"brands" - Selaus asiasanan mukaan Savonia-ammattikorkeakoulu
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Analysing and developing the brand: Kuopion Moottorikerho Ry
(2022)This Bachelor’s thesis was commissioned by Kuopion Moottorikerho Ry. The aim was to study the current state of the brand, and the objective of this study was to create practical solutions for enhancing the current brand ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Brand Management in E-sport Industry
(2024)The aim of the thesis was to explore brand management in the E-sports industry. The primary objectives were to identify key branding principles, evaluate their application in the E-sports context, and provide recommendations ... -
Event Branding Framework Development: Studying the Possibilities of Introducing Trademark in Event Management Business to the Scandinavian Market
(2021)The aim of this thesis was to discover the basics of branding and its components. Furthermore, the purpose was to employ branding elements in the event management field. The investigation was made for new com-panies to ... -
How fast-moving consumer goods (FMCG) brands utilise We-media as a marketing tool in China
(2023)The aim of the thesis was to research how brands of fast-moving consumer goods (FMCG) utilise Chinese We-media as a marketing tool to promote FMCG products and have introduced a new business pattern for adver-tising FMCG ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Increasing Brand Knowledge Through Efficient Brand Implementation
(2020)Bringing a brand vision to life through efficient brand implementation efforts that support the delivery of a brand promise is crucial to creating a strong brand. The objective of the thesis was to find out if conducted ... -
The Development of Employer Image and Its Effect on Talent Acquisition : Case FinVector Oy
(2020)The thesis focuses on development of employer image and its effect on the case company’s talent acquisition. The objective was to examine if FinVector Oy’s activities towards developing a more significant employer image ... -
The Power Of Influence
(2021)This research explores the relationship between automatic influence and decision-making, and basic emotions and judgment. The three interrelated questions consist of the following: firstly, to what extent do the weapons ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad



