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Internal marketing in restaurant business with the tool of staff training : case study: Nordic Kitchen, HMSHost Finland
(2020)
The aim of the study was to determine the importance and benefits of Internal Marketing within restaurant business and to evaluate staff training as a possible tool for effectively implement internal marketing strategies ...
Storytelling as an informational tool in the tourism industry: Case: VisitLappeenranta
(2020)
The purpose of the thesis was to determine storytelling as an informational tool in the tourism industry. The author was responsible for clarifying the subject from the theoretical and research points of view.
The ...
Conceptualizing and designing coffee-based drinks : Case study : Makea Coffee
(2020)
The goal of this thesis was to conceptualize and design coffee-based drinks based on Makea Coffee’s customers, their tastes, predilections and desire. The objective of the project was to create products for the company, ...
Corporate Social Responsibility in Restaurant Industry
(2020)
The objectives of the study were to promote sustainability, encourage people to act
proactively toward global issues and raise people awareness of social and environmental responsibility. The study was compiled by two ...
The impacts of social media on destination branding. Case study based on Hanoi city – the capital of Vietnam.
(2020)
The purpose of the thesis was to discover the current situation of social media in destination branding with a use case of a developing city in Vietnam while weighing the impacts of social media marketing brings to advertise ...
Investigating customer satisfaction at Asian restaurants in Finland
(2020)
The goal of this thesis was to investigating customer satisfaction at Asian restaurants in Finland. The demand for eating in a restaurant is increasing quickly in Finland, thus it brings to good business to many people ...
Social Media in Tourism: The Impacts of Travel Content on YouTube and Instagram
(2020)
The purpose of this study is to show the immense effects that travel social media content has on the tourism industry in order to help people within the industry have a broader view on the content. The aim is to illustrate ...
The process of establishing a restaurant business in Finland for foreigners
(2020)
This thesis was dedicated to the process of establishing a restaurant business in Finland for foreigners. There were two main goals for the thesis, which were to investigate the restaurant establishing process in Finland ...
Potentials for SMEs Tourist Accommodation Provision Business in Vietnam : The Story of Christina’s Vietnam: From a Two-Bedroom AirBnB to a Hospitality Giant
(2020)
This thesis seeks to study the potentials of SMEs (Small and Medium
Enterprises) that intend to enter the tourism market of Vietnam, especially in the
tourism accommodation provision sector. The thesis is meant to explore ...
The evaluation of the customer satisfaction level in the Lalo restaurant and discovering ways of its future improvement
(2020)
The thesis is based on researching customer satisfaction in the Lalo restaurant during the à la carte service. The main purpose of writing a thesis is to identify customer satisfaction in the restaurant sector and create ...









