"Nykänen, Johanna" - Selaus tekijän mukaan Kymenlaakson ammattikorkeakoulu

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    • Winning back lost customers - Oy Beweship Ab 

      Nykänen, Johanna (Kymenlaakson ammattikorkeakoulu, 2013)
      The objective of this research was to find out what Beweship can do to win back lost customers. For finding the actions to succeed in customer win-back it is essential to investigate reasons that have caused the customer ...