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Business to business customer engagement as a driver of incremental growth
(2020)
As the technological evolution keeps expanding, the manner in which business to business is being conducted has changed over the years. Business competition is growing more substantial, and companies are struggling to face ...
Customer relationship management and strategic management as tools for organisational performance
(2019)
Around the world, business owners are doing whatever they can to remain relevant and serve the customers better and efficiently. Customers are the main priority in any business. Business owners are paying attention to ...
Customer relationship management system
(2023)
The thesis aims to offer an insight into the customer relationship management methods and how it can be utilized. It aims to bring out the effectiveness of the utilization of CRM, which can further help to achieve customer ...
Customer engagement on social media : case study: Scandic Grand Central Helsinki
(2023)
Over the years, there has been a great improvement in technology, making communication and other online activities easy and fun. Many people started engaging on social media on a daily base either by shopping, researching, ...
The Smartphone Market
(2021)
In 2020, 3.6 billion people used a smartphone. Companies made huge progress to develop the best smartphone with the best software and hardware. The competition between companies was increasingly hard for the reason that ...
Digital Marketing, Internet Banking and the Current Global Economy : United Bank for Africa
(2021)
The growth of digital marketing in the world today has been of tremendous effect and these effects have been both positive and negative. The objective of the research was to find out the impact of digital marketing on the ...
SAP customer experience of X company
(2023)
As the digital age opens doors for retailers and manufacturers to tap into expansive global markets, it simultaneously intensifies competition and heightens the need for a customer-focused and results-oriented approach. ...
Customer satisfaction in the salad industry : survey on Fresh Servant Oy
(2023)
The main aim of this thesis was to examine the customer satisfaction level within the salad industry. The case company chosen for the research was Fresh Servant Oy. Fresh Servant is also a local company and the first company ...
Business plan for a clothing and artificial jewellery business in Central Ostrobothnia, Finland
(2023)
The thesis was conducted for a recently moved entrepreneur in Finland, who has been dealing in the same industry in Pakistan. Anmbreen Safdar as representer of “Eleonora Clothing and Jewellery Oy” commissioned the research ...
Investigating customer behaviour and satisfaction: A small business perspective on Mixmart
(2023)
The thesis explored consumer behaviour and satisfaction. Also, the reciprocity between consumer satisfaction and loyalty was discussed in the thesis. The research study was done relying on the perspectives of Mixmart which ...