Haku
Viitteet 4021-4030 / 5020
SEPA-muutokset ja tiedottaminen yritysasiakkaille : Case: Sampo Pankki
(Laurea-ammattikorkeakoulu, 2012)
vastaanottaa euromääräisiä maksuja samoin ehdoin, velvollisuuksin ja oikeuksin. SEPA mahdollistaa sen, että asiakkaat voivat käyttää koko euromaksualueella vain yhtä pankkitiliä ja maksuvälinekokonaisuutta. Se helpottaa ja nopeuttaa maksujen kirjautumista. SEPA...
SEPA-modifications and information for business customers Single Euro Payments Area (SEPA) is a common project between serving banks in European union. The idea of this is to create a payment area where all operators, companies and consumers can transmit and receive euro payments whit same terms, responsibilities and permis-sions. SEPA allows customers to use only one account and one tender entity. It will make payments registry quicker and more easily. In Single Euro Payments area belongs the 27 EU countries and as well as Switzerland, Norway, Liechtenstein, Iceland and Monaco. The thesis was made as a project to Sampo Bank and it handles about question how Sampo Bank has work out from reporting about changes along whit SEPA to its business customers. Also I will clarify what kind of changes had the companies done along SEPA. Sampo Bank is a part of Danske Bank concern, which is one of the leading companies in Nordic countries. In addition to traditional banking products, Sampo Bank specialises in savings and investments. The thesis was executed by a survey where the data collection was organized whit questionnaire. It was sent to the companies by email. The companies which were chosen to survey were all customers in Sampo Pankki Järvenpää. They all were chosen by specific reasons. The survey transpired that the business customers were mainly all satisfy the information quality and amount they were given about changes. Also they experienced that Sampo Bank has succeed as well as its competitor’s and even better than them. When asking about the changes along SEPA clarified that all seems to have similar changes and it all was related to updating or getting new systems to retransmit and receive SEPA-payment’s....
SEPA-modifications and information for business customers Single Euro Payments Area (SEPA) is a common project between serving banks in European union. The idea of this is to create a payment area where all operators, companies and consumers can transmit and receive euro payments whit same terms, responsibilities and permis-sions. SEPA allows customers to use only one account and one tender entity. It will make payments registry quicker and more easily. In Single Euro Payments area belongs the 27 EU countries and as well as Switzerland, Norway, Liechtenstein, Iceland and Monaco. The thesis was made as a project to Sampo Bank and it handles about question how Sampo Bank has work out from reporting about changes along whit SEPA to its business customers. Also I will clarify what kind of changes had the companies done along SEPA. Sampo Bank is a part of Danske Bank concern, which is one of the leading companies in Nordic countries. In addition to traditional banking products, Sampo Bank specialises in savings and investments. The thesis was executed by a survey where the data collection was organized whit questionnaire. It was sent to the companies by email. The companies which were chosen to survey were all customers in Sampo Pankki Järvenpää. They all were chosen by specific reasons. The survey transpired that the business customers were mainly all satisfy the information quality and amount they were given about changes. Also they experienced that Sampo Bank has succeed as well as its competitor’s and even better than them. When asking about the changes along SEPA clarified that all seems to have similar changes and it all was related to updating or getting new systems to retransmit and receive SEPA-payment’s....
First Rent A Car Finland Oy:n ja autovuokraamo Vesa Nieminen Oy:n työtyytyväisyystutkimus
(Laurea-ammattikorkeakoulu, 2012)
avataan paremmin niitä seikkoja, jotka vaikuttavat työ-tyytyväisyyteen. Työtyytyväisyyden suurimpia vaikuttajia, kuten työilmapiiriä, motivaatiota sekä johtamistapoja ja palkitsemista käydään tarkemmin läpi. Niiden pohjalta on tehty määrällinen tutkimus...
First Rent A Car Finland Ltd. and Car Rental Vesa Nieminen Ltd. - Job Satisfaction Research In this Bachelor`s I the topic was researching job satisfaction in the First Rent A Car Finland Ltd. as well as car rental Vesa Nieminen Ltd.’s job satisfaction. In this study the aim is to find out possible differences in job satisfaction when comparing to bigger organization as well as a smaller entrepreneur. Both companies are also known as Hertz car rental. Based on data, a short summary of the development proposals in relation job satisfaction for both companies is given. In the theoretical part of the thesis, aspects that affect job satisfaction will be opened in more detail. Aspects such as organizational climate, motivation and leadership styles and reward will be explained in detail. They have also been made on the basis of quantitative research related to job satisfaction. This thesis carried out in the form of questionnaire, which was sent to 36 Hertz offices by post. The research found that the employees of First Rent A Car Finland Ltd. are relatively satisfied with the supervisor and co-workers. Employees of car rental Vesa Nieminen Ltd. were co-operative, but they needed more feedback from their supervisor. The main areas for improvement related to giving feedback, internal communications and training opportunities. Developing the quality and content of the conversations came up on the surface of another company and another company would like to have those conversations...
First Rent A Car Finland Ltd. and Car Rental Vesa Nieminen Ltd. - Job Satisfaction Research In this Bachelor`s I the topic was researching job satisfaction in the First Rent A Car Finland Ltd. as well as car rental Vesa Nieminen Ltd.’s job satisfaction. In this study the aim is to find out possible differences in job satisfaction when comparing to bigger organization as well as a smaller entrepreneur. Both companies are also known as Hertz car rental. Based on data, a short summary of the development proposals in relation job satisfaction for both companies is given. In the theoretical part of the thesis, aspects that affect job satisfaction will be opened in more detail. Aspects such as organizational climate, motivation and leadership styles and reward will be explained in detail. They have also been made on the basis of quantitative research related to job satisfaction. This thesis carried out in the form of questionnaire, which was sent to 36 Hertz offices by post. The research found that the employees of First Rent A Car Finland Ltd. are relatively satisfied with the supervisor and co-workers. Employees of car rental Vesa Nieminen Ltd. were co-operative, but they needed more feedback from their supervisor. The main areas for improvement related to giving feedback, internal communications and training opportunities. Developing the quality and content of the conversations came up on the surface of another company and another company would like to have those conversations...
Asiakastyytyväisyystutkimus ja palvelun laatu Case: Kone-Glans
(Laurea-ammattikorkeakoulu, 2012)
Tämän opinnäytetyön tarkoituksena oli toteuttaa palvelualan yritykselle asiakastyytyväisyystutkimus ja saada sitä kautta tietoa yrityksen palvelun laadusta, tehokkuudesta ja toimivuudesta. Lisäksi tutkimuksella haluttiin kartoittaa yrityksen...
Customer satisfaction and service quality Case: Kone-Glans The purpose of this thesis was to conduct a customer satisfaction survey for a service company and find out information concerning the company’s quality of service, efficiency and functionality. In addition, the company’s potential areas of development and future customer segments/groups were charted with the survey. The theory has been divided into concepts of service quality, marketing and customerships. The theory has been discussed through different book sources and thus has been covered as comprehensively as possible. Quantitative method was used in the thesis because this was the most efficient method to receive data from the company’s customer register for the analysis. The research material consisted of 3500 customers, to whom questionnaires were sent. Total number of responses was 645. After having received the answers, research data was analyzed and the findings have been presented in various graphs. According to the results customers were mainly satisfied with the quality of the service. There were few customers who were negative regarding the service quality. Almost all of those who were negative were unsatisfied with the time it took to receive service and the quality of the spare parts. As a conclusion, it was presented that the company should improve the promptness of service in the store, via e-mail and on the phone. Company should also focus on the quality of its products’ spare parts. As a further study the company was advised to continue conducting surveys and test their service quality because service has to be developed continuously and service can never be too good. New surveys will provide company an opportunity to see how they have developed in different sectors. In the future, the company should improve the availability and speed of delivery of spare parts and products and make sure that the product quality is better....
Customer satisfaction and service quality Case: Kone-Glans The purpose of this thesis was to conduct a customer satisfaction survey for a service company and find out information concerning the company’s quality of service, efficiency and functionality. In addition, the company’s potential areas of development and future customer segments/groups were charted with the survey. The theory has been divided into concepts of service quality, marketing and customerships. The theory has been discussed through different book sources and thus has been covered as comprehensively as possible. Quantitative method was used in the thesis because this was the most efficient method to receive data from the company’s customer register for the analysis. The research material consisted of 3500 customers, to whom questionnaires were sent. Total number of responses was 645. After having received the answers, research data was analyzed and the findings have been presented in various graphs. According to the results customers were mainly satisfied with the quality of the service. There were few customers who were negative regarding the service quality. Almost all of those who were negative were unsatisfied with the time it took to receive service and the quality of the spare parts. As a conclusion, it was presented that the company should improve the promptness of service in the store, via e-mail and on the phone. Company should also focus on the quality of its products’ spare parts. As a further study the company was advised to continue conducting surveys and test their service quality because service has to be developed continuously and service can never be too good. New surveys will provide company an opportunity to see how they have developed in different sectors. In the future, the company should improve the availability and speed of delivery of spare parts and products and make sure that the product quality is better....
Palvelun laadun kehittäminen henkilöstöpalvelualan yrityksessä : case: Extremely Nice Job Oy
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyö tehtiin toimeksiantona Extremely Nice Job Oy:n Helsingin konttorille, joka on ravintola-alan henkilöstöpalveluyritys. Opinnäytetyö sisälsi asiakastyytyväisyystutkimuksen laatimisen toimeksiantajan asiakkaille. Opinnäytetyö aloitettiin...
Developing the customer satisfaction in recruitment office This thesis was performed as an assignment for Extremely Nice Job Oy, which is a recruitment office in Helsinki. Thesis included a customer satisfaction survey for client’s customers. Thesis was started in January 2012 and was completed in April 2012. The goal of this survey was to develop the quality of service, with the purpose that the company can service their customers more and better. In case to do that, the quality of service at this moment had to be measured. It was measured by performing a customer satisfaction survey for company’s customers. The survey was performed together with the client, who told case problems that must be an-swered. Then the student customized the questions and translated them to the questionnaire form. Questionnaire included questions about customer service, accounts and about other practical measures. The questionnaire was sent by e-mail to a total of 65 respondents. Questionnaire included questions of multiple-choice and open-ended matters. Multiple-choices were analyzed by making Microsoft Excel bar charts and open points were analyzed by making an overview of the answers with some examples in it. The survey revealed that the company’s quality of service at this moment is good. Customers evaluated that the customer service is polite and professional, and they can get profit from the account with the company. There were no huge problematic aspects, only few minor things, for example developing the ability to react and reliability of company’s services. As a result of this customer satisfaction survey, it can be said that the quality of service and fluency of cooperation and services are the main competitive factors in the branch of recruitment offices. The client does not have to do major operations to develop its service and quality. It only needs a little more accuracy and focusing on business activities....
Developing the customer satisfaction in recruitment office This thesis was performed as an assignment for Extremely Nice Job Oy, which is a recruitment office in Helsinki. Thesis included a customer satisfaction survey for client’s customers. Thesis was started in January 2012 and was completed in April 2012. The goal of this survey was to develop the quality of service, with the purpose that the company can service their customers more and better. In case to do that, the quality of service at this moment had to be measured. It was measured by performing a customer satisfaction survey for company’s customers. The survey was performed together with the client, who told case problems that must be an-swered. Then the student customized the questions and translated them to the questionnaire form. Questionnaire included questions about customer service, accounts and about other practical measures. The questionnaire was sent by e-mail to a total of 65 respondents. Questionnaire included questions of multiple-choice and open-ended matters. Multiple-choices were analyzed by making Microsoft Excel bar charts and open points were analyzed by making an overview of the answers with some examples in it. The survey revealed that the company’s quality of service at this moment is good. Customers evaluated that the customer service is polite and professional, and they can get profit from the account with the company. There were no huge problematic aspects, only few minor things, for example developing the ability to react and reliability of company’s services. As a result of this customer satisfaction survey, it can be said that the quality of service and fluency of cooperation and services are the main competitive factors in the branch of recruitment offices. The client does not have to do major operations to develop its service and quality. It only needs a little more accuracy and focusing on business activities....
Myyntikoulutuksen vaikuttavuus
(Laurea-ammattikorkeakoulu, 2012)
Henkilöstökoulutuksen tarve yrityksissä kasvaa, kun työntekijöiden määrä vähenee eläkkeelle jäämisten, äitiys- ja vuorotteluvapaiden tai työn uudelleenjärjestelyjen seurauksina. Työtehtävät on saatava hoidettua pienemmällä tekijämäärällä tai...
Sales Training Effectiveness The need for personnel training in companies is growing, while the number of employees is declining due to retirement, maternity leave, job alternation leave or as a result of restructuring. Tasks must be managed by a smaller number of employees, or be expanded and diversified to provide greater motivation over a longer career. In addition to helping employees learn new tasks, staff training should also allow employees the opportunity to meet colleagues and discuss and exchange experiences, ideas and opinions. In this way information is transferred from one person to another and the amount information also increases. Tacit knowledge becomes visible and the participant receives training, experience and materials for learning and development, which adds significance to the work. The purpose of this study was to examine the expectations of the participants and organization’s management with regard to sales training and to determine whether this training was felt to be useful. The theoretical framework is based on a view of the workplace as a learning environment and the effects of in-service training in the learning organization. The study was conducted as a qualitative study. Four interviews were conducted to examine employees through a four-field analysis, which consisted of issues relating to the expectations for the course, immediate experiences after the course, longer-term experiences after the course, and finally the organization's final conclusions on the effects of the course. The highest expectations related to advices in dealing with difficult customer. According to the respondent’s direct experiences, the course formed a shared experience, which was seen as a positive and it was felt that it would be easier to manage difficult customers to a satisfactory extent. Long-term experiences of the course were also positive, but also some issues were forgotten and the transfer of effect of the training at the organizational level was noted. The need to organize a similar course again throughout the department was clearly expressed. The management of the organization felt that better team spirit and capacity for change had been achieved and they also advocated that a similar course be organized. Research and theory were consistent in demonstrating the benefits of in-service training. The course forms a positive experience with distributed intelligence and experience. Tacit knowledge becomes visible. A positive shared experience of learning changes behavior and leads to better community spirit and readiness for change, both of which factors create organizational capability for development. A lack of training in an organization can prevent the application of lessons learned in practice. The opportunity to revise issues and the need for lessons for the entire department suggest the need for a new course for the organization....
Sales Training Effectiveness The need for personnel training in companies is growing, while the number of employees is declining due to retirement, maternity leave, job alternation leave or as a result of restructuring. Tasks must be managed by a smaller number of employees, or be expanded and diversified to provide greater motivation over a longer career. In addition to helping employees learn new tasks, staff training should also allow employees the opportunity to meet colleagues and discuss and exchange experiences, ideas and opinions. In this way information is transferred from one person to another and the amount information also increases. Tacit knowledge becomes visible and the participant receives training, experience and materials for learning and development, which adds significance to the work. The purpose of this study was to examine the expectations of the participants and organization’s management with regard to sales training and to determine whether this training was felt to be useful. The theoretical framework is based on a view of the workplace as a learning environment and the effects of in-service training in the learning organization. The study was conducted as a qualitative study. Four interviews were conducted to examine employees through a four-field analysis, which consisted of issues relating to the expectations for the course, immediate experiences after the course, longer-term experiences after the course, and finally the organization's final conclusions on the effects of the course. The highest expectations related to advices in dealing with difficult customer. According to the respondent’s direct experiences, the course formed a shared experience, which was seen as a positive and it was felt that it would be easier to manage difficult customers to a satisfactory extent. Long-term experiences of the course were also positive, but also some issues were forgotten and the transfer of effect of the training at the organizational level was noted. The need to organize a similar course again throughout the department was clearly expressed. The management of the organization felt that better team spirit and capacity for change had been achieved and they also advocated that a similar course be organized. Research and theory were consistent in demonstrating the benefits of in-service training. The course forms a positive experience with distributed intelligence and experience. Tacit knowledge becomes visible. A positive shared experience of learning changes behavior and leads to better community spirit and readiness for change, both of which factors create organizational capability for development. A lack of training in an organization can prevent the application of lessons learned in practice. The opportunity to revise issues and the need for lessons for the entire department suggest the need for a new course for the organization....
Yleisen edunvalvonnan uuden asiakastietojärjestelmä Edvardin ongelmat ja puutteet sekä tärkeimmät kehittämistarpeet
(Laurea-ammattikorkeakoulu, 2012)
Laki holhoustoimen edunvalvontapalveluiden järjestämisestä (443/1999) sekä holhoustoimilaki (442/1999), toimivat alkusysäyksenä edunvalvontapalveluiden yhtenäistämiselle, joka konkretisoitui 1.1.2009 voimaan tulleessa laissa holhoustoimen edunvalvontapalveluiden järjestämisestä. Näiden lakien tuloksena edunvalvontapalveluiden yhtenäistäminen konkretisoitui vuonna 2010 oikeusministeriön toimeenpanemaan projektiin uudesta asiakastietojärjestelmä Edvardista. Edvardin tarkoitus on yhdenmukaistaa yleisten edunvalvontapalveluiden käytännöt. Opinnäytetyömme tutkimusongelma liittyy uuteen asiakastietojärjestelmään siirtyessä havaittuihin puutteisiin ja ongelmiin sekä tärkeimpiin kehittämistarpeisiin.
Tutkimuksen tarkoituksena on selvittää Edvardissa havaittuja ongelmia ja puutteita sekä tärkeimpiä kehittämistarpeita. Tutkimus suoritettiin tekemällä haastattelut kuudessa yleisen edunvalvonnan toimipisteessä. Haastateltaviksi valittujen toimipisteiden valintakriteereihin vaikuttivat muun muassa toimipisteiden koot sekä asiakastietojärjestelmä Edvardin käyttöönoton ajankohta. Saadaksemme kattavimman tuloksen, haastateltaviksi valittiin kolmen eri toimenkuvan omaavia työntekijöitä. Näitä olivat edunvalvoja, edunvalvontasihteeri ja kirjanpidosta vastaava edunvalvontasihteeri.
Opinnäytetyössä käsittelemme myös yleisesti edunvalvonnan historiaa ja syitä siihen, miten nykytilaan on päädytty. Opinnäytetyössä esittelemme Edvardin suppeasti asiakastietojärjestelmänä. Opinnäytetyömme lopussa on tutkimuksen tuloksena saadut tiedot ongelmista ja puutteista sekä tärkeimmistä kehittämistarpeista. Nämä tiedot on tarkoitus luovuttaa oikeusministeriön alaiselle Edvard-kehittämistyöryhmälle....
of the guardianship workgroup begun in the Department of the Justice. The aim of this workgroup was to develop new software, called Edvard, for practical use of guardianship officials and thus standardize varying praxis around the country. In our bachelor’s thesis...
of the guardianship workgroup begun in the Department of the Justice. The aim of this workgroup was to develop new software, called Edvard, for practical use of guardianship officials and thus standardize varying praxis around the country. In our bachelor’s thesis...
Tilitoimiston perustaminen
(Laurea-ammattikorkeakoulu, 2012)
Tämän opinnäytetyön tarkoituksena oli tutkia tilitoimiston perustamista ja siihen liittyviä käytännön toimia. Työn tarkoituksena oli selvittää kuinka tilitoimiston perustaminen tapahtuu ja mitä tulee huomioida toiminnan ...
Sopimusoikeus vientitoiminnassa Venäjälle
(Laurea-ammattikorkeakoulu, 2012)
Tässä opinnäytetyössä käsittelen sopimuksen merkitystä ja sopimuksen tekoa yrityksien vientitoiminnoissa silloin, kun on kyseessä vientitilanteet Venäjälle eli kansainvälisen kaupan liittyvät haasteet.
Opinnäytetyössäni selvitän ja kuvailen Venäjän omat sopimuskäytännöt. Se uttaa ymmärtämään suomalaisten yritysten yhteistyökumppaneiden ajattelumallia. Selvitän kansainvälisen kaupan sopimusjuridiikkaan liittyvää lainsäädäntöä ja lainsäädäntönormeja Kuvailen sopimusten ja sopimushallinnan tärkeyttä yrityksen liiketoiminnalle. Pohdin onko hyvin hallitusta ja tehokkaasta sopimusosaamisesta hyötyä riskienhallinnassa ja yrityksen kilpailukyvyn määrittelemiseen. Perehdyn kansainvälisen kaupan sopimusoikeuden normeihin oikeuskirjallisuuden avulla.
Työn empiirinen osa on toteutettu kahdessa osassa. Ensin olen tehnyt oikeuslähdetutkimuksen, jossa tutkin Venäjän sopimuslainsääntöön liittyvää keskeistä sisältöä ja aiheeseen liittyvää oikeuskirjallisuutta. Toiseksi olen tehnyt laadullisen tutkimuksen tekemällä puolistrukturoidun haastattelun. Haastattelin Venäjällä toimivia yrityksiä ja selvitin heidän näkemyksiä käsittelemäni aiheen puitteissa. Selvitin haastattelussani myös Venäjällä oleva toimintatapa sopimusjuridisesta näkökulmasta.
Laadullisen tutkimuksen, eli haastattelujen pohjalta olen laatinut suomalaisille yrityksille tar-koitetun kehitystarvekartoituksen tutkimusaihepiiristäni. Sopimuslaadintaprossessin kannalta tuloksissani tärkeämmiksi seikoiksi ovat nousseet seuraavat kohdat. Kielitaidon totesin olevan tärkeä sekka molemmille sopimusosapuolille ja tärkeä kumppanussuhde perusta. Yrityksien kokonaisvaltainen sopimussuunnitteluosaaminen suunnittelun tulisi kattaa sekä tarjous- ja sopimussisällön että –laadintaprosessin. Organisaation myyntihenkilöiden juridinen osaaminen. Organisaation myyntiedustajan valtuutuslaajuus ja sen molemminpuolinen tiedostamienen. Sekä päätöksen- ja sopimustekoprosessin joustavuuspotentiaali.
Opinnäytetyössäni keskityn käsittelemään vain juridisten henkilöiden välisiä sopimuksiä....
and describe how important contract and contract management is to the development of a company´s business. Further more I will discuss how systematic and effective contract making processes inside companies affect the companies risk management...
and describe how important contract and contract management is to the development of a company´s business. Further more I will discuss how systematic and effective contract making processes inside companies affect the companies risk management...
Online-sijoittamisen vaikutus sijoituspäätöksiin ja portfolion sisältöön
(Laurea-ammattikorkeakoulu, 2012)
Opinnäytetyössä tutkittiin, kuinka online-sijoittaminen on vaikuttanut suomalaisen piensijoittajan sijoituspäätöksiin ja portfolion sisältöön. Lisäksi selvitettiin, kuinka se on vaikuttanut suomalaisen piensijoittajan sijoitusstrategiaan sekä miten...
Impact of Online Investing on Investment Decisions and Portfolio Content This study investigates how online investing has affected the Finnish retail investors investment decisions and portfolio content. In addition, to determine how it has affected the Finnish retail investor's investment strategy. Study also investigates how the amount of information and channels has influenced investment decisions and how it is used in support of investing. Finnish retail investors have been steadily increasing since the beginning of the Millennium, and the majority of them use online investment service. In this subject there is not much at all Finnish research and no public statistics, therefore, research was clearly needed. In the theory part was introduced elements which were essential in the understanding of the research topic. The center of this part where in the products, tools, events, and changes which have affected the small investor's investment decisions. The theory consisted of Finnish investment history, investment products, a variety of investment methods, investment-related topics and phenomena, as well as psychology. To the empirical part were included the interviews and online investment services through becoming familiar with the findings and conclusions, which are mirrored in the theoretical part of the points rose. The interviews were conducted as half structured theme interviews. In the study were interviewed five financial experts, who have for years been closely involved in the financial markets, instruments and phenomena. The study concluded that although the online investing has increased the small investor’s opportunity to invest in various investment instruments, as well as foreign exchanges. Still the main focus of interest is in Finnish stocks and mutual funds. Online investing offers an easy tool, prechewed information, as well as low-threshold, to new investors. The small investor understanding of the investment, strategy or asset allocation has not been increased. Risktaking, it had no effect, as increased information has helped investors to identify risks more effectively. The greatest change was found to placement of the democratization of small investors and professional investors....
Impact of Online Investing on Investment Decisions and Portfolio Content This study investigates how online investing has affected the Finnish retail investors investment decisions and portfolio content. In addition, to determine how it has affected the Finnish retail investor's investment strategy. Study also investigates how the amount of information and channels has influenced investment decisions and how it is used in support of investing. Finnish retail investors have been steadily increasing since the beginning of the Millennium, and the majority of them use online investment service. In this subject there is not much at all Finnish research and no public statistics, therefore, research was clearly needed. In the theory part was introduced elements which were essential in the understanding of the research topic. The center of this part where in the products, tools, events, and changes which have affected the small investor's investment decisions. The theory consisted of Finnish investment history, investment products, a variety of investment methods, investment-related topics and phenomena, as well as psychology. To the empirical part were included the interviews and online investment services through becoming familiar with the findings and conclusions, which are mirrored in the theoretical part of the points rose. The interviews were conducted as half structured theme interviews. In the study were interviewed five financial experts, who have for years been closely involved in the financial markets, instruments and phenomena. The study concluded that although the online investing has increased the small investor’s opportunity to invest in various investment instruments, as well as foreign exchanges. Still the main focus of interest is in Finnish stocks and mutual funds. Online investing offers an easy tool, prechewed information, as well as low-threshold, to new investors. The small investor understanding of the investment, strategy or asset allocation has not been increased. Risktaking, it had no effect, as increased information has helped investors to identify risks more effectively. The greatest change was found to placement of the democratization of small investors and professional investors....
Potentiaalisten asiakkaiden määrittely Dramagame pelikonseptille
(Laurea-ammattikorkeakoulu, 2012)
on usein päivittäistä harrastamista. Vapaa aikaa vietetään Internetissä ja pelaten, mediatuotteista eniten kiinnostavat tietokonepelit, foorumit ja elokuvat. Eniten pelien teemoina kiinnostavat sci-fi, toiminta ja fantasia....
Determing potential customers for the Dramagame game concept The aim of this thesis was to determine potential customers to the start-up game company Tribe Studios Ltd. and to find out what kind of features are most interesting in the game. Previous studies on players do not provide enough information about players for target group definition. The game concept is new and there is no available research data. The study was conducted by a form questionnaire suitable for quantitative research. The questionnaire was sent to nine different Internet forums and online communities using the e-form. The forums were selected according to the theme of the site. Some of the forums were well-known game sites and some were other kind of sites and online communities. There were 268 approved responses. 31% of the respondents were women and 69% were men. Most of the responses were received from domestic channels, such as Peliplaneetta, Plaza, and Tribe Studios' own distribution channels and communities. The respondents were most interested in the game feature where they can influence the course of events and the storyline with their own character. The respondents were also interested in creating their own character into the game and they were also willing to pay for the game on the Internet. The respondents who liked the features of the game can be considered as potential customers. The age of a potential customer is approximately 27 years. The age conforms to previous studies as well as the company’s own estimate of their target group. The majority of potential customers play games often and spend a lot of time on the Internet. Online gaming is also popular. Only a few respondents thought it should take less than two hours to complete a game. The respondents' game playing is often a daily hobby. Free time is spent on the Internet and playing games- computer games, forums, and movies were the most popular media products. Sci-fi, action and fantasy were most popular game themes....
Determing potential customers for the Dramagame game concept The aim of this thesis was to determine potential customers to the start-up game company Tribe Studios Ltd. and to find out what kind of features are most interesting in the game. Previous studies on players do not provide enough information about players for target group definition. The game concept is new and there is no available research data. The study was conducted by a form questionnaire suitable for quantitative research. The questionnaire was sent to nine different Internet forums and online communities using the e-form. The forums were selected according to the theme of the site. Some of the forums were well-known game sites and some were other kind of sites and online communities. There were 268 approved responses. 31% of the respondents were women and 69% were men. Most of the responses were received from domestic channels, such as Peliplaneetta, Plaza, and Tribe Studios' own distribution channels and communities. The respondents were most interested in the game feature where they can influence the course of events and the storyline with their own character. The respondents were also interested in creating their own character into the game and they were also willing to pay for the game on the Internet. The respondents who liked the features of the game can be considered as potential customers. The age of a potential customer is approximately 27 years. The age conforms to previous studies as well as the company’s own estimate of their target group. The majority of potential customers play games often and spend a lot of time on the Internet. Online gaming is also popular. Only a few respondents thought it should take less than two hours to complete a game. The respondents' game playing is often a daily hobby. Free time is spent on the Internet and playing games- computer games, forums, and movies were the most popular media products. Sci-fi, action and fantasy were most popular game themes....









