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The Employability of Foreign Graduates in Finland
(Kymenlaakson ammattikorkeakoulu, 2016)
Internationalization of higher education was the agenda of the Finnish higher education to attract foreign talents who come as international students thereby creating an international environment for study and work. Every ...
Increasing Brand Awareness for a Born Global Through Social Media Marketing
(Kymenlaakson ammattikorkeakoulu, 2016)
Increasing the brand awareness and recognition among the consumers is one of the most important steps for a start-up, operating in the global business environment, where the competition is intense and risks are high. The ...
Developing Service Quality for Lepistö Group Oy (Hintakaari)
(Kymenlaakson ammattikorkeakoulu, 2016)
In today’s competitive world service quality plays a vital role for companies. It is needed to understand customer’s expectations and perceptions of service quality. The main objective of this thesis is to find out customer ...
Challenges in the Nordic ICT marketing communications
(Kymenlaakson ammattikorkeakoulu, 2016)
Abstract
Information and communications technology (ICT) is a rapidly developing field. Companies operating in the field have possibilities to operate globally through large information networks. This possibility also ...