Theseus - Selaus asiasanan mukaan "values (cultural objects)"
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Are Recorded Values Achieved in Lapland Hotels Bulevardi While the Employees Are on the Work field
(2022)This thesis is a research-based and it is commssioned by Lapland Hotels Bulevardi, which opened their doors in January in 2019. The author started making this thesis 2021 and finished it in 2022. The aim ot this thesis ... -
Consequences of cultural practices on advertising: Rethinking the role of individual’s values versus social norms for cross-cultural research
(Virtus Interpress, 2020)The study has contributed to the current debate on the significance of cultural referenced practices over self-reported values in the identification of culture (e.g., Fischer & Schwartz, 2011; Kirkman, Lowe, & Gibson, ... -
Consumers’ Identity Construction Driving Ethical Consumption Behaviour
(2020)This study was conducted for a bachelor’s thesis in the major of Customer Relationship Management and Communication, with the aim to view how consumers identity construction drives their ethical consumption behaviour. More ... -
Corporate Social Responsibility’s Influence on Employer Attractiveness: An Empirical Analysis of Generation Y’s and Generation Z’s Choice of Employers
(2022)-Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Developing service culture to enhance customer experience by improving employee interaction with customers
(2020)The objective of this study is to enhance the service culture of GOGO by improving the interactions employees have with customers. The purpose of this study is to examine the current culture of GOGO and to cross examine ... -
Employing Customer Values in a Small Business
(2022)The thesis emanates from the researcher’s role as an entrepreneur and is rooted in the interest of serving customers better through understanding which values they prioritize when considering purchasing a product or service. ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Entrepreneurship, social welfare, and cultural values: young people's social attitudes in Finland
(GEA College, 2014)In this study, we analyze young people’s attitudes toward entrepreneurship and social welfare in the Helsinki-Uusimaa region of Finland. The theoretical framework of this study is first linked to attitude research, in ... -
Ethics as a concept
Laurea Julkaisut | Laurea Publications (Laurea-ammattikorkeakoulu, 2020) -
Identifying young German market’s values for luxury fashion: case: Trippen
(2022)This thesis aims at identifying the values of the young German market for luxury fashion, using the luxury shoe company “Trippen” as an example. The first section past the introduction of this thesis contains an ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Management and Leadership in the Modern Corporate Culture
(2022)The first goal of the thesis was to find out how the modern corporate culture helps a company to succeed and to have a positive impact on business. The aim was to define the modern corporate culture and to provide companies ... -
Remote First - Defining and enhancing value-based culture
(2021)This thesis’s main objective was to define and enhance Company X’s current culture and make further development suggestions. Company X built and described the current values with employees and management in December 2019. ... -
Social values, societal entrepreneurship attitudes and entrepreneurial intention of young people in the Finnish welfare state
(Poznań University, 2013)The article is focused on Finnish youth’s social values, societal entrepreneurship attitudes and entrepreneurial intention. The study addresses how the relationship between social values and societal entrepreneurship ... -
The impact of COVID-19 and remote work on the perception of company values : case company: Supermetrics Oy
(2021)Due to the COVID-19 pandemic, working from home became the standard for many employees across various industries. As employees go home to continue working in a virtual environment, companies faced the challenge of upholding ... -
Value based influencer marketing
(2021)The objective of this master thesis is to research what are the key factors for value- based influencer marketing. This is done by using a case influencer who is well established and value driven. In order to understand ...









