationally, including the commissioner of this thesis. In order to comply with confidentiality obligations, ... -
Examining Company X's Competitors and Potential Alliance Partners: Overview of Cultures
(2021)The objective for this thesis was to examine the value of researching competitors and potential alliance partners when a company is planning to expand abroad. In addition, one goal was to find out how business cultures ... -
Improving the Instagram presence of Aitoleipä Oy
(2024)Marketing as a business operation has been significantly altered by the introduction of social media platforms. Instagram has become a popular marketing tool amongst companies to connect with their target audience and reach ... -
Investigation of embedded safety software in the safety market : accessibility, learnability, and usability of each software
(2019)Schneider Electric Automation GmbH:lle tehty opinnäytetyö koostui kahdesta osasta. Ensimmäisen osion tavoitteena oli luoda arviointilomake, jolla arvioidaan markkinoilla olevien koneturvan ohjelmointiohjelmistojen ... -
Market analysis of the insulation industry
(2022)This thesis was commissioned by a Finnish start-up Company X. Company X is a company that is entering the insulation market in Finland and is already preparing to expand into new markets. In order to make plans for future ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Market Analysis-Based Marketing and Sales Strategy: A case study of AddSecure Smart Rescue
(2019)Through internationalisation companies can expand their operations to new markets with their existing products to serve more customers while improving their competitiveness. The primary purpose of this thesis project was ... -
Market entry research to the Japanese wellness market Case Terhen Oy
(2023)The Finnish sauna has become an increasingly popular form of maintaining health and wellbe- ing around the world. Although its historical roots come from Finland, various other countries have their own versions of sauna, ... -
Partnership networks as drivers of growth : creating an IT partnership network for BearIT Oy
(2021)This thesis was commissioned by BearIT Oy. The company has been operating since 2013, and it has offices in Tampere and Helsinki. BearIT focuses on IT consulting, alongside digital career services. It is the only privately ...















