"customer loyalty" - Selaus asiasanan mukaan Seinäjoen ammattikorkeakoulu
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Customer retention plan for a fitness center
(2023)This thesis outlined a customer retention development plan, which aimed at identifying targets for improvement in the services of a fitness center. The development plan was drafted based on a thorough analysis of the current ... -
The Influence of Voluntary Eco-Labeling on Customer Loyalty: An Empirical Analysis of Success Factors Using the Example of the European Beauty and Personal Care Industry
(2024)Recently, the field of environmental marketing encountered legislative interventions imposed by the European Union to protect consumers from misleading environmental claims. Ecolabels are used in environmental marketing ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
