Haku
Viitteet 1091-1100 / 2981
Palkitsemisen ja motivoinnin kehittäminen Pinnoitus Helin Oy:ssä
(Laurea-ammattikorkeakoulu, 2016)
Tämän työn tarkoituksena oli lähteä selvittämään kohdeyrityksessä palkitsemisen ja motivoinnin nykytilannetta ja kehityskohteita. Tavoitteena oli tuottaa yritykselle sen kannattavuutta nostavia kehitysideoita palkitsemiseen ja motivoimiseen. Yrityksellä ei ole ollut selvää palkitsemisjärjestelmää aikaisemmin käytössä ja tämä oli sopiva keino löytää tapoja koko henkilöstön hyvinvoinnin lisäämiseen sekä motivoinnin parantamiseen.
Opinnäytetyön teoreettinen viitekehys kertoo johtamisen malleista ja motivoinnin merkityksestä johtamisessa. Lisäksi siinä käsitellään laajalti palkitsemisen eri malleja ja tapoja. Teoreettinen viitekehys antaa lukijalle kuvan minkälaista palkitseminen on käytännössä. Lähdeaineistona on käytetty enimmäkseen johtamisen ja palkitsemisen kirjallisuutta. Tutkimustyö suoritettiin henkilökohtaisina haastatteluina. Aluksi haastateltavana oli yrityksen toimitusjohtaja. Haastattelu käsitteli odotuksia tutkimustyön ja palkitsemisen suhteen. Tämän jälkeen haastateltiin yrityksen työntekijöitä. Työntekijöiden haastattelut käsittelivät heidän toiveitaan ja odotuksiaan palkitsemisen suhteen.
Tutkimusmenetelmänä käytettiin laadullista tutkimusta. Aineistonhankkimistarkoituksessa tehdyt haastattelut olivat vapaamuotoisia ja kysymyksien tarkoituksena oli kannustaa työntekijää vastaamaan oman mielipiteen mukaan. Haastattelussa oli kolme teemaa, jotka olivat työnkuva, motivaatio ja palkitseminen. Haastattelujen tarkoituksena oli saada työntekijöiden näkemys motivaatiosta, yleisestä ilmapiiristä ja toiveista palkitsemisen suhteen.
Haastatteluista kerättyä materiaalia analysoitiin ja tuotettiin yritykselle kehitysideoita palkitsemiseen ja motivointiin. Tutkimuksessa selvisi, ettei yritykselle ole nykytilanteessa kannattavaa aloittaa rahallista palkitsemista. Aineettoman palkitsemisen osalta tutkimuksessa ilmeni kehityskohteita erilaisiin yrityksen toimintoihin....
is in practice. Source materials in the theoretical frame were mostly books on management and rewarding. The research of this thesis was carried out through personal interviews. The first interviewee was the CEO of the company. The interview processed...
is in practice. Source materials in the theoretical frame were mostly books on management and rewarding. The research of this thesis was carried out through personal interviews. The first interviewee was the CEO of the company. The interview processed...
Mäntsälän messut 2016- markkinointisuunnitelman evaluaatiotutkimus
(Laurea-ammattikorkeakoulu, 2016)
Tämä opinnäytetyö käsittelee Mäntsälän vuoden 2016 messuille laaditun alustavan markkinointisuunnitelman sisältöä ja sen toteutuksen arviointia. Tutkielman tavoitteena oli kuvata itse markkinointisuunnitelmaa sekä sen toteutumista käytännössä...
Evaluation research about the marketing plan of Mäntsälä`s exhibition 2016 This thesis deals with Mäntsälä’s exhibition 2016 preliminary content of marketing plan and its assessment of the implementation. The aim of this study was to describe the marketing plan and its implementation in practice. The aim was to provide a complete concept, which could be utilized in the future in organizing the fair. The thesis is a qualitative research, where is tried to understand and conceptualize an exhibi-tions marketing plan by the ways of evaluation research. There is tried to appraise exhibitions preliminary marketing plan, and the practical realization in different divisions. In that way activity analysis has produced to the evaluation research, information about the contents of the exhibition marketing plan, the importance of the activities and the definition of earnings. In this thesis, data collection method is not used in the interviews or form questionnaire, but the material is born for discussions with the exhibition organizers, meetings and later e-mails messages, as well as in the different marketing channels in appraises point. Thesis main point was going deeper with marketing plan in the perspective of qualitative research. As a result of the thesis were the development recommendations on improving the marketing areas. These results were highlighted during activity analysis theory and process steps. When we examined thesis in the view of evaluation research we aimed to bring answers in activity analysis, how we worked, who attended and why the result was achieved and what was achieved. As results of the thesis was the linking between pages of Facebook- and exhibitions homepage. There is mentioning about the incident much earlier in the municipality's website....
Evaluation research about the marketing plan of Mäntsälä`s exhibition 2016 This thesis deals with Mäntsälä’s exhibition 2016 preliminary content of marketing plan and its assessment of the implementation. The aim of this study was to describe the marketing plan and its implementation in practice. The aim was to provide a complete concept, which could be utilized in the future in organizing the fair. The thesis is a qualitative research, where is tried to understand and conceptualize an exhibi-tions marketing plan by the ways of evaluation research. There is tried to appraise exhibitions preliminary marketing plan, and the practical realization in different divisions. In that way activity analysis has produced to the evaluation research, information about the contents of the exhibition marketing plan, the importance of the activities and the definition of earnings. In this thesis, data collection method is not used in the interviews or form questionnaire, but the material is born for discussions with the exhibition organizers, meetings and later e-mails messages, as well as in the different marketing channels in appraises point. Thesis main point was going deeper with marketing plan in the perspective of qualitative research. As a result of the thesis were the development recommendations on improving the marketing areas. These results were highlighted during activity analysis theory and process steps. When we examined thesis in the view of evaluation research we aimed to bring answers in activity analysis, how we worked, who attended and why the result was achieved and what was achieved. As results of the thesis was the linking between pages of Facebook- and exhibitions homepage. There is mentioning about the incident much earlier in the municipality's website....
LinkedIn - Opiskelijoiden käyttäytyminen ja suhtautuminen
(Laurea-ammattikorkeakoulu, 2016)
suunnittelua. Tämä opinnäytetyö on osa Kuluttajakäyttäytymisen digitaalisuushanketta, joka on Laurea-ammattikorkeakoulun ja Kurio Oy:n yhteistyöhanke.
Työn tarkoituksena oli selvittää, mitkä tekijät korostuvat opiskelijoiden LinkedInin käytön kohdalla ja mikä...
The subject of this thesis is the behavior of students in LinkedIn and their attitudes towards it. The scope of the thesis project was limited to one social media channel, which helped the planning of the thesis. The purpose of the thesis is to understand the factors that are emphasized in students’ use of LinkedIn and how these motivate students to use it. The aim is also to understand the reasons why some students do not have a LinkedIn account and why these students do not see it the benefit of using LinkedIn as one of their social media channels. The objective is to get a comprehensive understanding of how students view LinkedIn and how they spend their time using the service. In addition, the aim is to find out the types of features students recognize and understand in LinkedIn and determine whether students see those features as pros or cons. This thesis is part of the Consumer Behavior in Digital Environment project which is held in collaboration between Laurea University of Applied Sciences and Kurio Oy. The project aims to publish new information on consumer behavior in different digital channels. The task in this thesis is to study the behavior of students on LinkedIn and the motivation for using LinkedIn by using qualitative research methods. This includes studying how students see LinkedIn from a job-seeking perspective, as well as the significance of their personal branding on LinkedIn and the student’s motives concerning LinkedIn in general. The theoretical framework consists of two main chapters on LinkedIn and personal branding. The first section provides general information about LinkedIn and the type of features it includes. It also explains how LinkedIn works from a recruitment perspective and the features motiving people in their online behavior. The second section examines personal branding and discusses its main features and how it is used through different social media channels. The study in this thesis was conducted as a qualitative study. The data collection methods used were the theme interview and observation and both methods were carried out simultaneously. This ensured that the the information would be more profound and that the reliability of the study would be improved. According to the research results, the most significant motives for students to use LinkedIn are retrieval of information and career opportunities. The main motives of students not using LinkedIn are inability to use the service and unfamiliarity. Generally speaking, on the basis of the study it can be said that students who use LinkedIn recognize its meaning in terms of their personal branding and also the importance of network. In addition, students who do not have a LinkedIn account are aware of its benefits and are willing to use it in in the future, although some students mentioned that they do not see it as being useful at this time. In further studies, the same problem could be examined for a different target group, for example for students from a different country or background....
The subject of this thesis is the behavior of students in LinkedIn and their attitudes towards it. The scope of the thesis project was limited to one social media channel, which helped the planning of the thesis. The purpose of the thesis is to understand the factors that are emphasized in students’ use of LinkedIn and how these motivate students to use it. The aim is also to understand the reasons why some students do not have a LinkedIn account and why these students do not see it the benefit of using LinkedIn as one of their social media channels. The objective is to get a comprehensive understanding of how students view LinkedIn and how they spend their time using the service. In addition, the aim is to find out the types of features students recognize and understand in LinkedIn and determine whether students see those features as pros or cons. This thesis is part of the Consumer Behavior in Digital Environment project which is held in collaboration between Laurea University of Applied Sciences and Kurio Oy. The project aims to publish new information on consumer behavior in different digital channels. The task in this thesis is to study the behavior of students on LinkedIn and the motivation for using LinkedIn by using qualitative research methods. This includes studying how students see LinkedIn from a job-seeking perspective, as well as the significance of their personal branding on LinkedIn and the student’s motives concerning LinkedIn in general. The theoretical framework consists of two main chapters on LinkedIn and personal branding. The first section provides general information about LinkedIn and the type of features it includes. It also explains how LinkedIn works from a recruitment perspective and the features motiving people in their online behavior. The second section examines personal branding and discusses its main features and how it is used through different social media channels. The study in this thesis was conducted as a qualitative study. The data collection methods used were the theme interview and observation and both methods were carried out simultaneously. This ensured that the the information would be more profound and that the reliability of the study would be improved. According to the research results, the most significant motives for students to use LinkedIn are retrieval of information and career opportunities. The main motives of students not using LinkedIn are inability to use the service and unfamiliarity. Generally speaking, on the basis of the study it can be said that students who use LinkedIn recognize its meaning in terms of their personal branding and also the importance of network. In addition, students who do not have a LinkedIn account are aware of its benefits and are willing to use it in in the future, although some students mentioned that they do not see it as being useful at this time. In further studies, the same problem could be examined for a different target group, for example for students from a different country or background....
Kuinka tatuoinnit vaikuttavat työnhaussa
(Laurea-ammattikorkeakoulu, 2016)
Tämän opinnäytetyön tavoitteena oli tutkia tatuointien vaikutusta rekrytointiin Suomen työmarkkinoilla. Työssä tutkittiin vaikuttavatko tatuoinnit mahdollisuuksiin tulla rekrytoiduksi, sekä eroja tatuoidun ja tatuoimattoman rekrytoijan...
This thesis studies the impact of tattoos on recruitment in the Finnish labour market. The aim is to find out how tattoos affect the chance of being recruited and the differences between recruiters who have tattoos and recruiters who do not have...
This thesis studies the impact of tattoos on recruitment in the Finnish labour market. The aim is to find out how tattoos affect the chance of being recruited and the differences between recruiters who have tattoos and recruiters who do not have...
Brändikäsikirja brändinhallinnan tukena Case: Innojok Oy
(Laurea-ammattikorkeakoulu, 2016)
Opinnäytetyön tavoitteena oli laatia brändikäsikirja opinnäytetyön case yritys Innojok Oy:lle. Tutkimustyön tarkoituksena on selvittää, mitä tehokkaan ja hyödyllisen brändikäsikirjan tulisi sisältää, jotta sen optimaalinen ...
Autosihteerin käytännön työopas : case: Autoliike X
(Laurea-ammattikorkeakoulu, 2016)
Tässä opinnäytetyössä perehdytään autosihteerin työnkuvaan taloushallinnon ja juridiikan näkökulmasta. Kohdeyritys sijaitsee kahdessa toimipisteessä, joiden autosihteerit työskentelevät eri automerkkien parissa. Lisäksi tavoitteena on selvittää...
This thesis is a report on a job description of a sales assistant, and it was made from a financial and juridical perspective. The target company was a car dealer which has two offices and two sales assistants, who were working with different car brands. The aim of the research is to clarify what kind of tacit information is included in the work of the sales assistants, and how this information could be shared between the offices. The final product of this thesis is instructions for sales assistants, which are made for the target company’s use. The purpose of the instructions is to help the sharing of the tacit information, and for example it is helpful with continuity and fluency at work when an employee replaces another during vacation periods. This research is qualitative and the objective is to profoundly understand the job description of the sales assistant. Observation at work and interviews of the sales assistants were used as the research methods. On this basis, were made the instructions and the theoretical part. The thesis includes relevant information related to different situations of sales, taxation and reporting and how these issues are reflected in the sales assistant’s work. It begins with an introduction, which has been presented as a research problem and the methods used. After that it focuses on the details of the sales assistant’s job description, and what is related to the processing of cash transactions, hire purchase and tradingin of a car. As regards taxation, it was clarified as to what are the sanctions that should be considered in relation to car tax, value added tax, vehicle tax and company car tax. In addition there was research done as to why the reporting of car sales is important, and why this information is needed. This thesis will help with the understanding of the job description of a sales assistant in a profound way. Because of the instructions, tacit knowledge will be available between employees. After all, it is important that all the new information in future will be added to the instructions in order to keep it up to date. If it is possible to update the instructions tacit information should be transferred fluently between the offices....
This thesis is a report on a job description of a sales assistant, and it was made from a financial and juridical perspective. The target company was a car dealer which has two offices and two sales assistants, who were working with different car brands. The aim of the research is to clarify what kind of tacit information is included in the work of the sales assistants, and how this information could be shared between the offices. The final product of this thesis is instructions for sales assistants, which are made for the target company’s use. The purpose of the instructions is to help the sharing of the tacit information, and for example it is helpful with continuity and fluency at work when an employee replaces another during vacation periods. This research is qualitative and the objective is to profoundly understand the job description of the sales assistant. Observation at work and interviews of the sales assistants were used as the research methods. On this basis, were made the instructions and the theoretical part. The thesis includes relevant information related to different situations of sales, taxation and reporting and how these issues are reflected in the sales assistant’s work. It begins with an introduction, which has been presented as a research problem and the methods used. After that it focuses on the details of the sales assistant’s job description, and what is related to the processing of cash transactions, hire purchase and tradingin of a car. As regards taxation, it was clarified as to what are the sanctions that should be considered in relation to car tax, value added tax, vehicle tax and company car tax. In addition there was research done as to why the reporting of car sales is important, and why this information is needed. This thesis will help with the understanding of the job description of a sales assistant in a profound way. Because of the instructions, tacit knowledge will be available between employees. After all, it is important that all the new information in future will be added to the instructions in order to keep it up to date. If it is possible to update the instructions tacit information should be transferred fluently between the offices....
Yritysasiakkuuksien kehittäminen koulutusorganisaatiossa : case: Hyria
(Laurea-ammattikorkeakoulu, 2016)
Ammatillisen koulutuksen kentällä tapahtuvat muutokset ajavat koulutuksen järjestäjät kehittämään toimintojaan asiakaslähtöisemmäksi. Tämä opinnäytetyö toteutettiin toisen asteen ammatillista koulutusta järjestävälle Hyria ...
Palvelualan yrityksen laadunhallinta
(Laurea-ammattikorkeakoulu, 2016)
Opinnäytetyö käsittelee laadunhallintaa pienessä palvelualan yrityksessä. Työssä keskityttiin laadunhallintaan, työntutkimukseen ja toimintojen tehostamiseen.
Laadunhallinta on muodostumassa erityisesti pienten ja keskisuurten palvelualan...
The thesis deals with the quality management in a small service sector company. Bachelor of Business Administration degree studies as well as methods derived from practical work will lead this research. The thesis will focus on quality management...
The thesis deals with the quality management in a small service sector company. Bachelor of Business Administration degree studies as well as methods derived from practical work will lead this research. The thesis will focus on quality management...
Esimiesten muutososaaminen tuotannollisista ja taloudellisista syistä johtuvassa yt-prosessissa
(Laurea-ammattikorkeakoulu, 2016)
Tämän tutkimustyön tavoitteena oli selvittää, minkälaista esimiehen muutosjohtamisosaamista tarvitaan tuotannollisista ja taloudellisista syistä tapahtuvan yt-prosessin kolmessa eri vaiheessa. Tämä tutkimus on kohdistettu esimiehiin, jotka käyvät...
The purpose of this study was to analyse what kind of change management competences supervisors need in three phases of co-operation negotiation in production and for financial reasons. This research focused on supervisors who are responsible for co-operation negotiations in production and for financial reasons, as well as also implementing redundancy and their possible support measures. Initially, the research was carried out as a quantitative survey sent to university of applied science students. The e-survey tool used by Laurea University of Applied Sciences was used the implemention of the survey. The second part of the research involved qualitative theme interviews five different experts (managers, specialist and those made redundant). The questions were prepared before the interviews and were adapted and applied as appropriate. The purpose and objectives of the study were carried out virtually as planned. In particular, the interviews and the quantitative open comments highlighted the opinions and expectations of respondents on good management practices in the co-operation process. The investigation showed that the co-operation process requires supervisors to especially have human interaction skills and humanity. The supervisor should obtain a range of training and coaching for the co-operation process before the procedure starts. It is possible for every supervisor to develop each of these qualities and competences....
The purpose of this study was to analyse what kind of change management competences supervisors need in three phases of co-operation negotiation in production and for financial reasons. This research focused on supervisors who are responsible for co-operation negotiations in production and for financial reasons, as well as also implementing redundancy and their possible support measures. Initially, the research was carried out as a quantitative survey sent to university of applied science students. The e-survey tool used by Laurea University of Applied Sciences was used the implemention of the survey. The second part of the research involved qualitative theme interviews five different experts (managers, specialist and those made redundant). The questions were prepared before the interviews and were adapted and applied as appropriate. The purpose and objectives of the study were carried out virtually as planned. In particular, the interviews and the quantitative open comments highlighted the opinions and expectations of respondents on good management practices in the co-operation process. The investigation showed that the co-operation process requires supervisors to especially have human interaction skills and humanity. The supervisor should obtain a range of training and coaching for the co-operation process before the procedure starts. It is possible for every supervisor to develop each of these qualities and competences....
Nuoret naiset urheiluvaatteiden kuluttajina
(Laurea-ammattikorkeakoulu, 2016)
Tässä opinnäytetyössä tutkittiin, mitkä tekijät vaikuttavat nuorten naisten ostokäyttäytymiseen koskien urheilupukeutumista. Tutkimuksen tavoite oli selvittää mitkä tekijät vaikuttavat ostopäätökseen. Samalla kartoitettiin ...









