Haku
Viitteet 1-10 / 31
Service quality and customer satisfaction on hotels in Gondar : Customer's role in hotel development
(2021)
The service sector is the tertiary sector that is found to be progressive in a country’s economy, it has the ability to generate job opportunities especially in developing countries. Due to rapid technological change, ...
Ethical aspects in purchase behavior in brand clothing
(2020)
The purpose of the thesis was to investigate the effects of applied business ethics to consumer perception, as well as the identification of possible research relationships among business ethics brand equity and consumer ...
Consumer Buying Behavior in Nepal and in Finland : Market Dominated Variables
(2020)
Clothing industry is one of the crucial industries for the economy of both countries, Nepal and Finland. The goal of the study was to find out how the buying behavior of a Nepalese consumer differs from a Finnish consumer ...
Digital marketing and brand image in online business : A study of Alma Artes company in Nepal
(2021)
The thesis studies the role of digital marketing tools helping business in creating brand image. Digital marketing has brought a lot of changes in the past two decades. With the unpredictable growth in the digital revolution, ...
Impact of digital marketing on consumers purchasing behaviour : a study of Corporate Station Bangladesh
(2023)
In an era where digital media is ubiquitously powerful, the marketing landscape has altered dramatically. This thesis, we investigated the topic of digital marketing in order to comprehend how it influences client purchasing ...
The role of branding in the profitability of tourism industry of Bangladesh : a study of Britto Travel and Tourism
(2023)
With an emphasis on Britto Travel and Tourism, in this thesis we explored the revolutionary significance that branding has in Bangladesh's rapidly developing tourism industry. Notwithstanding the country's stunning scenery ...
Customer engagement on social media : case study: Scandic Grand Central Helsinki
(2023)
Over the years, there has been a great improvement in technology, making communication and other online activities easy and fun. Many people started engaging on social media on a daily base either by shopping, researching, ...
The impact of storytelling on brand image and consumer behaviour
(2023)
This thesis delved into the profound impact of brand storytelling on customer behaviour, brand image, and loyalty. Marketers gained valuable perspectives by leveraging academic concepts such as narrative transportation and ...
The use of social media for electronic commerce
(2021)
The use of social networks as a sales process has guided the development of many organizations, as it has become central in the lives of the majority of people.
My research focuses on the use of social media explosion ...
Marketing strategy management of Costco : Analysis and comparison to S-Group
(2021)
Costco is the second large wholesaler retailers all over the world. There must be some reasons why Costco can achieve success in this highly competitive world. This thesis mainly introduces the success factors of Costco. ...








