Haku

This bachelor’s thesis study researched the effects of influencer marketing on sales and sales-related actions in Finland and the aspects that influence the effectiveness of influencer marketing campaigns. The research ...

The aim of this bachelor´s thesis was to create an annual marketing calendar to meet the needs of the cli-ent. The calendar was commissioned by the Swiss floorball club Unihockey Basel Regio, and the goal was to create a ...

The aim of the thesis was to explore the feasibility and potential of a kitchen rental company that provides a unique and flexible space for cooking and enjoying meals. The company utilizes recycled sea containers that are ...

Social media marketing offers businesses great opportunities for promoting their products as well as connecting with customers. The effectiveness in social media requires advance preparation and monitoring of marketing ...

The background of this thesis is the growing interest in physical culture and sports, as well as the promotion of a healthy lifestyle, leading to the active development of the sports nutrition market in Russia. The ...

The objective of this thesis was to research and identify accessible channels of marketing for non-profit organizations operating on a small to zero budget. Another objective was to create a marketing plan framework based ...

In recent years, the consumption habits of Chinese consumers have been changed due to the epidemic situation and technological progress. Nowadays, Chinese consumers tend to choose the combination of online stores and ...

The objective of this thesis project was firstly to broaden the writer's knowledge about social media marketing and, secondly, to implement a social media strategy for The Student Union of Savonia University of Applied ...

The main purpose of this thesis project is to assist company X in designing a marketing communication plan with the aim of explicating how to best market intimate care products to women in China. Thus, a further pur-pose ...

This thesis project was focused on studying the potential of the B2C marketing communication channel approach within a B2B company; the main goal was set to select a suitable digital marketing communication channel for the ...