"Bernat, Justyna" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)
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Netflix and iTunes case study research on blue ocean strategy
Bernat, Justyna (Centria-ammattikorkeakoulu, 2018)The objective of the thesis was to present different schools of strategy and the blue ocean strategy in particular. Two main questions of the research where the importance of creative thinking while developing a strategy ...
