• BRANDING AND IDENTITY BUILDING FOR A SMALL COMPANY : Focused on Visual Identity 

      Näveri, Mattea (Kymenlaakson ammattikorkeakoulu, 2015)
      The topic of this thesis is branding and identity of a small business, with a focus on visual identity. The major part of this thesis focuses on the research done on visual identity and the basic ideation of branding. The ...
    • How is Kouvola seen through photographs? 

      Salonsaari, Tea (Kymenlaakson ammattikorkeakoulu, 2016)
      The background of this study springs from the atmosphere in the city of Kouvola after six municipalities merged in the year 2009. Changes take time and even more time takes the adaptation of the inhabitants. This complex ...
    • PREPARING A MARKETING STRATEGY 

      Grönholm, Eija (Kymenlaakson ammattikorkeakoulu, 2010)
      The objective of this thesis was to prepare a marketing strategy for Living City Centre of Kotka Association. The work was implemented with the members of the association and the executive director Reijo Saksa. Living ...