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Taustatutkimus intranetin kehittämiseen Case Mondi Lohja Oy
(Laurea-ammattikorkeakoulu, 2011)
Tämä opinnäytetyö on intranetin kehittämisen taustoja kartoittavaa tutkimus. Tutkimuksen tarkoituksena oli selvittää Mondi Lohja Oy:n henkilöstön mielipiteitä liittyen yrityksen nykyiseen intranetiin. Tämän työn aihepiiriä lähestyttiin sekä sisäisen...
Background research for intranet development Case: Mondi Lohja Oy This Bachelor’s thesis focuses on the background information needed for intranet develop-ment. The purpose of this study is to bring out the opinions of the Mondi Lohja’s personnel concerning the existing intranet. This thesis approaches the subject both from internal com-munication’s as well as intranet’s point of view. The main purpose of this thesis is to offer a supportive framework for the people designing the new intranet portal. The study was as-signed by Mondi Lohja Oy. Company’s current intranet has been operational almost 10 years. It is technologically out of date and it has never been studied after the launch. In Mondi Lohja there is a running devel-opment project on information systems and planning of the new intranet is part of that. The goal for the future intranet is to meet personnel’s communicational needs better than the current one. Before starting to develop the new intranet there should be information about how the end-users feel about the existing portal. Without comprehensive knowledge there is a risk of developing something that eventually meets no one’s needs. The goal of the survey was to indentify the intranet’s purpose of use. In addition, the aim was to collect data show-ing what kind of content and communicational solutions the personnel requires. The survey was conducted as web-based survey in Mondi Lohja’s internal network. The Com-pany’s personnel were informed about the survey via current intranet and e-mail. The web-based survey can be used to indentify the personnel’s needs, usage patterns and preferences in relation to company’s existing intranet. Before the research part, this thesis focuses on the theoretical framework about internal communication, its modern channels and network com-munication. This is followed by the theory section regarding intranet and its development. This particular section addresses what intranet means, how significant effect it has on mod-ern internal communication and what kind of intranet strategies there are to choose from. The results of the survey show, that personnel consider intranet to be mainly an internal communication channel. The results also bring out that Mondi Lohja’s personnel think that intranet supports their everyday work. However, they criticize the content of the intranet to be out of date and that it is difficult to search information. The final chapter of this paper describes the conclusions and ideas for improvement of the intranet. With the help of the improvement ideas, developers can design a portal that supports everyone’s everyday work....
Background research for intranet development Case: Mondi Lohja Oy This Bachelor’s thesis focuses on the background information needed for intranet develop-ment. The purpose of this study is to bring out the opinions of the Mondi Lohja’s personnel concerning the existing intranet. This thesis approaches the subject both from internal com-munication’s as well as intranet’s point of view. The main purpose of this thesis is to offer a supportive framework for the people designing the new intranet portal. The study was as-signed by Mondi Lohja Oy. Company’s current intranet has been operational almost 10 years. It is technologically out of date and it has never been studied after the launch. In Mondi Lohja there is a running devel-opment project on information systems and planning of the new intranet is part of that. The goal for the future intranet is to meet personnel’s communicational needs better than the current one. Before starting to develop the new intranet there should be information about how the end-users feel about the existing portal. Without comprehensive knowledge there is a risk of developing something that eventually meets no one’s needs. The goal of the survey was to indentify the intranet’s purpose of use. In addition, the aim was to collect data show-ing what kind of content and communicational solutions the personnel requires. The survey was conducted as web-based survey in Mondi Lohja’s internal network. The Com-pany’s personnel were informed about the survey via current intranet and e-mail. The web-based survey can be used to indentify the personnel’s needs, usage patterns and preferences in relation to company’s existing intranet. Before the research part, this thesis focuses on the theoretical framework about internal communication, its modern channels and network com-munication. This is followed by the theory section regarding intranet and its development. This particular section addresses what intranet means, how significant effect it has on mod-ern internal communication and what kind of intranet strategies there are to choose from. The results of the survey show, that personnel consider intranet to be mainly an internal communication channel. The results also bring out that Mondi Lohja’s personnel think that intranet supports their everyday work. However, they criticize the content of the intranet to be out of date and that it is difficult to search information. The final chapter of this paper describes the conclusions and ideas for improvement of the intranet. With the help of the improvement ideas, developers can design a portal that supports everyone’s everyday work....
Asiakastyytyväisyys Tapiola-ryhmän Hyvinkään ja Riihimäen toimistoissa
(Laurea-ammattikorkeakoulu, 2011)
Opinnäytetyöni on asiakastyytyväisyyskysely vakuutusyhtiön Tapiolan kahdessa toimistossa, Hyvinkäällä ja Riihimäellä. Tutkimuksen tavoitteena oli sekä kehittää toimintaa että selvittää nykyistä asiakkaiden tyytyväisyyttä toimistojen yleiskuvaan...
Customer satisfaction- Tapiola group- in Hyvinkää and Riihimäki The subject of the thesis is a customer satisfaction survey for the Tapiola-group in two offices, in Hyvinkää and Riihimäki town. The aim of the survey was to develop activities and to find out how satisfied the customers were with current offices of the general image overview, personnel and operations. There were no research made about this topic before, the last one was made in 2010 comprehensively (Metropoli area of the report). The data were collected with quantitative questionnaire. Sample size was 160, from which respondents were 74. Of Hyvinkää’s town replies were 44 and in Riihimäki were 30. Questionnaires were visible to customers from May to July. The respondents were asked to rate Tapiola’s overview, personnel and operations on a scale 1 to 5, 1 totally agree and 5 totally disagree. Based on the research results customers were quite satisfied in general in Hyvinkää and Riihimäki offices. Customers in Hyvinkää were mostly satisfied with personnel (staff) and operations. A little bit less they were satisfied with general image and that is because of practical issues such as parking or location. Mostly customers in Hyvinkää were unhappy with parking. Based on the research results customers from Tapiola in Riihimäki were satisfied with personnel. Less satisfied they were with factors affecting on the general image, for example with dealing over phone. Even though there were two companies producing the same products and services still at the end of the research can be concluded that customers from Hyvinkää are more satisfied with local office then customers from Riihimäki. Customer service in Riihimäki and Hyvinkää is very good as a whole. Satisfaction survey was a topical at least in Hyvinkää, because the company will move to new premises in January 2012. Customer satisfaction is very important in activity and the customer feed-back is really valuable. Satisfaction’s following is also very important, because the competition is hard. After the investigation both offices will use the information obtained for the benefit and try to develop their own activities, in order to comply customers' expectations and wishes....
Customer satisfaction- Tapiola group- in Hyvinkää and Riihimäki The subject of the thesis is a customer satisfaction survey for the Tapiola-group in two offices, in Hyvinkää and Riihimäki town. The aim of the survey was to develop activities and to find out how satisfied the customers were with current offices of the general image overview, personnel and operations. There were no research made about this topic before, the last one was made in 2010 comprehensively (Metropoli area of the report). The data were collected with quantitative questionnaire. Sample size was 160, from which respondents were 74. Of Hyvinkää’s town replies were 44 and in Riihimäki were 30. Questionnaires were visible to customers from May to July. The respondents were asked to rate Tapiola’s overview, personnel and operations on a scale 1 to 5, 1 totally agree and 5 totally disagree. Based on the research results customers were quite satisfied in general in Hyvinkää and Riihimäki offices. Customers in Hyvinkää were mostly satisfied with personnel (staff) and operations. A little bit less they were satisfied with general image and that is because of practical issues such as parking or location. Mostly customers in Hyvinkää were unhappy with parking. Based on the research results customers from Tapiola in Riihimäki were satisfied with personnel. Less satisfied they were with factors affecting on the general image, for example with dealing over phone. Even though there were two companies producing the same products and services still at the end of the research can be concluded that customers from Hyvinkää are more satisfied with local office then customers from Riihimäki. Customer service in Riihimäki and Hyvinkää is very good as a whole. Satisfaction survey was a topical at least in Hyvinkää, because the company will move to new premises in January 2012. Customer satisfaction is very important in activity and the customer feed-back is really valuable. Satisfaction’s following is also very important, because the competition is hard. After the investigation both offices will use the information obtained for the benefit and try to develop their own activities, in order to comply customers' expectations and wishes....
Toimitusohjeistus Espanjan tavarantoimittajille
(Laurea-ammattikorkeakoulu, 2011)
Tämä opinnäytetyö käsittelee Yritys X:n tilaus-toimitusketjua. Kohdeyritys maahantuo hedelmiä ja vihanneksia Espanjasta. Asiakkaana on suomalaisia tukkuliikkeitä.
Toimintatapoihin esitetään parannusehdotuksia ja konkreettisena toimenpiteenä luodaan...
Delivery Guidelines for Suppliers in Spain This Bachelor´s thesis deals with the order-delivery chain of Company X which imports fruits and vegetables from Spain. The customers are Finnish wholesalers. Improvements for business procedures...
Delivery Guidelines for Suppliers in Spain This Bachelor´s thesis deals with the order-delivery chain of Company X which imports fruits and vegetables from Spain. The customers are Finnish wholesalers. Improvements for business procedures...
VVO:n henkilöstösuunnitelman kehittäminen osaksi organisaation kokonaisstrategiaa
(Laurea-ammattikorkeakoulu, 2011)
Tämän tutkimuksen tarkoituksena oli selvittää niitä kehitystarpeita, joilla VVO:n henkilöstösuunnitelma ja rekrytointiprosessi voidaan kytkeä entistä paremmin osaksi organisaatio kokonaisstrategiaa esimiesten näkökulmasta. Tällä hetkellä...
Personnel Plan development as a part of Strategy at VVO The objective of this study was to identify the main development points for VVO’s personnel planning and recruitment process from the perspective of VVO’s management. Currently the personnel plans are conducted once a year with no direct or practical connection to the company’s strategy. The study’s purpose was to clarify the current situation with regard to personnel planning and recruitment process and to find strengths and improvement areas from which to create a basis for future development. The theoretical context handled the factors associated with personnel development plan and recruitment process. This context was formed of the strategy, personnel strategy, personnel management, personnel planning and personnel reporting. The research methodology consisted of both quantitative and qualitative methods. The empirical data was collected from the directors and officers of VVO via an electronic questionnaire. In total 34 people responded out of the total target group of 47 managers. Numerical and written answers were analysed individually and combined. Based on the findings of this study, the personnel’s knowledge of the personnel strategy was good. The whole personnel planning process is experienced to be meaningful, easy and well represented by the personnel. The actual personnel plan divided the opinions of the managers. Most of them felt that the personnel plan was not discussed sufficiently with either HR or top management. Managers knew very well the current recruitment process. HR unit and the personnel plan were pointed out to give a good support in recruitment processes. Close to half of the managers did not know the modern assessment methods and tools used within recruitment. Also nearly half of them experienced that the actions followed by the recruitment decision were executed poorly. Based on the findings of this study, more commitment was needed from the company management throughout the whole personnel planning process, from the planning through to the follow up. In addition to this, the role of the HR must be clearer. Furthermore, qualitative methods for future recruitment needs should be developed internally and possibly in cooperation with an external recruitment specialist. Additionally, future challenges have created an environment for alternative recruitment channels and healthy pressure on and self-criticism for the current methods. It is also clear that defining personnel requirements should not be difficult given the current rate of change in the company. However, it should not be forgotten that personnel planning is an essential part of the company’s business plan as well as an important tool to respond to the requirements of a changing business environment. The future research subjects based on the findings of this study will be personnel statement and personnel reporting....
Personnel Plan development as a part of Strategy at VVO The objective of this study was to identify the main development points for VVO’s personnel planning and recruitment process from the perspective of VVO’s management. Currently the personnel plans are conducted once a year with no direct or practical connection to the company’s strategy. The study’s purpose was to clarify the current situation with regard to personnel planning and recruitment process and to find strengths and improvement areas from which to create a basis for future development. The theoretical context handled the factors associated with personnel development plan and recruitment process. This context was formed of the strategy, personnel strategy, personnel management, personnel planning and personnel reporting. The research methodology consisted of both quantitative and qualitative methods. The empirical data was collected from the directors and officers of VVO via an electronic questionnaire. In total 34 people responded out of the total target group of 47 managers. Numerical and written answers were analysed individually and combined. Based on the findings of this study, the personnel’s knowledge of the personnel strategy was good. The whole personnel planning process is experienced to be meaningful, easy and well represented by the personnel. The actual personnel plan divided the opinions of the managers. Most of them felt that the personnel plan was not discussed sufficiently with either HR or top management. Managers knew very well the current recruitment process. HR unit and the personnel plan were pointed out to give a good support in recruitment processes. Close to half of the managers did not know the modern assessment methods and tools used within recruitment. Also nearly half of them experienced that the actions followed by the recruitment decision were executed poorly. Based on the findings of this study, more commitment was needed from the company management throughout the whole personnel planning process, from the planning through to the follow up. In addition to this, the role of the HR must be clearer. Furthermore, qualitative methods for future recruitment needs should be developed internally and possibly in cooperation with an external recruitment specialist. Additionally, future challenges have created an environment for alternative recruitment channels and healthy pressure on and self-criticism for the current methods. It is also clear that defining personnel requirements should not be difficult given the current rate of change in the company. However, it should not be forgotten that personnel planning is an essential part of the company’s business plan as well as an important tool to respond to the requirements of a changing business environment. The future research subjects based on the findings of this study will be personnel statement and personnel reporting....
Projektinhallintamalli - Teorian soveltuminen käytäntöön
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön tarkoituksena oli tutkia Itella Oyj:n käytössä olevaa projektinhallintamallia ja sen soveltuvuutta tuotannossa toteutettuun projektiin jouluna 2010. Työ käsittelee projektinhallinnan yleistä teoriaa sekä projektin eri vaiheita...
Project management model - Sustainability of the theory in practice The purpose of this thesis was to analyze the Itella Corporation’s Project Management model and its suitability in a production project carried out during Christmas 2010. The study comprises a general theory of Project Management and examines the different stages of a project such as the planning stage, implementation stage and termination stage. The theoretical part of the study is reflected in Itella’s project management model as a practical project. Material for this study was collected during the planning and implementation of this project, which started in August 2010 and ended in January 2011. The material included all the docu-ments from the previous year as well as the outcomes and output during the project. The analy-sis of the material continued in the spring of 2011. The project management model in this study was strongly based on a general theory of project management, which had been applied to Itella’s own models. The project model itself was found to be very hard to use in this kind of a project, which is production-oriented and very large. The suitable parts of the project management model however were very helpful in the planning and implementation stage. The model is not complete and it should be developed in the future. For example, there is no tool to measure the costs of the project. The costs in similar projects to this are very high and with a suitable tool the project costs could easily be evaluated. This information could add value to the project owner. In the future, the model could be used in similar projects and also the model could be developed further using the findings of this thesis. ...
Project management model - Sustainability of the theory in practice The purpose of this thesis was to analyze the Itella Corporation’s Project Management model and its suitability in a production project carried out during Christmas 2010. The study comprises a general theory of Project Management and examines the different stages of a project such as the planning stage, implementation stage and termination stage. The theoretical part of the study is reflected in Itella’s project management model as a practical project. Material for this study was collected during the planning and implementation of this project, which started in August 2010 and ended in January 2011. The material included all the docu-ments from the previous year as well as the outcomes and output during the project. The analy-sis of the material continued in the spring of 2011. The project management model in this study was strongly based on a general theory of project management, which had been applied to Itella’s own models. The project model itself was found to be very hard to use in this kind of a project, which is production-oriented and very large. The suitable parts of the project management model however were very helpful in the planning and implementation stage. The model is not complete and it should be developed in the future. For example, there is no tool to measure the costs of the project. The costs in similar projects to this are very high and with a suitable tool the project costs could easily be evaluated. This information could add value to the project owner. In the future, the model could be used in similar projects and also the model could be developed further using the findings of this thesis. ...
Konserttiasiakkaan odotukset ja kokemukset palvelun laadulta
(Laurea-ammattikorkeakoulu, 2011)
hinnoittelun muuttaminen ovat seikkoja, joihin tulisi kiinnittää enemmän huomiota asiakastyytyväisyyden ylläpitämiseksi ja parantamiseksi. Kehityskohteisiin kuuluu myös tavoiteprofiilin ja market nichen luominen. Glorian varteenotettavimmat kilpailijat ovat...
Concert Customer’s Service Quality Expectations and Experiences The purpose of this thesis is to study customer needs from a quality perspective and to give development ideas to Gloria Cultural Arena according to the results of the study. The diversity of concert service providers in the Finnish capital area are the background for this study. The objective of this thesis is to study concert customer opinions about the service quality of Gloria Cultural Arena. The theoretical background of the study is based on customer satisfaction and customer expectations, which are solid concepts. The customer needs, previous experiences towards the organization and competitors affect perceptions of service quality as a whole. The marketing perspective is of customer segmentation, positioning and image. As a part of this study, a questionnaire was conducted during different concert events at Gloria. The results were presented through gap analysis and analyzed by using the MS Excel program. A one-page survey form was drawn up using the Lilkert grade scale from 1-4. The survey evaluated customer expectations and experiences, and included different areas of the service sector, such as ticket selling at the door, the customer service skills of the staff, location centrality and image. The goal was to distribute 100 forms to randomly selected concert customers and receive at least 82 completed forms back. The population of this study is 410 concert customers and dividing this by five results in a sample of 82. The final sample size reached was 93, of which 81 answers were properly completed. Opinions of the concert producers´ were used in support of the survey results. Motivating the personnel to give a better service and focusing on customer information are the most vital areas of improvement for Gloria. Some recommendations for Gloria include developing their pricing policy and making better use of their location. Service at the bar area and cloakroom of Gloria should be improved in order to satisfy the customers. The development ideas also included the suggestion of focusing on a niche market. According to the study, the closest competitors of Gloria are Tavastia, Nosturi and Korjaamo....
Concert Customer’s Service Quality Expectations and Experiences The purpose of this thesis is to study customer needs from a quality perspective and to give development ideas to Gloria Cultural Arena according to the results of the study. The diversity of concert service providers in the Finnish capital area are the background for this study. The objective of this thesis is to study concert customer opinions about the service quality of Gloria Cultural Arena. The theoretical background of the study is based on customer satisfaction and customer expectations, which are solid concepts. The customer needs, previous experiences towards the organization and competitors affect perceptions of service quality as a whole. The marketing perspective is of customer segmentation, positioning and image. As a part of this study, a questionnaire was conducted during different concert events at Gloria. The results were presented through gap analysis and analyzed by using the MS Excel program. A one-page survey form was drawn up using the Lilkert grade scale from 1-4. The survey evaluated customer expectations and experiences, and included different areas of the service sector, such as ticket selling at the door, the customer service skills of the staff, location centrality and image. The goal was to distribute 100 forms to randomly selected concert customers and receive at least 82 completed forms back. The population of this study is 410 concert customers and dividing this by five results in a sample of 82. The final sample size reached was 93, of which 81 answers were properly completed. Opinions of the concert producers´ were used in support of the survey results. Motivating the personnel to give a better service and focusing on customer information are the most vital areas of improvement for Gloria. Some recommendations for Gloria include developing their pricing policy and making better use of their location. Service at the bar area and cloakroom of Gloria should be improved in order to satisfy the customers. The development ideas also included the suggestion of focusing on a niche market. According to the study, the closest competitors of Gloria are Tavastia, Nosturi and Korjaamo....
Vakuutumaksuopas Melan asiakaspalvelijalle
(Laurea-ammattikorkeakoulu, 2011)
vakuutusmaksuprosesseista asiakkaiden prosesseissa vaikuttavat tekijät. Vakuutusmaksuprosessit on jaoteltu asiakkaan prosesseiksi ja niiden tutkimisen perusteena on asiakasnäkökulma. Tutkimusote on kvalitatiivinen ja tutkimusmenetelmänä on tapaustutkimus. Tutkimusaineistona...
A Guide to Insurance Premiums For Mela’s Customer Service Good service is the result of the organizational culture of customer service. In a service or-ganization each function of the organization should serve the aims of customer service. The functions of the organization comprise those processes of customer service that bring value to the customer. From the service perspective all services relating to the customer relationship are strategically important. The case organization Mela (the Farmers’ Social Insurance Institution) aims to be the best customer service organization for its clients. Information about the insurance premium payment process has been collected for this study. Mela takes care of the social security of the farmers and the recipients of grants or scholarships and is a non profit service organization. To finance a part of its procedures Mela collects insurance premiums from its clients. The purpose of this study is to discover the factors in the insurance premium payment processes that affect the clients. The insurance premium payment process is distinct from the customer service processes and the purpose of the study is to examine these from the clients’ perspective. The selected research method is qualitative and the method is case study. The material of the research includes documents, observations and an interview form. The aim of this thesis is to create a tool for Mela’s customer service to facilitate insurance premium payment processes. The aim is also to support the strategic objectives of Mela. The long career of the researcher as a specialist in insurance premiums and the regulatory environment affecting insurance premiums made it difficult for the researcher to clarify the processes from the customers’ perspective....
A Guide to Insurance Premiums For Mela’s Customer Service Good service is the result of the organizational culture of customer service. In a service or-ganization each function of the organization should serve the aims of customer service. The functions of the organization comprise those processes of customer service that bring value to the customer. From the service perspective all services relating to the customer relationship are strategically important. The case organization Mela (the Farmers’ Social Insurance Institution) aims to be the best customer service organization for its clients. Information about the insurance premium payment process has been collected for this study. Mela takes care of the social security of the farmers and the recipients of grants or scholarships and is a non profit service organization. To finance a part of its procedures Mela collects insurance premiums from its clients. The purpose of this study is to discover the factors in the insurance premium payment processes that affect the clients. The insurance premium payment process is distinct from the customer service processes and the purpose of the study is to examine these from the clients’ perspective. The selected research method is qualitative and the method is case study. The material of the research includes documents, observations and an interview form. The aim of this thesis is to create a tool for Mela’s customer service to facilitate insurance premium payment processes. The aim is also to support the strategic objectives of Mela. The long career of the researcher as a specialist in insurance premiums and the regulatory environment affecting insurance premiums made it difficult for the researcher to clarify the processes from the customers’ perspective....
Japanin markkinoiden erityispiirteet - haaste suomalaisille yrityksille (Case: Sendai-Finland Wellbeing Center, Tutkimus- ja Kehittämiskeskus)
(Laurea-ammattikorkeakoulu, 2011)
Japani on onnistunut säilyttämään omalaatuisuutensa aina tähän päivään saakka, mutta onnistunut samalla menestymään taloudessa. Japani onkin yksi maailman vahvimmista talousmahdeista. Opinnäytetyön tarkoitus on tutkia ...
MetroAuton mediatutkimus
(Laurea-ammattikorkeakoulu, 2011)
Tämän opinnäytetyön toimeksiantajana toimi MetroAuto Oy. Opinnäytetyön tarkoituksena oli selvittää ja tutkia MetroAuton asiakkaiden mediatottumuksia ja mediankäyttöä. Opinnäyte-työssä tutkittiin ja vertailtiin eri mediakanavien eroja ja vaikutuksia...
Media Research for MetroAuto This Bacherlo’s thesis commissioned by MetroAuto PLC. The purpose of thesis was to work out and research MetroAuto clients’ media habits and media behavior. The thesis researches and compares different media channels different and their influence. The Goal of media re-search was to gather information about MetroAuto advertising and marketing in different me-dia channels. The Media research was confined to three areas that were the metropolitan area, Tampere and Turku. Media channels were categorized to four groups that were televi-sion, radio, magazines and Internet. The research was executed as quantitative research. Open questions were estimated in qua-litative methods in this research. The sampling was composed of 500 MetroAuto customers. The questionnaire was sent by E-mail to the customers and there were about 160 respon-dents. The results were analyzed with Webropol Internet program. Over 80 % of respondents were men in this media research. Over 50 % of respondents were older than 46 years old. Media research results indicate that MetroAuto advertising and mar-keting was successful because over 80 % of respondents saw it. Advertising in magazines got the best result. People also think that Internet and magazines were the top rated media channels. The proposal for development is to use current media research and follow it up in the future, as well as to use and learn Internet opportunities and new global media channels like Face-book. The proposal for development is also to focus marketing and advertising to the right media channels and target groups....
Media Research for MetroAuto This Bacherlo’s thesis commissioned by MetroAuto PLC. The purpose of thesis was to work out and research MetroAuto clients’ media habits and media behavior. The thesis researches and compares different media channels different and their influence. The Goal of media re-search was to gather information about MetroAuto advertising and marketing in different me-dia channels. The Media research was confined to three areas that were the metropolitan area, Tampere and Turku. Media channels were categorized to four groups that were televi-sion, radio, magazines and Internet. The research was executed as quantitative research. Open questions were estimated in qua-litative methods in this research. The sampling was composed of 500 MetroAuto customers. The questionnaire was sent by E-mail to the customers and there were about 160 respon-dents. The results were analyzed with Webropol Internet program. Over 80 % of respondents were men in this media research. Over 50 % of respondents were older than 46 years old. Media research results indicate that MetroAuto advertising and mar-keting was successful because over 80 % of respondents saw it. Advertising in magazines got the best result. People also think that Internet and magazines were the top rated media channels. The proposal for development is to use current media research and follow it up in the future, as well as to use and learn Internet opportunities and new global media channels like Face-book. The proposal for development is also to focus marketing and advertising to the right media channels and target groups....
Työajankäytön seuranta Vantaan kotihoidossa
(Laurea-ammattikorkeakoulu, 2011)
Väestön ikääntyminen ja työikäisen väestön väheneminen on lisännyt kustannustietoisuutta sosiaali- ja terveydenhuollossa. Lähitulevaisuuden haasteena on, miten vähenevillä resursseilla vastataan kysynnän kasvuun. Tähän haasteeseen voidaan vastata...
Monitoring working hours in the City of Vantaa Home Care The aging of the population and the diminishing number of people of working age have led to an increased awareness of cost in the social and healthcare services. There will be significant challenges ahead in terms of how to cope with the increasing demand for services. One way to overcome these challenges is to outsource services, although in order to do this knowledge of the cost of these services is required. Due to the fact that employees are the most notable resource in social and healthcare, working hours are a key figure in increasing the efficiency of productivity. The largest expenses are the wages of the employee. This is why information about working hours is required in cost accounting of the social and healthcare services. The main purpose of this thesis is to examine the direct and indirect working hours of the employees in the City of Vantaa Home Care. Other research problems are also addressed, such as how the employees’ work experience affects the distribution of working hours, how employee working hours vary with different activities and products and, finally, how human resource expenses are divided into direct and indirect expenses. The material for this research is drawn from monitoring the working hours of The City of Vantaa Home Care, which was gathered for one week in October 2009. The method used in collecting the data is a questionnaire completed by employees that were working for the week in question, and which was analyzed using a quantitative research method. The data from the following areas of Vantaa were included in the sample: Martinlaakso, Myyrmäki 2, Tikkurila 1 ja Tikkurila 2 (N=76). 1930 forms were returned, of which 17 were disqualified (0.9 %). This data was compared to the data gathered from Hakunila and Koivukylä in a thesis by Laura Aittola (2010). According to the data from the research, the indirect working hours in the following areas are as follows: Martinlaakso 44 %, Myyrmäki (2) 47 %, Tikkurila (1) 44 % and Tikkurila (2) 39 %. The same results have been noted in previous research studies in the same field. The indirect working hours of practical nurses vary between 45 % and 52 % in different areas, whereas for registered nurses indirect working hours varied from 30 % to 42 %. Of the working hours, most were used in nursing and indirect work activities such as planning, documenting and traveling to home visits. The most common products in Vantaa Home Care are pharmaceutical and nursing visits. The City of Vantaa Home Care can utilize the results from this research in directing, planning, improving effectiveness and cost accounting. The results can also be utilized for comparison with other organizations which offer home-care services....
Monitoring working hours in the City of Vantaa Home Care The aging of the population and the diminishing number of people of working age have led to an increased awareness of cost in the social and healthcare services. There will be significant challenges ahead in terms of how to cope with the increasing demand for services. One way to overcome these challenges is to outsource services, although in order to do this knowledge of the cost of these services is required. Due to the fact that employees are the most notable resource in social and healthcare, working hours are a key figure in increasing the efficiency of productivity. The largest expenses are the wages of the employee. This is why information about working hours is required in cost accounting of the social and healthcare services. The main purpose of this thesis is to examine the direct and indirect working hours of the employees in the City of Vantaa Home Care. Other research problems are also addressed, such as how the employees’ work experience affects the distribution of working hours, how employee working hours vary with different activities and products and, finally, how human resource expenses are divided into direct and indirect expenses. The material for this research is drawn from monitoring the working hours of The City of Vantaa Home Care, which was gathered for one week in October 2009. The method used in collecting the data is a questionnaire completed by employees that were working for the week in question, and which was analyzed using a quantitative research method. The data from the following areas of Vantaa were included in the sample: Martinlaakso, Myyrmäki 2, Tikkurila 1 ja Tikkurila 2 (N=76). 1930 forms were returned, of which 17 were disqualified (0.9 %). This data was compared to the data gathered from Hakunila and Koivukylä in a thesis by Laura Aittola (2010). According to the data from the research, the indirect working hours in the following areas are as follows: Martinlaakso 44 %, Myyrmäki (2) 47 %, Tikkurila (1) 44 % and Tikkurila (2) 39 %. The same results have been noted in previous research studies in the same field. The indirect working hours of practical nurses vary between 45 % and 52 % in different areas, whereas for registered nurses indirect working hours varied from 30 % to 42 %. Of the working hours, most were used in nursing and indirect work activities such as planning, documenting and traveling to home visits. The most common products in Vantaa Home Care are pharmaceutical and nursing visits. The City of Vantaa Home Care can utilize the results from this research in directing, planning, improving effectiveness and cost accounting. The results can also be utilized for comparison with other organizations which offer home-care services....








