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Equalization of visitor numbers during different seasons – Case: Finnish Air Force Museum
(2024)
The thesis explored the impact of seasonal variation on visitor numbers in tourism industry, focusing on the Finnish Air Force Museum as a case study. Through a mixed-methods approach combining qualitative and quantitative research methods...
Spiritual journey of foreign travellers in Varanasi
(2024)
This qualitative research thesis is aimed to find out the motivations of international tourists visiting Varanasi. The main research question of the thesis is “How do international tourists precieve and interpret their spiritual journey...
Green Key Sokos Hotel Vaakuna Pori : Green Key video for the employee's orientation
(2024)
This thesis is project-based and was created to offer orientation material for the Original Sokos Hotel Vaakuna Pori employees. The outcome of this thesis was the Green Key employee orientation video for new or seasonal employees, which will also...
Exploring the Reasons for Limited International Mobility of SAMK Students
(2024)
The objective of this thesis was to investigate the reasons of limited out-going student mobility in Satakunta University of Applied Sciences (SAMK). This was done in order to give the International Office of SAMK a bigger pic-ture of the reasons...
Customer-Centric Evaluation of Services at Ylläksen Vaellushevoset
(2024)
The purpose of this thesis was to figure out what the customers think about a trail riding company. The mission was to collect positive and negative aspects of the activities. This thesis was carried out as a commission for Ylläksen Vaellushevoset...
Students' experiences with a flexible start pilot
(2024)
The commissioner of the thesis, Satakunta University of Applied Sciences (SAMK), noticed that foreign students were struggling to arrive to Finland to start their studies by the assigned starting date due to various reasons, such as visa...
Destination brand of Satakunta
(2024)
The aim of this thesis was to examine the destination brand of Satakunta from the perspective of tourists. This was done to offer a new perspective for tourism development in the area. The commissioner of this thesis was the Center for Tourism...
Testing of a virtual nature travel product : In cooperation with Lauhanvuori-Hämeenkangas UNESCO Global Geopark
(2024)
The purpose of this study was to conduct and document a market testing for a virtual travel product. Before the actual testing, the concepts of virtual reality and virtual travel were defined and discussed. As the commissioners ...
Event marketing on social media : Case Länsirannikon Konepäivät 2023
(2024)
The objective of this thesis was to create a marketing plan for an event. The commissioner had no existing plan and had very minimal social media presence in general, which lead to the proposal of this thesis on their ...
Ethical wildlife tourism in Thailand : Case: Ekomatkaajat
(2023)
The purpose of this thesis was to examine the current wildlife tourism practices in Thailand with respect to elephant encounters by assisting Finnish tourism operators in their efforts to raise awareness, promote ethical practices, and encourage...







