"Borne, Elodie" - Selaus tekijän mukaan Satakunnan ammattikorkeakoulu
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The importance database in customer lifecycle management : Case: UPRA Salers
Borne, Elodie (Satakunnan ammattikorkeakoulu, 2008)The purpose of this thesis was to discover and explore the importance of database in customer lifecycle. Nowadays valuable customer retention is one of the principal objectives of the companies. Database is a tool to achieve ...
