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Digital Marketing Strategies for Increasing Sales Revenues : Case: Airisto Marina
(2022)
The thesis aims to create a Digital Marketing Strategy that can increase sales revenue for Airisto Marina. The main objective is to analyze the current situation of the company and what digital marketing tools can be used to create awareness...
Feasibility of Utilizing VR for Virtual Exhibitions in the Museums of Satakunta
(2022)
and human resources, virtual car showrooms by several car manufacturers and office work in some companies. Recently, businesses in the tourism industry began utilizing VR as well. The aim of this thesis is to learn the potential of incorporating virtual...
Instagram Content and Marketing Development
(2022)
This project-based thesis focuses on the content of Instagram account for Restaurant Merimesta in Pori and its marketing development. This thesis project's goal was to generate visual content, a content plan, and a marketing strategy for Merimesta...
Tourism Marketing Development of Eastern Gulf of Finland Area (Case study: Sapokka small port)
(2022)
This research-based thesis studied the tourism marketing development of the Eastern Gulf of Finland area with the main focus on Sapokka small port. The main purpose of this thesis was to provide marketing proposals to the Sapokka small port...
Research on tourism souvenirs promoting tourism development-Attracting tourists to the Great Bell Temple
(2022)
This thesis will describe the Great Bell Temple's desire to promote tourism at the Great Bell Temple Museum by designing and selling souvenirs with unique cultural significance, and to attract more visitors to the temple through popular cultural...
Instagram Content Marketing Strategies for Boosting Brand Reach and Engagement
(2022)
The thesis project focuses on creating Instagram content marketing strategies for Ahlström Ruukki’s Instagram account. The main objective of this thesis was to increase the account's engagement and boost its brand reach. As part of the strategy...
Potential for virtual travel product for Pori: suggestion of a virtual experience for Visit Pori
(2022)
This study was conducted as a commission for Visit Pori. The objective was to map the potential for a virtual travel product of Pori and write a suggestion of what it should include. First, however, it was important to ...
Ilomantsi as a destination for German-speaking tourists
(2021)
Germany is the second largest tourism market for Finland, which makes it an attractive market for Ilomantsi. Further, Switzerland has been a steady growth market and Austrian interest in Finland increased as well. These ...
Business Model & Market Study of Chinese Educational Travel in Finland
(2021)
This thesis is aiming on promoting and orienting the Chinese company Fangce Education Consulting Co., Ltd. in the development of the educational travel market in China.
The purpose of this thesis is to analyze the current tourism market...
Business travellers' needs at airport services : Case Airpro Tampere
(2021)
The objective of this thesis was to research business travellers’ needs at Tampere-Pirkkala airport. The commissioner for this thesis was Airpro Oy. Airpro Oy is an aviation service provider for 12 different airports in Finland. In this thesis...








