KoulutusalaLahden ammattikorkeakouluLiiketalous, hallinto ja markkinointi
Viitteet 481-500 / 2473
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Event marketing in car industry : case: Carfest
(Lahden ammattikorkeakoulu, 2013)Car importer companies compete on the pages of newspapers and magazines with who has the nicest and most clever advertisement on their new car models. The industry uses quite basic means of marketing – including TV and ... -
Expanding Inditex in Finland : Case Company: Bershka
(Lahden ammattikorkeakoulu, 2017)The aim of this thesis is to study how to bring a successful clothing company to Finland. This thesis explores the idea of franchising, Finnish market area, and potential customers. Women’s buying habits are discussed as ... -
Expanding video business models beyond television : case: Live Stream Finland
(Lahden ammattikorkeakoulu, 2014)Television (TV) has been experiencing a lot of changes in recent years. These changes have blurred the lines of the definition of TV and what it consists of. Internet video has been gaining popularity during the past decade, ... -
Exploring Stakeholder Approach to Business Management : Case: Residential Development in Finland
(Lahden ammattikorkeakoulu, 2018)The pluralistic and complex global operating environment of the 21st century constitutes many challenges to businesses in responding to sometimes even oppressive demands and claims deriving from internal and external ... -
Exporting Long Drink to Vietnam : case: A Finnish Brewery
(Lahden ammattikorkeakoulu, 2011)Vietnam has been recently well-known as a new economic attraction. Vietnamese alcoholic beverage industry is among the markets with clear opportunities occurring thanks to the economy’s freshness. As a consequence, a large ... -
Extranet-järjestelmän merkitys sähköisessä kumppani-liiketoiminnassa : case: PartnerNet
(Lahden ammattikorkeakoulu, 2004)Tämä tutkielma keskittyy case-yrityksen, Oy Heltel Ab – Elisa Communications, extranetin hyödyntämismahdollisuuksiin ja kehittämiseen jälleenmyyjähaastatteluiden pohjalta. Extranet on edelleen tänä päivänä edistyksellinen ... -
FACEBOOK AS A TOOL FOR GROWING BRAND AWARENESS : How can a new online business increase brand awareness
(2019)This thesis is a practice-based research in the field of digital marketing. The thesis aim is to explore how to grow brand awareness of a new online business with the help of Facebook targeted advertising. The research is ... -
Facebook-arvonnat ja -kilpailut markkinointiviestinnän osana : Case: Osuuskauppa Hämeenmaa
(Lahden ammattikorkeakoulu, 2018)Opinnäytetyö tehtiin toimeksiantona Osuuskauppa Hämeenmaalle. Työn tarkoituksena oli selvittää, miksi Hämeenmaan järjestämiin Facebook-arvontoihin ja -kilpailuihin osallistutaan ja miksi ei. Tavoitteena oli selvittää, miten ... -
Facebook-mainonta : case: Sotka
(Lahden ammattikorkeakoulu, 2014)Tämä opinnäytetyö käsittelee Facebook-mainontaa. Tavoitteena oli selvittää, millä tavalla yrityksen Facebook-sivun tykkääjämäärää saadaan tehokkaasti kasvatettua Facebook-mainonnan avulla. Sivutavoitteena oli tutkia, ... -
Factors Influencing Selection of Higher Education Institutions in Finland by Foreign Students : Marketing Higher Education Services to Foreign Students
(Lahden ammattikorkeakoulu, 2017)Increasingly Finland has turned out to be a popular destination for foreign students seeking higher education institutions (HEIs) for further studies abroad. In this context, it is natural to try to understand how foreign ... -
Feasibility Analysis for a New Maternity and Nursing Wear Business in the Finnish Market Area, Case: Start-up X
(Lahden ammattikorkeakoulu, 2018)This study is based on the author’s interest of moving from business idea to starting a maternity and nursing wear business in Finland. Before going any further with the proposed business idea, a feasibility analysis ... -
Feasibility analysis of a new business idea : case: Bookertainment
(Lahden ammattikorkeakoulu, 2016)This thesis analyzes the market feasibility of a business idea: Bookertainment. The business idea is a website/mobile application, which is used in order to find contact information of performers in case of need, for example ... -
Feasibility Analysis of Laundry Lounge in Vietnam, Targeting Students : Start-up X, Ho Chi Minh, Vietnam
(Lahden ammattikorkeakoulu, 2015)This study aims to propose a business idea – a laundry lounge for students in Ho Chi Minh City, Vietnam. In order to achieve this aim, a feasibility analysis is applied to determine whether the laundry lounge, a combination ... -
Feasibility of a Vietnamese café in Spain : Case: Café Hanoi, Barcelona, Spain
(Lahden ammattikorkeakoulu, 2016)This study covers the feasibility of a business idea – a Vietnamese café in the city of Barcelona, Spain. The study is the preliminary of a business plan. Therefore, it aims to discover the environment surrounding the café ... -
Feasibility of the cloth coffee bag in Finland : Start-up X, Helsinki, Finland
(Lahden ammattikorkeakoulu, 2018)The research aims to find out the feasibility of the business idea – the reusable takeaway coffee bag in Helsinki, Finland. The impacts that the plastic bags and the paper bags have on the environment have posed a significant ... -
Female enterprise development : a case study of graduate women in Nairobi
(Lahden ammattikorkeakoulu, 2013)In recent years the subject of female entrepreneurship has attracted a lot of attention. The contributions made by female entrepreneurs to economies in terms of creation of new businesses and jobs; consequently spurring ... -
Financial plan for a start-up
(Lahden ammattikorkeakoulu, 2018)A business plan is the foundation of every business. The subject of this study is a start-up's financial part of the business plan which includes investment calculation, profitability calculations, and sales calculation. ... -
Finanssialalle suuntautuneiden nuorten uratavoitteet
(Lahden ammattikorkeakoulu, 2012)Tämän opinnäytetyön aihe on finanssialalle suuntautuneiden nuorten uratavoitteet. Työn tarkoituksena on selvittää, mitä finanssialalle suuntautuvat nuoret toivovat tulevalta työelämältään ja mitä eri käsitteet uratavoitteista ... -
Finanssikriisin syyt ja seuraukset sekä EKP:n rahapoliittinen elvytys
(Lahden ammattikorkeakoulu, 2010)Tämä opinnäytetyö käsittelee vuoden 2007 Yhdysvalloista alkanutta finanssikriisiä. Työn päätavoitteina on selvittää finanssikriisin syitä ja seurauksia sekä kriisin johdosta EKP:n harjoittamaa rahapoliittista elvytystä ja ... -
Finland's Country Brand : Case: Young Travellers
(Lahden ammattikorkeakoulu, 2017)Country branding is an important concept in today’s world. Globalization means that countries compete with each other to attract the attention, respect and trust of investors, tourists, consumers, donors, immigrants, media ...



















