Haku
Viitteet 2391-2400 / 2981
Ulkomaisten palveluostojen arvonlisäverotus – Case: Helsingin Energia
(Laurea-ammattikorkeakoulu, 2012)
Energia. Työ on osa yrityksessä käynnissä olevaan ulkomaisia palveluostoja koskevaan projektia. Opinnäytetyön tarkoituksena on selvittää, kuinka hyvin ulkomaisiin palveluostoihin osallistuvat työntekijät tuntevat arvonlisäverotuksen ja miten tätä osaamista...
In international trade, Value Added Tax on services is collected in the same country in which the services are consumed. The country of consumption is defined according to the specific rules governing the place of supply. Finnish VAT legislation complies with European Union directives, in which the legislation of other Member States is integrated. A thorough understanding of VAT laws is important to ensure correct financial reporting and tax accounting. This thesis was commissioned by Helsingin Energia and is related to a company project dealing with foreign services acquisitions. The purpose of this study is to clarify the level of knowledge about value added taxes and to determine how this level of knowledge could be improved if necessary. The data was collected by interviewing a VAT expert at Helsingin Energia and through an electronic questionnaire sent to all employees on how to deal with international services purchases. The thesis includes clear instructions on VAT associated with foreign purchases of services. It provides a definition of foreign purchases and the reverse charge, and also examines the EU’s VAT directive and the rules governing the place of supply. The information is mostly based on the Finnish VAT Act, as well as the administration guidelines and relevant literature which assisted in the interpretation of the law. The research revealed that the level of knowledge of the employees who deal with international services purchases should be developed. The employees were willing to receive more information about VAT, and it would be in the company’s best interest to make such information available, for example in the form of instructions. Knowledge should be increased, particularly at the beginning of the purchasing process and there should generally be more employees with comprehensive knowledge of VAT matters in the company. The company should also instruct their employees to note any problems regarding value added tax and urge them to ask for advice more often. The proportion of purchases of foreign services compared to the company’s total purchases is very small. It is therefore understandable that the level of the knowledge in this area has not drawn particular attention. However, the on-going project and the thesis are excellent signs that the company is engaging in the right way to improve knowledge levels and to ensure quality standards....
In international trade, Value Added Tax on services is collected in the same country in which the services are consumed. The country of consumption is defined according to the specific rules governing the place of supply. Finnish VAT legislation complies with European Union directives, in which the legislation of other Member States is integrated. A thorough understanding of VAT laws is important to ensure correct financial reporting and tax accounting. This thesis was commissioned by Helsingin Energia and is related to a company project dealing with foreign services acquisitions. The purpose of this study is to clarify the level of knowledge about value added taxes and to determine how this level of knowledge could be improved if necessary. The data was collected by interviewing a VAT expert at Helsingin Energia and through an electronic questionnaire sent to all employees on how to deal with international services purchases. The thesis includes clear instructions on VAT associated with foreign purchases of services. It provides a definition of foreign purchases and the reverse charge, and also examines the EU’s VAT directive and the rules governing the place of supply. The information is mostly based on the Finnish VAT Act, as well as the administration guidelines and relevant literature which assisted in the interpretation of the law. The research revealed that the level of knowledge of the employees who deal with international services purchases should be developed. The employees were willing to receive more information about VAT, and it would be in the company’s best interest to make such information available, for example in the form of instructions. Knowledge should be increased, particularly at the beginning of the purchasing process and there should generally be more employees with comprehensive knowledge of VAT matters in the company. The company should also instruct their employees to note any problems regarding value added tax and urge them to ask for advice more often. The proportion of purchases of foreign services compared to the company’s total purchases is very small. It is therefore understandable that the level of the knowledge in this area has not drawn particular attention. However, the on-going project and the thesis are excellent signs that the company is engaging in the right way to improve knowledge levels and to ensure quality standards....
Web 2.0 osana äänitekaupan markkinointia
(Laurea-ammattikorkeakoulu, 2012)
Tämän opinnäytetyön tarkoitus on kuvata, minkälaisia mahdollisuuksia Web 2.0 tarjoaa yrityksen markkinoinnille. Asiaa tarkastellaan ainoastaan äänitekaupan näkökulmasta, koska aihe olisi ollut muuten liian laaja käsiteltäväksi. Opinnäytetyössä käyn läpi markkinoinnin muutoksia Internet-aikakaudella, Web 2.0:n kehitystä sekä siihen liittyviä sovelluksia, keinoja miten hyödyntää näitä sovelluksia markkinoinnissa ja miten tavoittaa asiakkaat parhaiten näiden sovellusten avulla. Lisäksi tarkastelen äänitekaupan muuttumista ja pitkä häntä -teorian vaikutusta äänitekauppaan sekä internetkauppaan yleensä.
Opinnäytetyöhön liittyy myös kyselytutkimus Web 2.0 sovellusten käyttötottumuksista. Kyselytutkimus suoritettiin hämeenlinnalaisen Levykellari-liikkeen asiakkaille. Kyselytutkimuksen tarkoitus oli osoittaa, miten yleistä Web 2.0 tarjoamien sovellusten käyttö on tänä päivänä ja millä tavoin yrityksen kannattaa lähestyä asiakasta tässä ympäristössä.
Kyselyyn vastasi 34 henkilöä. Alhaisen vastausmäärän vuoksi kyselytutkimuksen pohjalta ei voida tehdä äärimmäisen painavia johtopäätöksiä. Kuitenkin tuloksista on selvästi erotettavissa, mitkä sosiaalisen median palveluista ovat käytetyimpiä, mitkä ovat tehokkaimmat markkinointikanavat ja millä tavoin asiakas haluaa vastaanottaa markkinointia tässä ympäristössä. Lisäksi vastauksista voidaan selvästi havaita, mitkä musiikkilajit ovat suosituimpia, missä eri formaateissa asiakkaat haluavat äänitteitä ostaa, ja mistä he ostavat äänitteensä mieluiten....
of view, because subject would otherwise be too wide to present. In this thesis I will be talking about how marketing has developed to be more useful for internet marketing, how Web 2.0 has been developing and what kind of applications are part of it, how...
of view, because subject would otherwise be too wide to present. In this thesis I will be talking about how marketing has developed to be more useful for internet marketing, how Web 2.0 has been developing and what kind of applications are part of it, how...
Alkavan yrityksen markkinointisuunnitelma - Case: Relaxing Beauty Center
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyön tavoitteena oli tehdä markkinointisuunnitelma alkavalle yritykselle. Opinnäytetyössä yritys Relaxing Beauty Center on kauneudenhoitoalan palveluita tarjoava yritys, jota ei ole vielä perustettu. Yritys on ...
Opas kiinteistön käyttöoikeuksista
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyön tarkoituksena oli tutkia mitä erilaisia käyttöoikeuksia kiinteistöön saattaa kohdistua. Tavoitteena oli selvittää, mitä erityinen oikeus ja rasite tarkoittavat, sekä mitä jokamiehen oikeuden puitteissa yksityinen henkilö voi toisen...
A guide to usufruct of immovable property The aim of my thesis was to study what different kind of usufruct of immovable property there are. The goal was to clarify the meaning of special right and easement. I also clarify what rights are included in everyman’s rights. The first chapter introduces the owning of real estate: how to take custody of real estate, what the rights and responsibilities are when possessing real estate. The next chapter studies the usufruct of property. The last chapter presents the most common registers needed in real estate law. The result of thesis is a guide to usufruct of immovable property to ordinary people who do not use legal text every day, but to whom real estate matters are important. The guide clarifies terms and answers the questions where and how to search for information....
A guide to usufruct of immovable property The aim of my thesis was to study what different kind of usufruct of immovable property there are. The goal was to clarify the meaning of special right and easement. I also clarify what rights are included in everyman’s rights. The first chapter introduces the owning of real estate: how to take custody of real estate, what the rights and responsibilities are when possessing real estate. The next chapter studies the usufruct of property. The last chapter presents the most common registers needed in real estate law. The result of thesis is a guide to usufruct of immovable property to ordinary people who do not use legal text every day, but to whom real estate matters are important. The guide clarifies terms and answers the questions where and how to search for information....
Salibandyseuran juniorijoukkueen sponsorihaku
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyön tavoitteena oli löytää salibandyseuran 02-ikäluokan joukkueelle sponsori keväästä 2012 kauden 2012 - 2013 loppuun asti. Sponsorihaku edellytti tutustumista aiheeseen ja sponsoroinnin tarkastelemista niin hakijan kuin sponsorin...
Seeking sponsorship for a junior floorball team The purpose of this thesis was to find a sponsor for a junior floorball team from the spring 2012 until the end of season 2012 - 2013. Planning and implementing a sponsorship seeking plan required knowledge of sponsorship in general both from the sponsorship seeker’s point of view and from the companies’ point of view. The theoretical part covers the most important subjects that affected this work. It approaches sponsorship on a general level, i.e. what the term sponsorship means and how sponsoring will change in Finland in the near future. Sponsorship is also studied from the companies’ perspective by focusing on the companies’ expectations, sponsoring as a marketing communications tool and factors that affect sponsorship decision making. Furthermore, sponsorship is discussed from the seeker’s viewpoint through two different sponsorship seeking models. As a result of this thesis, a new sponsorship seeking model was built for the team. The model includes a planning section and a sales section. The planning section includes the phases that need to be carried out before contacting potential sponsors. The selling phase covers the tasks from contacting the potential sponsors until the responses have been received and replied to. During this thesis, seventeen potential sponsors were contacted. The goal was not met during this study because contracts were not signed. Two companies wanted to have more time over the summer in order to consider the contract, and it was decided that they will be contacted again at the end of the summer 2012. Some conclusions were drawn after the sponsorship seeking. One conclusion was that the companies would have needed more time to make a decision. Another conclusion was that the sponsorship packages, which were priced based on the contract with the previous sponsor, were too expensive. In the future, it might be more beneficial for the team to seek more sponsors with a smaller financial contribution. The team could also consider new ways to attach the logos. They could for example use a self-adhesive textile, which can be removed. This would provide them the opportunity to offer sponsorship for a shorter period of time according to the needs of the sponsor....
Seeking sponsorship for a junior floorball team The purpose of this thesis was to find a sponsor for a junior floorball team from the spring 2012 until the end of season 2012 - 2013. Planning and implementing a sponsorship seeking plan required knowledge of sponsorship in general both from the sponsorship seeker’s point of view and from the companies’ point of view. The theoretical part covers the most important subjects that affected this work. It approaches sponsorship on a general level, i.e. what the term sponsorship means and how sponsoring will change in Finland in the near future. Sponsorship is also studied from the companies’ perspective by focusing on the companies’ expectations, sponsoring as a marketing communications tool and factors that affect sponsorship decision making. Furthermore, sponsorship is discussed from the seeker’s viewpoint through two different sponsorship seeking models. As a result of this thesis, a new sponsorship seeking model was built for the team. The model includes a planning section and a sales section. The planning section includes the phases that need to be carried out before contacting potential sponsors. The selling phase covers the tasks from contacting the potential sponsors until the responses have been received and replied to. During this thesis, seventeen potential sponsors were contacted. The goal was not met during this study because contracts were not signed. Two companies wanted to have more time over the summer in order to consider the contract, and it was decided that they will be contacted again at the end of the summer 2012. Some conclusions were drawn after the sponsorship seeking. One conclusion was that the companies would have needed more time to make a decision. Another conclusion was that the sponsorship packages, which were priced based on the contract with the previous sponsor, were too expensive. In the future, it might be more beneficial for the team to seek more sponsors with a smaller financial contribution. The team could also consider new ways to attach the logos. They could for example use a self-adhesive textile, which can be removed. This would provide them the opportunity to offer sponsorship for a shorter period of time according to the needs of the sponsor....
Tilaus-toimitusketjun kehittämisprojekti : Case: Yritys X Oy
(Laurea-ammattikorkeakoulu, 2012)
Tämä opinnäytetyö tehtiin toimeksiantona SULOIN-hankkeessa mukana olevalle yritykselle. SULOIN-hanke on usean ammattikorkeakoulun yhteinen EU-rajoitteinen hanke, jonka tarkoi-tuksena on kehittää Etelä-Suomen logistiikkaklusterin ...
Euroalueen velkakriisi-syyt ja seuraukset
(Laurea-ammattikorkeakoulu, 2012)
Talousuutisointia tällä hetkellä hallitseva Euroopan velkakriisi ei ole voinut jäädä keneltäkään huomaamatta. Kun uutisointi aiheesta on jatkuvaa, samalla puhutaan miljardiluokan rahasummista ja Euroopan eri kansoja asetellaan jatkuvasti vastakkain...
The debt crisis cannot have escaped the attention of the public and has been- the dominant issue in the financial news. Since the topic is constantly in the news, the monetary sums amount to billions of euros and as a consequence different nations have come into conflict with one another, it is very important to understand the true nature of the crisis. The purpose and aim of this thesis is to study the structure of countries of euro area and the impact of political decision-making and their connections to the birth of the debt crisis. Following these research problems, the reasons for the birth of the debt crisis, the structure of the European Union and specifically the structure of the euro zone and decision-making process are examined in this study. This thesis is a qualitative literature review. This information has been collected from books, newspaper articles, publications, statistics and the Internet. In addition the chief economist of Sampo Pankki was also interviewed for this research. The thesis is structured as follows. First, a comprehensive review of the European Union, its history, purpose and objectives in provived. This is followed by an examination of financial economical policies, and a closer analysis of the euro system and the operation of the European Central Banking system. After this the European debt crisis, its emergence and impacts on the present is examined carefully. Finally for the future of the Euro area are considered. There are numerous factors affecting the birth of the. Firstly, there are significant imbalancess between the economies of the European countries. Variations in the countries’ economic structures and cultures have resulted in considerable differences in competitiveness and solvency between euro countries. According to the study, it can be said that the outbreak of such a crisis was only a matter of time. The imbalance of the Euro countries’ national economies, and their economic situation, and the fact different countries were able to receive loans undert the same conditions and at the same cost, has been fatal to the whole European economy. The birth of the crisis was also in part due to irresponsible financial policies in member countires. In order to overcome the crisis it is essential that important political decisions be made rapidly, including the enacting of legislation if necessary....
The debt crisis cannot have escaped the attention of the public and has been- the dominant issue in the financial news. Since the topic is constantly in the news, the monetary sums amount to billions of euros and as a consequence different nations have come into conflict with one another, it is very important to understand the true nature of the crisis. The purpose and aim of this thesis is to study the structure of countries of euro area and the impact of political decision-making and their connections to the birth of the debt crisis. Following these research problems, the reasons for the birth of the debt crisis, the structure of the European Union and specifically the structure of the euro zone and decision-making process are examined in this study. This thesis is a qualitative literature review. This information has been collected from books, newspaper articles, publications, statistics and the Internet. In addition the chief economist of Sampo Pankki was also interviewed for this research. The thesis is structured as follows. First, a comprehensive review of the European Union, its history, purpose and objectives in provived. This is followed by an examination of financial economical policies, and a closer analysis of the euro system and the operation of the European Central Banking system. After this the European debt crisis, its emergence and impacts on the present is examined carefully. Finally for the future of the Euro area are considered. There are numerous factors affecting the birth of the. Firstly, there are significant imbalancess between the economies of the European countries. Variations in the countries’ economic structures and cultures have resulted in considerable differences in competitiveness and solvency between euro countries. According to the study, it can be said that the outbreak of such a crisis was only a matter of time. The imbalance of the Euro countries’ national economies, and their economic situation, and the fact different countries were able to receive loans undert the same conditions and at the same cost, has been fatal to the whole European economy. The birth of the crisis was also in part due to irresponsible financial policies in member countires. In order to overcome the crisis it is essential that important political decisions be made rapidly, including the enacting of legislation if necessary....
Asiakaslähtöinen palvelu ja palvelunlaadun kehittäminen CASE: Kela Tuusula
(Laurea-ammattikorkeakoulu, 2012)
Asiakaslähtöinen palvelu ja palvelunlaatu ovat erittäin tärkeitä tekijöitä yrityksen menestymiseksi. Asiakkaat ovat nykyisin hyvin vaativia ja valikoivat usein tarkasti missä yrityksissä asioivat. Mikäli asiakas ei ole tyytyväinen saamaansa...
Customer-Oriented Service and Developing the Quality of the Service CASE: Kela Tuusula Customer-focused service and quality of service are very important factors in the success of a company. Customers are nowadays very demanding and select exactly what companies they are doing business with. If the customers are not satisfied with the service they receive, they usually very easily change the provider. When dealing with the Social Insurance Institution switching providers is not possible. The special nature of Social Insurance Institution brings customer orientation and service quality developing its own dimensions. The subject of this Bachelor´s thesis was created out of a personal interest in customer service and its dimensions and in the operation of the Social Insurance Institution. The aim of this study was to determine what the customer-oriented service consists of, what service quality is and how it can be developed and how these things appear in the operation of the Social Insurance Institution. The theoretical section of the thesis introduces a brief presentation of the target company and dealt with three themes, which were customer orientation, customer satisfaction and service. The sources that have been used are related literature, Internet sources, and a variety of related reports and studies concerning the Social Insurance Institution. The study was conducted using a qualitative method. Observation was used in the study. The observational study was based on the previous studies TNS gallup survey and offices customer inquiry. The observation results were also compared and analyzed with the results of the two studies above. The Social Insurance Institution is well catered for changing customer service needs. Services are continuously attempted to be developed to be more customer-oriented as well as service quality is attempted to be improved and maintained. The development aims to have a stitch in time all the time. In the study, the most significant development targets to rise were development of the telephone service, clarifying the letters -, decisions and applications and the development of alternative service channels....
Customer-Oriented Service and Developing the Quality of the Service CASE: Kela Tuusula Customer-focused service and quality of service are very important factors in the success of a company. Customers are nowadays very demanding and select exactly what companies they are doing business with. If the customers are not satisfied with the service they receive, they usually very easily change the provider. When dealing with the Social Insurance Institution switching providers is not possible. The special nature of Social Insurance Institution brings customer orientation and service quality developing its own dimensions. The subject of this Bachelor´s thesis was created out of a personal interest in customer service and its dimensions and in the operation of the Social Insurance Institution. The aim of this study was to determine what the customer-oriented service consists of, what service quality is and how it can be developed and how these things appear in the operation of the Social Insurance Institution. The theoretical section of the thesis introduces a brief presentation of the target company and dealt with three themes, which were customer orientation, customer satisfaction and service. The sources that have been used are related literature, Internet sources, and a variety of related reports and studies concerning the Social Insurance Institution. The study was conducted using a qualitative method. Observation was used in the study. The observational study was based on the previous studies TNS gallup survey and offices customer inquiry. The observation results were also compared and analyzed with the results of the two studies above. The Social Insurance Institution is well catered for changing customer service needs. Services are continuously attempted to be developed to be more customer-oriented as well as service quality is attempted to be improved and maintained. The development aims to have a stitch in time all the time. In the study, the most significant development targets to rise were development of the telephone service, clarifying the letters -, decisions and applications and the development of alternative service channels....
Perukirjan laatiminen ja siihen liittyvät ongelmakohdat perintöverotuksen näkökulmasta
(Laurea-ammattikorkeakoulu, 2012)
laadittu opas, joka selventää oikeaoppisia perukirjan sisältövaatimuksia. Oppaassa olen pyrkinyt tuomaan esille yleisimpiä verotuksen kannalta oleellisia asioita ja vaatimuksia....
The formulation of the estate inventory deed and its problems in perspective of inheritance taxation The purpose of my thesis is to draw up a guide to make a correct estate inventory deed, in order to avoid incorrect inheritance taxation. Therefore the purpose of this work is both to help the work of every person who starts to make an estate inventory deed and the work of the preparer of the inheritance tax. The purpose is to get as far with the correct taxation at one time. There are two parts in my work. In the first section, the theory section, I am dealing with the estate inventory deed, the estate inventory and the inheritance taxation at a general level. I clarify the purposes of them and the procedures that belong to them. In addition to this, I deal with the most common problems and I will try to clarify the effects to the inheritance taxation. The second part of the work is the guide that helps every person that has to draw up an estate inventory deed. The guide will clarify the content requirements of the right estate inventory deed. In the guide, I have tried to clarify the most essential issues and requirements of taxation....
The formulation of the estate inventory deed and its problems in perspective of inheritance taxation The purpose of my thesis is to draw up a guide to make a correct estate inventory deed, in order to avoid incorrect inheritance taxation. Therefore the purpose of this work is both to help the work of every person who starts to make an estate inventory deed and the work of the preparer of the inheritance tax. The purpose is to get as far with the correct taxation at one time. There are two parts in my work. In the first section, the theory section, I am dealing with the estate inventory deed, the estate inventory and the inheritance taxation at a general level. I clarify the purposes of them and the procedures that belong to them. In addition to this, I deal with the most common problems and I will try to clarify the effects to the inheritance taxation. The second part of the work is the guide that helps every person that has to draw up an estate inventory deed. The guide will clarify the content requirements of the right estate inventory deed. In the guide, I have tried to clarify the most essential issues and requirements of taxation....
Bilepaketin kohderyhmän tavoittaminen markkinointikanavissa
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyön tavoitteena oli perehtyä markkinoinnin suunnitteluun ja tuottaa Bilepaketin markkinointisuunnitelma Vihdissä sijaitsevalle keilahallille Patrick Sports Oy:lle. Tutkimuksen aihe lähti asiakasyrityksen todellisesta tarpeesta, sillä Bilepaketille ei vielä ollut määritelty kohderyhmää. Lisäksi ei tiedetty tarkalleen, mistä asiakkaat tulevat, mistä kuulevat ja näke-vät yrityksen mainontaa. Tämän seurauksena piti selvittää, mitä kautta kannattaa mainostaa.
Opinnäytetyön tavoitteena oli selvittää Bilepaketin kohderyhmä sekä se missä yrityksen kan-nattaa mainostaa ja tiedottaa. Toisena keskeisenä tavoitteena oli tutkia sosiaalisen median ja sen yhteisöpalveluiden kannattavuutta markkinointiviestinnän osa-alueena.
Markkinointisuunnitelma tehtiin kyselytutkimuksen ja yrityksen omistajan Patrick Wikmanin sekä Marjaana Wikmanin haastattelujen pohjalta. Haastatteluissa selvitettiin esimerkiksi, mi-tä markkinoinnin suhteen on jo tehty. Niiden pohjalta toteutettiin kyselylomake. Markkinoin-tisuunnitelman tavoitteena on saada yrityksen tarjoamat palvelut ja tapahtumat ihmisten tie-toisuuteen. Tässä työssä markkinointia suunniteltiin Bilepaketin kannalta, mutta keinot voi-daan yleistää koskemaan koko yrityksen markkinointia.
Tutkimus toteutettiin kvantitatiivisena tutkimuksena, jolloin saatu aineisto oli muutettavissa tilastollisesti käsiteltävään muotoon. Tutkimukseen vastasi 107 asiakasta. Vastaajat olivat erittäin homogeenisiä vastausten suhteen, mutta erojakin löydettiin. Kuitenkaan suuremmal-lakaan otoksella ei todennäköisesti olisi päästy lopputulokseen, jossa saataisiin selkeitä eroja esimerkiksi miesten ja naisten käyttäytymiselle.
Tutkimustulosten perusteella voidaan päätellä, että Bilepaketin pääasialliseksi kohderyhmäksi muodostuu alle 30-vuotiaat Vihdissä ja Nummelassa asuvat nuoret. Otoksen rakenne tukee olettamusta, että 70 % yrityksen asiakkaista tulee Vihdin ja Nummelan alueelta ja loput 30 % Vihdin kunnan kehysalueilta. Tämän ja Tilastokeskuksen teettämän Tieto- ja viestintäteknii-kan käyttötutkimus 2011 perusteella sosiaalinen media kannattaa ottaa osaksi markkinointia. Tutkimustulosten pohjalta päätettiin nykyisten markkinointikanavien lisäksi nostaa rinnalle sosiaalinen media ja hakusanamarkkinointi osana yrityksen markkinointiviestintää. Sosiaalises-ta mediasta tärkeimmäksi tekijäksi nousi Facebook. Tutkimuksen perusteella markkinoinnin oikeanlaisen kohdentamisen tueksi tulee perustaa kattava asiakasrekisterijärjestelmä. Tule-vaisuudessa, kun yrityksen asiakasrekisterijärjestelmä ja kotisivut on tarkasti suunniteltu sekä Bilepaketin kohderyhmä on todettu oikeaksi, voidaan ottaa hakusanamarkkinointi osaksi teho-kasta markkinointia....
The aim of this thesis was to produce a marketing plan for Bilepaketti, a new product from Patrick Sports Ltd, a bowling alley located in Vihti, Helsinki. The topic is based on a real need as the company does not have a marketing plan. Bilepaketti...
The aim of this thesis was to produce a marketing plan for Bilepaketti, a new product from Patrick Sports Ltd, a bowling alley located in Vihti, Helsinki. The topic is based on a real need as the company does not have a marketing plan. Bilepaketti...









