"Hassan, Roosa" - Selaus tekijän mukaan Saimaan ammattikorkeakoulu
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Leveraging social media in marketing Finland as a holiday destination to Spanish tourists
Hassan, Roosa (Saimaan ammattikorkeakoulu, 2017)The purpose of this thesis was to explore how social media can be leveraged in marketing Finland as a holiday destination to Spanish tourists. The objective was to find out what kind of travel-related content attracts the ...
