"artificial intelligence" - Selaus asiasanan mukaan Saimaan ammattikorkeakoulu
Viitteet 1-2 / 2
-
Public attitude towards artificial intelligence and data collection in digital marketing
(2019)The purpose of the research was to compare, analyse and evaluate the public opinion towards AI and Data Collection in their online experience and the impact it has on digital marketing. Basic information on Artificial ... -
The influence of artificial intelligence marketing on customer satisfaction in online retail
(2019)The online retail has changed considerably due to artificial intelligence. Companies have more possibilities to control the buying behaviour of their customers through AI marketing. The purpose of the study was to determine ...
