Haku

Considering how self-aware and selective today's consumers are about their purchases, it is critical to com-prehend all the different aspects affecting their purchasing behaviour. It is important to keep in mind that ...

The primary objective of this thesis was to explore the online shopping behavior among International and Finnish students in Kuopio. The purpose of the study was to understand their preferences, decision-making process, ...

With the reopening of China, the demand for offline shopping among people living in Shanghai has continued to rise, and the shopping preferences of young people in Shanghai is a reference research topic. This study aimed ...

The main purpose of this thesis was to discover whether the Lebanese economy and its crisis affected the buying behavior of luxury fashion goods such as Gucci, Prada, Louis Vuitton, Chanel, Burberry etc. The theoretical ...

Abstract The fashion industry influences significantly the transition into more sustainable business operations. There are serious environmental, social, and economic implications linked to the creation, use, and disposal ...

In recent years, the consumption habits of Chinese consumers have been changed due to the epidemic situation and technological progress. Nowadays, Chinese consumers tend to choose the combination of online stores and ...

This research explores the relationship between automatic influence and decision-making, and basic emotions and judgment. The three interrelated questions consist of the following: firstly, to what extent do the weapons ...

The purpose of the study was to understand consumer behavior regarding female intimate care products on Chinese e-commerce platforms. The study aimed to discover the factors Chinese consumers consider important and affect ...

Sustainability is a trending topic in today’s world. Businesses and consumers are consuming Earth’s resources in a fast manner and unfortunately, the resources are scarce. Sustainability means enduring into the long-term ...

The thesis aimed to increase our understanding about the decision-making process of international exchange students and identify the main factors influencing to this process when applying for short-term student exchange ...