Haku
Viitteet 2531-2540 / 2981
Pienen tilintarkastusyhteisön laadunvarmistus
(Laurea-ammattikorkeakoulu, 2011)
Opinnäytetyö tehtiin toimeksiantona pienelle tilintarkastusyhteisölle. Opinnäytetyön tarkoituksena oli tehdä tilintarkastusyhteisölle IFACin antaman Laadunvalvontastandardin 1 mukainen laatuohjeisto. Ohjeiston laatimista varten suoritettiin tutkimus...
Small audit firm’s quality assurance This thesis was assigned by a small audit firm. The purpose of this thesis was to produce a quality control manual that meets all the requirements of The International Standard on Quality Control 1 for a small audit firm. In order to make the quality control manual a research was conducted and two auditors from two audit firms were interviewed. The theoretical context of this thesis examines the Finnish auditing system, in particular auditing quality assurance. In Finland, auditing quality assurance is mandated by law. The Auditing Act (2007/459) says that an auditor shall see to the quality of his or her audit work and cooperate in carrying out a quality assurance review. The International Standard on Quality Control 1 says that a firm must adopt and maintain a quality control system that provides reasonable assurance that the firm and its personnel comply with professional standards and regulatory and legal requirements, and that reports issued by the firm or engagement partners are appropriate in the circumstances. The research of the thesis was conducted as a qualitative research, and the research method used was a theme interview. The seven elements of the International Standard on Quality Control 1 were grouped into six themes, which were leadership responsibilities for quality within the firm, the relevant ethical requirements of the firm, the firm’s acceptance and continuance of client relationships and specific engagements, the firm’s human resources, engagement performance and the firm’s quality assurance monitoring. The research material was analyzed by a thematic analysis. The results show that both audit firms follow the requirements of The International Standard on Quality Control 1 and the firms’ quality assurance has been paid attention to. However the firms’ quality assurance did not include engagement quality control reviews or monitoring programs....
Small audit firm’s quality assurance This thesis was assigned by a small audit firm. The purpose of this thesis was to produce a quality control manual that meets all the requirements of The International Standard on Quality Control 1 for a small audit firm. In order to make the quality control manual a research was conducted and two auditors from two audit firms were interviewed. The theoretical context of this thesis examines the Finnish auditing system, in particular auditing quality assurance. In Finland, auditing quality assurance is mandated by law. The Auditing Act (2007/459) says that an auditor shall see to the quality of his or her audit work and cooperate in carrying out a quality assurance review. The International Standard on Quality Control 1 says that a firm must adopt and maintain a quality control system that provides reasonable assurance that the firm and its personnel comply with professional standards and regulatory and legal requirements, and that reports issued by the firm or engagement partners are appropriate in the circumstances. The research of the thesis was conducted as a qualitative research, and the research method used was a theme interview. The seven elements of the International Standard on Quality Control 1 were grouped into six themes, which were leadership responsibilities for quality within the firm, the relevant ethical requirements of the firm, the firm’s acceptance and continuance of client relationships and specific engagements, the firm’s human resources, engagement performance and the firm’s quality assurance monitoring. The research material was analyzed by a thematic analysis. The results show that both audit firms follow the requirements of The International Standard on Quality Control 1 and the firms’ quality assurance has been paid attention to. However the firms’ quality assurance did not include engagement quality control reviews or monitoring programs....
Suomalaisten yritysten käyttämiä työhyvinvointipalveluita ja niiden markkinointia : - Esimerkkinä Excenta Oy
(Laurea-ammattikorkeakoulu, 2011)
Työelämä on muuttunut parin viimeisen vuosikymmenen aikana suuresti. Työ on muuttunut hektisemmäksi ja se vaatii tekijältään yhä suurempaa panostusta. Tämän takia työssä jaksaminen on nykypäivän työelämän suurimpia haasteita...
Markkinointisuunnitelma ulkomaanmarkkinointiin: Case Yritys X
(Laurea-ammattikorkeakoulu, 2011)
Opinnäytyön lähtökohtana oli kehittää markkinointisuunnitelma ulkomaanmarkkinointiin yhdelle Suomen menestyvimmistä muuttoalan yrityksistä. Tutkimuksen tarkoituksena oli selvittää, kuinka Yritys X:n tulisi markkinoida ...
Projektin talousohjaus elokuva-alalla – Case Helsinki -filmi Oy
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön aiheena on projektin talousohjaus elokuva-alalla. Elokuvien tekeminen on Suomessa nykyään ammattimaista liiketoimintaa, jossa suurten taloudellisten panostusten ja riskinottojen merkitykset ovat korostuneet. Osoituksena ammattimaisuudesta alan kotimaiset tuotokset ovat viime vuosien aikana herättäneet jatkuvaa kiinnostusta ja arvostusta myös kansainvälisillä markkinoilla. Kasvun seurauksena talousosaamisen vaatimukset ovat kuitenkin kasvaneet ja tehokkaasta talousohjauksesta on tullut ensiarvoisen tärkeää elokuvaprojektin onnistumisen kannalta.
Työn tarkoituksena on teorialähteiden ja laadullisten tutkimusmenetelmien puitteissa perehtyä aiheeseen ja soveltaa tutkittua tietoa käytäntöön. Lopullisena tavoitteena on tuottaa kehitysehdotuksia case-yrityksen hyödynnettäväksi. Työn case-yritys Helsinki –filmi Oy on alallaan menestynyt ja pitkään vaikuttanut tuotantoyhtiö, joka pyrkii laadukkaan elokuvatuotannon ohella jatkuvasti kehittämään liiketaloudellista toimintaansa sekä tuottamaan taloudellista menestystä. Nämä pyrkimykset ovat osoittaneet suunnan tämän opinnäytetyön tutkimusongelmalle, joka on: ”Kuinka talousohjaus tukee projektia elokuva-alalla?”
Työn teoria muodostuu liiketalouden kirjallisista lähteistä, joista mainittavimmat käsittelevät projektikohtaista budjetointia, kustannuslaskentaa ja -seurantaa sekä taloudellista raportointia. Myös Suomen elokuvasäätiön tutkimukset ja julkaisut sekä elokuva-alaa merkittävästi ohjaava julkisen rahoituksen näkökulma on otettu työn teoriassa huomioon. Työn pääpaino on case-yrityksen nykyisten menetelmien ja prosessien kehittämisessä, mikä rajaa työn muotoa ja toteuttamistapaa toimintapainotteiseksi.
Opinnäytetyön tutkinnallinen osio on toteutettu kvalitatiivista eli laadullista tutkimusotetta noudattaen. Tutkimuksen pääasiallisina tietolähteinä toimivat henkilökohtaisesti toteutetut tutkimushaastattelut sekä kirjoittajan omat työkokemukset case-yrityksen palveluksessa. Tutkimuksen haastatteluaineisto on kerätty kolmelta Helsinki –filmi Oy:n työntekijältä, jotka tahoillaan toimivat avainrooleissa tutkimuksen näkökulman huomioon ottaen. Työssä toteutettu laadullinen tutkimus on toiminut johdatuksena case-yrityksen talousohjauksen nykytila-analyysille, jonka perusteella lopulliset kehitysehdotukset ovat muodostaneet.
Opinnäytetyön lopputuloksena esitetään kehitysehdotuksia Helsinki –filmi Oy:lle kolmessa eri kokonaisuudessa, jotka ovat: projektikohtaiset laskelmat, kustannusten kohdistaminen sekä taloushallinnon prosessit. Aiheen mukaan kehitysehdotuksissa käsitellään pääasiallisesti budjetoinnin ja projektiseurannan tehostamista, tietojärjestelmien ja kustannuspaikkarakenteen uudistamista sekä sähköisen taloushallinnon käyttöönottoa. Lisäksi työssä tuodaan esiin myös kommunikoinnin ja sisäisen talousviestinnän merkitys talousohjauksen kaikissa vaiheissa elokuvaprojektin aikana....
This thesis deals with project-based financial management in the film industry. Film production in Finland has become a professionalized business which attracts great financial investment and requires more and more risk-taking. Meanwhile Finnish...
This thesis deals with project-based financial management in the film industry. Film production in Finland has become a professionalized business which attracts great financial investment and requires more and more risk-taking. Meanwhile Finnish...
Mainonta mielikuvien luojana : Luonnonkosmetiikan tunnettavuus
(Laurea-ammattikorkeakoulu, 2011)
Tutkimuksen aiheena on tutkia kosmetiikkamainonnan merkkejä. Tutkimuksessa oli tarkoitus saada selville kuinka mainonnan antamat mielikuvat vaikuttavat kuluttajien tekemiin johtopäätöksiin kosmetiikkatuotteesta ostotilanteessa ja kuinka kuluttajat...
Advertising image of the creator - the knowledge of Natural Cosmetics The purpose of the study was to find out the signs of cosmetics advertising. The study was also intended to find out how the image of advertising affect consumers conclusion when is time to decide what product to buy. The aim was also to find out how consumers define Natural Cosmetics. The study is also identifying common cosmetics advertising signs that lead to mislead the consumer and hinder the Natural Cosmetics market awareness. The theoretical frame of the research was formed from the advertising and its impact on the process, advertising signs and images, consumer behaviour and Natural Cosmetics. The study was curried out with the help of quantitative research. The target group of this research was students of Laurea Polytechnic. Research carried out in e-form survey in the autumn of 2008. E-form survey questions supported research in solving problems. The result of the research shows that ordinary cosmetics advertising trendy "nature" - symbols interferes with a genuine awareness of Natural Cosmetics. The study also shows that many consumers believe the normal cosmetics advertising claims and consumers often prefer brand products but purchase situation at an affordable price is the highest priority. Environmentally friendly lifestyle drives consumers to buy natural-looking cosmetic products, which undermines a genuine awareness of Natural Cosmetics....
Advertising image of the creator - the knowledge of Natural Cosmetics The purpose of the study was to find out the signs of cosmetics advertising. The study was also intended to find out how the image of advertising affect consumers conclusion when is time to decide what product to buy. The aim was also to find out how consumers define Natural Cosmetics. The study is also identifying common cosmetics advertising signs that lead to mislead the consumer and hinder the Natural Cosmetics market awareness. The theoretical frame of the research was formed from the advertising and its impact on the process, advertising signs and images, consumer behaviour and Natural Cosmetics. The study was curried out with the help of quantitative research. The target group of this research was students of Laurea Polytechnic. Research carried out in e-form survey in the autumn of 2008. E-form survey questions supported research in solving problems. The result of the research shows that ordinary cosmetics advertising trendy "nature" - symbols interferes with a genuine awareness of Natural Cosmetics. The study also shows that many consumers believe the normal cosmetics advertising claims and consumers often prefer brand products but purchase situation at an affordable price is the highest priority. Environmentally friendly lifestyle drives consumers to buy natural-looking cosmetic products, which undermines a genuine awareness of Natural Cosmetics....
Sosiaalisen median hyödyntäminen palveluliiketoiminnassa - Case: BarLaurea
(Laurea-ammattikorkeakoulu, 2011)
Sosiaalisesta mediasta on nopeasti kehittynyt suosittu väline ihmisten väliseen vuorovaikutukseen. Pelkästään Facebookia käyttää noin 1,5 miljoonaa suomalaista. Vaikka sosiaalinen media on monille arkipäivää, yrityksissä ...
Asiakaspalvelu kilpailuetuna asuntolainan hakuprosessissa, Case Nooa Säästöpankki Oy
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön tarkoituksena oli vahvistaa Nooa Säästöpankin asemaa alansa parhaana asiakaspalvelijana. Nooa Säästöpankki pyrkii erottumaan pääkaupunkiseudun markkinoilla eri-tyisesti toiminnallaan ja vuonna 2010 EPSI rating –tutkimuksessa...
Customer service as a competitive advantage in the mortgage loan process, Case Nooa Savings Bank The purpose of this thesis was to improve Nooa Savings Bank´s status as the best customer service provider in the field. Nooa Savings bank tries to distinguish itself from other banks in the Helsinki area particularly in terms of its customer service. In 2010 customers of Nooa Savings Bank were rated as the most satisfied and most faithful according to the EPSI rating research. In this investigation Nooa Savings Bank´s mortgage loan process was compared to those of Sampo Bank, Nordea Bank and Suupohja Cooperative Bank. The theoretical background to the thesis was derived from the literature on sales, customer service and competitive advantage, as well as sources related to financial markets and banking. This research was conducted using ‘Mystery Shopping’ as a research method. Enquiries about mortgages were made at competing banks. This method was used in order to realistically reflect those of actual customers of Nooa Savings Bank´s main target customer group. The purpose of these visits was to compare competitors´ actions and establish areas Nooa Saving Bank’s actions could be improved. Before the visits a list was created concerning the issues to pay attention to in different parts of the process. By reproducing the role of the customer several significant areas of improvement were identified, which would otherwise have been difficult to recognize from the perspective of the bank official. These aspects included for example the welcome in the office and whether matters were explained clearly or not. The visits were analyzed carefully and a list was drawn up of all positive and negative criteria. Based on these parts suggestions for improvement were made concerning the most important factors for the customer when choosing a bank. The result of the research was that there were a number of important areas where the customer experience could be improved. The most important of these included basic principles of customer service, effective selling, and overall customer service, meaning packages customized to different customer groups and graphical models helping in the mortgage loan process. Implementing these recommendations is likely to improve Nooa Savings Bank’s competitive advantage (customer service) and make the Bank even more attractive to customers....
Customer service as a competitive advantage in the mortgage loan process, Case Nooa Savings Bank The purpose of this thesis was to improve Nooa Savings Bank´s status as the best customer service provider in the field. Nooa Savings bank tries to distinguish itself from other banks in the Helsinki area particularly in terms of its customer service. In 2010 customers of Nooa Savings Bank were rated as the most satisfied and most faithful according to the EPSI rating research. In this investigation Nooa Savings Bank´s mortgage loan process was compared to those of Sampo Bank, Nordea Bank and Suupohja Cooperative Bank. The theoretical background to the thesis was derived from the literature on sales, customer service and competitive advantage, as well as sources related to financial markets and banking. This research was conducted using ‘Mystery Shopping’ as a research method. Enquiries about mortgages were made at competing banks. This method was used in order to realistically reflect those of actual customers of Nooa Savings Bank´s main target customer group. The purpose of these visits was to compare competitors´ actions and establish areas Nooa Saving Bank’s actions could be improved. Before the visits a list was created concerning the issues to pay attention to in different parts of the process. By reproducing the role of the customer several significant areas of improvement were identified, which would otherwise have been difficult to recognize from the perspective of the bank official. These aspects included for example the welcome in the office and whether matters were explained clearly or not. The visits were analyzed carefully and a list was drawn up of all positive and negative criteria. Based on these parts suggestions for improvement were made concerning the most important factors for the customer when choosing a bank. The result of the research was that there were a number of important areas where the customer experience could be improved. The most important of these included basic principles of customer service, effective selling, and overall customer service, meaning packages customized to different customer groups and graphical models helping in the mortgage loan process. Implementing these recommendations is likely to improve Nooa Savings Bank’s competitive advantage (customer service) and make the Bank even more attractive to customers....
Palvelun laadun tutkiminen Case - yritys X
(Laurea-ammattikorkeakoulu, 2011)
Opinnäytetyön tarkoituksena oli tutkia kauneushoitola ja kosmetiikkamyymälä yritys x:n palvelun laatua asiakastyytyväisyyskyselyn avulla. Opinnäytetyön tavoitteena oli selvittää, miten yritys x:n kanta-asiakkaat kokevat saamansa palvelun laadun ja...
Survey of service quality – Case company X The purpose of this survey was to explore the beauty salon and cosmetics store company X's quality of service through customer satisfaction survey. The aim of the thesis establish how company X's regular customers see the quality and the level of the service that they receive, as well as how to consolidate the regular customers' loyalty. A secondary objective was to provide possible ideas for development to company x based on the results acquired in the study. The theoretical section of the thesis includes the following topics: service, service quality, regular customer, commitment, recommendation marketing and a empirical section. The survey was conducted with electronic forms, which were sent to the selected sample by e mail. The data was gathered using quantitative research methods in December 2010. Regular customers who participated in the survey was selected randomly for the sample. The survey shows that the regular customers are basically satisfied with the service that they receive and with the service offerings. However, based on the results company x should carefully consider developing their loyalty program and appointment system. In addition, the skills of the cosmetologists and their willingness to serve should be encouraged further....
Survey of service quality – Case company X The purpose of this survey was to explore the beauty salon and cosmetics store company X's quality of service through customer satisfaction survey. The aim of the thesis establish how company X's regular customers see the quality and the level of the service that they receive, as well as how to consolidate the regular customers' loyalty. A secondary objective was to provide possible ideas for development to company x based on the results acquired in the study. The theoretical section of the thesis includes the following topics: service, service quality, regular customer, commitment, recommendation marketing and a empirical section. The survey was conducted with electronic forms, which were sent to the selected sample by e mail. The data was gathered using quantitative research methods in December 2010. Regular customers who participated in the survey was selected randomly for the sample. The survey shows that the regular customers are basically satisfied with the service that they receive and with the service offerings. However, based on the results company x should carefully consider developing their loyalty program and appointment system. In addition, the skills of the cosmetologists and their willingness to serve should be encouraged further....
Tavararyhmähallinnan ongelmat Aasian käsityökalutuonnissa
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön tarkoitus on kehittää yrityksen toimitusketjussa ja hankintatoimessa olevia ongelmia. Työn tavoitteena on luoda kvalitatiivisen tutkimuksen perusteella uusi toimintamalli ja kehittämisehdotukset koskien kyseisiä ongelmia. Työssä...
Product category sourcing problems in the importing of Asian hand tools The purpose of this thesis is to identify the problems in the supply chain and purchasing of the Asian hand tools. One objective is to create a new theory and then to develop recommendations based on the qualitative research undertaken. The thesis focuses on the issue of hand tool imports, different sectors of the supply chain and the ethicalness of the production. The main issues are the problems with warehousing, its long lead times and problems with availability. Case studies and the creating of the product family will be included in this thesis. The case includes research on the problems in the supply chain and the possibilities of creating new products. Purchasing is the most important function in the supply chain, after the customer. The resource plan will be created on the basis of customer demand. After the resource plan and forecasting demand, the order is ready to be placed. The mission of procurement is to plan the whole supply chain based on material flow and to make the most important decisions. In Asian trade, the supply chain is very complicated. When the buying decision is made, the order will be sent to the purchasing office, which forwards it to the trader. The trader then forwards the order to the manufacturer, which starts production when the minimum production quantity is reached. After this process the products will be transported to the trader, which starts packing the products into sales units and finally forwards the products to the port. Shipping time is normally about 50 days. The dependability of a supplier is the key requirement for a suitable delivery time; long or unreliable delivery times are unacceptable. Supplier management is going to develop as one of the most important features of the purchasing and supply chain. It seems that supplier has an opportunity to choose the customer and who is going to be served. In fact, Asia has the same basic rules of competition as anywhere. Who purchases most, will be served first. Supplier management is seen as an independent problem even though it is part of the supply chain. Ethical business is the requirement for every enterprise. Even stakeholders expect ethical production inside the corporation. In one case, it can be seen that Company X works with a purchase office in Asia, which checks every single supplier, and claims to offer sustainable conditions for production. Child labor is not accepted and that the use of dangerous and hazardous chemicals is also limited. The physical conditions of industries are almost at the same level as the European production units....
Product category sourcing problems in the importing of Asian hand tools The purpose of this thesis is to identify the problems in the supply chain and purchasing of the Asian hand tools. One objective is to create a new theory and then to develop recommendations based on the qualitative research undertaken. The thesis focuses on the issue of hand tool imports, different sectors of the supply chain and the ethicalness of the production. The main issues are the problems with warehousing, its long lead times and problems with availability. Case studies and the creating of the product family will be included in this thesis. The case includes research on the problems in the supply chain and the possibilities of creating new products. Purchasing is the most important function in the supply chain, after the customer. The resource plan will be created on the basis of customer demand. After the resource plan and forecasting demand, the order is ready to be placed. The mission of procurement is to plan the whole supply chain based on material flow and to make the most important decisions. In Asian trade, the supply chain is very complicated. When the buying decision is made, the order will be sent to the purchasing office, which forwards it to the trader. The trader then forwards the order to the manufacturer, which starts production when the minimum production quantity is reached. After this process the products will be transported to the trader, which starts packing the products into sales units and finally forwards the products to the port. Shipping time is normally about 50 days. The dependability of a supplier is the key requirement for a suitable delivery time; long or unreliable delivery times are unacceptable. Supplier management is going to develop as one of the most important features of the purchasing and supply chain. It seems that supplier has an opportunity to choose the customer and who is going to be served. In fact, Asia has the same basic rules of competition as anywhere. Who purchases most, will be served first. Supplier management is seen as an independent problem even though it is part of the supply chain. Ethical business is the requirement for every enterprise. Even stakeholders expect ethical production inside the corporation. In one case, it can be seen that Company X works with a purchase office in Asia, which checks every single supplier, and claims to offer sustainable conditions for production. Child labor is not accepted and that the use of dangerous and hazardous chemicals is also limited. The physical conditions of industries are almost at the same level as the European production units....
Henkilöstövuokrausyrityksen perustaminen : Case: Teach-Rent Oy
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön tarkoituksena oli luoda projektityönä liiketoimintasuunnitelma mahdollisesti tulevaisuudessa perustettavalle henkilöstövuokrausyritykselle. Tavoitteena oli saada tehtyä liiketoimintasuunnitelmasta ...









