"business-to-business marketing" - Selaus asiasanan mukaan Satakunnan ammattikorkeakoulu

    • Creating a business model for a digital marketing company 

      Myllymäki, Suvi (2021)
      This thesis concentrates on creating a business model for a digital marketing company, covering all the essential aspects of planning a business. This is a project type of thesis with a practical implementation. The ...
    • Customer Experience Determinants in B2B Physical Retail - Case Company X Retail Store 

      Östring, Jaakko-Juhana (2023)
      The objective of this study was to cover the dynamics of B2B physical retail in an omnichannel setting within the construction field and find out customers' viewpoints on their customer experiences with the case company ...
    • Outbound Client Acquisition Methods for Advertising Agency 

      Tuomikoski, Niilo-Kalle (2023)
      The purpose of this thesis was to identify methods to find potential customers for the case company which is an advertising agency. Besides just identifying the methods, the author also selected the most suitable way of ...
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