Haku
Viitteet 371-378 / 378
Occupational health as a management tool
(Savonia-ammattikorkeakoulu, 2010)
Abstract
Optimal work performance of an employee consists of a balance between work and leisure. The personnel is more productive and satisfied if areas such as appropriate workload, healthy working conditions, effective ...
Marketing Performance and Marketing Communication Analysis of China Unicom Anhui Anqing Branch
(Savonia-ammattikorkeakoulu, 2010)
China Unicom Group Anhui Co., Ltd. Anqing Branch is a telecommunication company which provides service with competitive pricing strategies in Anqing. The main problem for the company is that the pricing strategy has not ...
Role of Brand in Consumer Behavior : case How Sneakers Have Turned into Status Symbols
(Savonia-ammattikorkeakoulu, 2010)
The main purpose of the current paper was to study and analyze the role of brand in consumer behavior. In fact, although intangible, brand seemed what mostly can influence our decisions during a purchasing process. Moreover, ...
Internationalization path to the United Arab Emirates
(Savonia-ammattikorkeakoulu, 2010)
The purpose of the thesis was to introduce internationalization of an SME including motives and risks of new market entry, as well as describing the steps of a target market selection and presenting different operational ...
SURVEY OF INTEGRITY MARKETING IN TECHNOLOGY-BASED SMEs IN ANHUI, CHINA
(Savonia-ammattikorkeakoulu, 2010)
The thesis concentrates on investigating and describing the current situation of integrity marketing in technology-based SMEs in Anhui, and attempting to explore the principles of integrity marketing. The objective is to ...
Internationalization and new market entry : case Market research on opportunities to start OLVI’s export to Sweden
(Savonia-ammattikorkeakoulu, 2010)
This thesis will introduce the internationalization process, and place an extra importance on expanding the business activity to new markets and conducting market researches as well as on familiarizing the export process ...
A Viewpoint to Customer Relationship Management in Non-Profit Context : case County Carlow Chamber of Commerce
(Savonia-ammattikorkeakoulu, 2010)
The main objective of the paper was to support the customer relationship management (CRM) strategy development of the County Carlow Chamber of Commerce (CCCOC). The focus of the study was on assisting the case organisation ...
An Analysis of an Operational Environment : case JR-Oils Oy
(Savonia-ammattikorkeakoulu, 2009)
A company has to be aware of its operational environment in order to remain viable. The objective of this thesis was to define and interpret the both external- and internal operational environments of JR-Oils Oy, an ...







