"Chistiakov, Arsenii" - Selaus tekijän mukaan Savonia-ammattikorkeakoulu
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Exploring Social Media Metrics and Sponsorship Relationships of KuPS Football Club
Chistiakov, Arsenii (2024)The aim of the thesis was to explore the social media engagement and partnership-building strategies used by KuPS Football Club. For teams such as KuPS, looking to increase revenue streams and fan interaction, it is ...
