"case study" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
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Building Branding with Unique Marketing Strategies for Startups Case study: MasterFest Finland Oy
(2024)This thesis aims to explain the process of creating branding with unique marketing strategies for businesses. What is the core of building excellent branding is the main question. For this thesis a real marketing company, ... -
Case study: Cultural integration challenges of a merging between two Chinese companies
(2022)This bachelors thesis is about a merger between two Chinese companies specialized in the supply of Asian goods. The decision to merge was made in 2022, and the companies are currently still in the process of the merging. ... -
Challenges and enablers of effective risk communication: viewpoints from Finnish safety authorities’ communications professionals
(2023)Risk communication initiatives often come from the direction of different public authorities and agencies. As governmental safety authorities’ aim is to protect people, society and the environment from harmful events and ... -
Creating a framework for co-creating value and new services
(2020)The focus of this study was to develop for Company X a framework for co-creating value and new services that helps its employees and clients to develop new services during the year 2020. Consequently, the aim was to help ... -
D&I in employer branding: meaningfulness of diversity in a “Great place to work”
(2022)Currently, numerous forces have been affecting contemporary work markets forcing businesses to re-think and modify their procedures what comes to their main capital – the people, employees and workforce. Stakeholders of ... -
Digital Marketing in SMEs: Enhancing Business Strategies through Student Collaboration - A Case Study of Somejoukot
(2024)This thesis investigates the integration of an innovative digital marketing strategy in small and medium-sized enterprises (SMEs) and the role of student collaboration in this context. Focusing on a case study of the Finnish ... -
Disability Sports from Charity towards Partnerships - Case: Finnish Paralympic Committee
(2020)The main goal of this Master´s Thesis is to analyse what motivates the business stakeholders to support disability sport. Future support from the government is uncertain so there is a huge need for this study to understand ... -
Enhancing Customer Relationship Management with Salesforce Einstein GPT
(2023)This report is a research-based thesis that aims to study the importance of AI in Customer Relationship Management (CRM) and how Einstein GPT from the Salesforce CRM Platform helps companies enhance their customer relationship ... -
Exploring the path to Sustainable Hospitality and ESG integration. Case: Mainport Hotel, Rotterdam
(2024)This thesis, as a case study, investigates the current sustainable state of Mainport Hotel in Rotterdam and its transition towards sustainability. Additionally, it examines the integration of Environmental, Social, and ... -
Future ethical challenges as seen by communication professionals in Finland
(2022)Communication ethics has risen in professional discussion and communication research during 2010’s. Ethics in communication is described as “How we do right” concerning consequences to all involved. Values attached to ... -
HR practices in the Swiss hospitality industry: A case study of the Bürgenstock Hotels & Resort Lucerne
(2023)The hospitality sector represents a core component of the Swiss economy, renowned worldwide for providing exceptional experiences in this domain. As a highly people-centric industry reliant on skilled employees, human ... -
Impact of political instability on the tourism sector in Ethiopia
(2023)Tourism, the smokeless industry, is the backbone of many economies in countries like Ethiopia. However, time has proved that the sector is too fragile as it can be easily disrupted due to prevalence of public unrest and ... -
Improving digital skills of immigrants with impaired work capacity Case Työkanava Oy
(2024)Digital transformation is constantly changing the way we work. Digital skills are a necessity in today's working life. People in challenging labour market situations, such as the people with impaired work capacity, people ... -
Microsoft PowerApps as an Alternative Solution to Business Application Development
(2020)The objective of this thesis is to analyze the benefits, constraints, and usability of Microsoft PowerApps as a No-Code implemented solution for a large business. When businesses require a solution to a problem through an ... -
Navigating the globalization of sports coaching : case ice hockey
(2023)Purpose: The success of Finnish ice hockey teams on the international arena has been fuelling the demand for coaches and players from this country worldwide. Yet, despite the increasing trends of migration of the ... -
Roadmap for Branding an Industry: Case LVI-Tekniset Urakoitsijat LVI-TU ry
(2019)The objective of the thesis is to create a roadmap for branding HPAC construction industry within real estate and construction cluster. The roadmap will act as a tool and guideline in the brand building process for the ... -
The effects of dark destinations on tourists. Case study: Anne Frank House, Amsterdam.
(2023)This thesis is a research based academic document with a general layout including the introduction, where the topic is described in detail, the main framework created by the author from collecting all supporting theories, ... -
The Sustainability of University-Business Innovation Clusters: The Case of IoT Rapid-Proto Labs
(2020)The objective of this study is to identify sources of support for the IoT Rapid-Proto Labs to enable the success and sustainability of the project. This study is done for the European transnational multidisciplinary project ...

















