"Chen, Hu" - Selaus tekijän mukaan Savonia-ammattikorkeakoulu
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A systematic analysis of the market potential of foreign infant powdered milk brands in China
Chen, Hu (Savonia-ammattikorkeakoulu, 2014)After the scandal of Chinese infant milk powder products, consumers have gradually lost confidence in the domestic brands, which provides a good opportunity for foreign milk powder brands to open up markets in China. The ...